Lowepro 40' x 50' Exhibit
This exhibit consists of large-scale digital murals, private meeting rooms and extensive product display. Various size walls allowed electronic equipment bags to be easily accessed by attendees. The displays were arranged to maximize traffic flow and space; and giant murals captured dramatic lifestyle images via large vertical towers. Lowepro increased brand awareness with innovative message and large-format imaging. The Lowepro Exhibit was produced by Cyclonix, l40 San Pedro Avenue, Morgan Hill, CA 95037.
Rite Aid Pharmacy 10'x20' Exhibit
Rite Aid used this exhibit at the recent APhA show. The graphics are comparable to the look and feel of its new stores. The front graphic matches the theme of a contest - developed to draw the students into the booth when they saw the graphic that matched the postcard they had received in the mail a couple of weeks before the event. The exhibit had an inviting look and allowed students to mingle within the exhibit and learn more about Rite Aid.The exhibit generated many high quality student application opportunities. This exhibit was created by The Tradeshow Network Marketing Group, 3809 Illinois Ave., Suite 300, St. Charles, IL 60174.
Canadian Tire/NASCAR Travel Exhibit
The Canadian Tire Corporation wanted to create awareness of and generate excitement for NASCAR Canadian Tire races with this exhibit. It features interactive displays and brand-relevant prizes/experiences and it was used to launch the inaugural year of NASCAR racing in Canada. Visitors get to hear NASCAR radio, play Sony Playstation games, have their picture taken and learn all about Canadian Tire's racing history. The exhibit spurred race ticket sales and increased traffic at participating stores. Two Fast-Tract Tour trailers will travel to all thirteen 2008 NASCAR Canadian Tire Series races. This exhibit was produced by Mobilexhibit Corporation, 160 Lesmill Road, Toronto, Ontario M3B 2T5 Canada.
Testrite Collage Pop-Up Exhibit
Testrite Visual Products offers Collage Pop-Up Kits for a wide array of exhibit applications. Testrite now offers 112 different kits, ranging from compact 1x3 kits to 4x3 kits for larger exhibits. The unit shown, which has a distinctive, attention getting design, is a Pyramid 3 kit. Accessories for the exhibit kits include lighting, shelving, a Collage Counter and a Podium/Travel Storage case. Collage Pop-Up Exhibits are available from Testrite Visual Products, 216 South Newman Street, Hackensack, NJ 07601.
Yahoo! Custom Exhibit
This exhibit was designed to showcase Yahoo's new product offering, Go 3.0, and to encourage attendees to enjoy a casual yet impactful interaction with the brand. The exhibit featured an immersive, tented environment with a street fair theme. To direct flow, the floor was divided into pod areas themed by specific services and staffed by brand representatives using large screens to lead demos. A snack bar and concession stand were integrated into the exhibit to extend the street fair theme. This exhibit was produced by Sparks, 2828 Charter Road, Philadelphia, PA 19154.
Expolinc l0' Exhibit
This l0' Expolinc Soft Image display was custom modified. The Exhibit was extended to l20" tall x 90" wide. A front counter was created from a lx3 frame with custom counter top and lights. A 22" monitor was also mounted o the frame. The objective was to maintain the overall impression of a much larger exhibit in a l0' xl0' space with high visibility. The exhibit captured attendee's attention, achieving the objective. The Expolinc Exhibit, from Expolinc, 140 Main Street, Mount Gilead, OH 43338, was customized by Interface Exhibits Inc., 220 Royal Crest Court, Units 15 & 16, Markham, Ont, Canada L3R 9Y2.
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