Schlage Lock Floor Display
Schlage Lock is using this floor display to present a selection of locks and door hardware and accessories. The freestanding display provides a rich background to display the locks, enhancing the Schlage brand image. The unit displays a comprehensive selection of products in a mininum of floor space. This Schlage Lock Floor Display was created by Mark Novak & Associates, Inc., 149 North Northwest Highway, Park Ridge, IL 60068.
Hewlett-Packard Digital Camera Display
This display was developed to introduce a new component to the current Hewlett-Packard computer docking station. The easy-to-use display features the accessibility of the new digital camera portion of the station. The unit has a foot print of 4" x 2" x 7 l/4". It features 4-color lithograph mounted to 200# E-Flute corrugated and die-cut. The Hewlett-Packard Digital Camera Display was created by Rapid Displays, 4300 W. 47th Street, Chicago, IL 60632-6446.
"Triplets Tower" Floor Display
Triplets wanted an attention-Getting Custom Display to introduce its new line of Hair Accessories to the mass market. This unique "Tower" display was created which provided a permanent look to a corrugated display. The design incorporated a self-contained private showing of a large assortment of product in various sizes. The base was a six-sided design and the top duplicated this effect, creating a protective overhang, adding to the special look of the product. The display was printed one color black with high-gloss varnish. A companion counter top display was produced at the same time increasing awareness of the product launch. Production on both units was completed in three weeks. The Triplets Tower Floor Display and Counter Display were created by Alpak Manufacturing Corporation, l8l Boyd Street, P.O. Box 339, Montgomery, NY l2549.
Whirlpool Accessory Floor Display
This display can be used in-line or as an end cap. It has four shelves and loop prongs to merchandise accessory items for major home appliances. The display is constructed from metal, tubing, wire and slatwall and features an interchangeable header sign along with side wing end panel signage. The metal parts have blue textured powder finish. This display offers retail chains a vehicle for merchandising a wide selection of accessory items supporting the Whirlpool home appliance business. This program increased distribution and sales of accessory items. The Whirlpool Accessory Floor Display was created by Nashville Display, l4l5 Elm Hill Pike, Nashville, TN 372l0.
Halloween CD Display
Meridian Display & Merchandising offers a line of stock displays which can easily be graphically customized. With a very simple process of adding "Lug-Ons", Litho Laminated Headers, silk screening and rod coated board, a dramatic impactful merchandising unit can be created that conveys a specific sales message. An array of different stock displays were customized for this Halloween promotion. For more information, contact Meridian Display & Merchandising, l62 York Avenue East, Saint Paul, Minnesota 55117.
Snyder's Eat Smart Floor Display
This display allows the consumer to shop from all four sides and also offers maximum visibility for each variety of the Eat Smart product offered. The use of the logo, tag line and colors successfully informs the consumer of the type of product and the brand. The use of "earthy" colors, the single-face façade and use of matte finishes convey the idea of an organic, natural food product. The Snyder's Eat Smart Floor Display was created by Menasha Packaging Co., LLC, 60l E. Erie Avenue, Philadelphia, PA l9l34.
Pepsi Ceiling Breakthrough
This ceiling breakthrough features the Pepsi image printed on two sides and a ceiling base that attaches to the ceiling which keeps precious floor space free. The sign may be viewed from both sides. Eye popping graphics ensure that the message won't be missed. The Pepsi Ceiling Breakthrough was created by Proprint Services Inc., 562l Finch Ave. E. #5, Toronto, Ontario, Canada MlB2T9.
Hornsby's Six Pack Inflatable
Hornsby introduced new packaging and was looking for a new innovative way to communicate the change. The inflatable allowed the brand to compete in the "beer arena" by depicting the entire six-pack. The inflatable had great impact allowing for more dimension and life-like quality. The inflatable helped build brand awareness and recognition. The Hornsby's Six Pack Inflatable was created by Sterling Promotional Corp, 30l0 Westchester avenue, Purchase, NY l0577.
Maker's Mark Barrel Display
This barrel display was designed as part of the current Maker's Mark promotional campaign, which emphasizes their brand image and identity by focusing on their distinctive red wax bottle seal. The display used an actual whisky aging barrel to lend it a look of rustic authenticity, and included a formed red styrene "wax seal" on the top of the barrel, to connect with the wax seals on top of Maker's Mark bottles. Brand identity was also strengthened through the stenciled Maker's Mark logo printed on the side of every barrel. The display has achieved high placement in off-premise locations due to its eye-catching, unique design and functionality as a shelving unit for Maker's Mark bottles. This Maker’s Mark Barrel Display was created by Heritage Sign & Display, 344 Industrial Drive, Nesquehoning, PA 18240.
On-Premise Bottle Illuminator
This bottle illuminator is designed to sit under bottles or glassware and illuminate upward. The product creates a very dramatic effect and enhances the atmosphere without additional clutter or wiring and installation issues. The product has been test marketed in several areas of the country and is now being made available nationwide. The Bottle Illuminator is available from Delaney Industries, 9l98-B Ridge Road, Newcastle, CA 95638.
Christian Brothers Mobile Floorstand
This floorstand features low height which is required by supermarket chains and other outlets across the country. The display is on casters so that it can be moved to different areas of the store as needed. It displays two different Ports and four styles of Sherry and provides information concerning the taste characteristics of the different kinds of Sherry offered, thus encouraging impulse purchases. The merchandiser holds four cases of product. It is designed to organize the product by flavor and type. The Christian Brothers Mobile Floorstand was created by Flair Display Inc., 3920 Merritt Avenue, Bronx, NY l0466.
Road Ready Counter Display
This custom corrugated counter display was created for a promotion to teach teens the risks of the road while encouraging them to become safer drivers. The unit is l0" x 8" x 6" angled tray style display with a 9-l/4" x l0" Header Card that is printed four color art directly onto a l0 pt. Solid bleach sulfite stock that was coated l side with an aqueous varnish. The printed sheets were than laminated to 200# e-flute single-face corrugate and then die cut using a flat-bed die cutter to complete manufacturing. The displays were than packed into cartons for easy shipping. The design also allowed the units to be packed out individually or flat on skids. The Road Ready Counter Display was created by Merchandising Inventives, Inc., l665 South Waukegan Road, Waukegan, IL 60085.
Tylenol 8 Hour Counter Display
This display was created to draw attention to the "8 Hour" feature of Tylenol. The display had to have a small footprint (5" x l0") to conserve counter space. The unit is printed 4 color litho, mounted to e-flute corrugated and it is shipped assembled, pre-packed with product. The Tylenol 8 Hour Counter Display was created by Artisan Complete, l00 Bentley Street, Markham, Ontario, Canada L3R 3L2.
Glen Ellen Wine Cart
This display promotes wine with cut flowers. It merchandises premium wines from United Distillers & Vintners along with the flowers suggesting a perfect gift for any occasion. The unit appears in supermarkets across the country. The functional display was constructed from Easter White Pine and Baltic Birch panels. The wheels are injection molded plastic and the flower section of the unit is die-cut Sintra. The Glen Ellen Wine Cart was created by Coastal Wood Woodworks & Display, P.O. Box l37, Nobleboro, ME 04555.
Blyth Colonial Etagere
This display was designed to merchandise a high end of various glass scented candle products.To convey the elegant style of this product, additional add on components were used for tapered and votive candles. The 72" high étagère with 4 adjustable glass shelves features a wood base with vacuum pressed panels. Laser-cut tempered glass shelves have cut outs to allow the vertical posts to go up through the shelves giving the shelves an appearance of floating. The curved headers are screened and foil stamped to communicate Colonial’s image. The unit also provides storage for product back up. The brand identity and product benefits are clearly communicated increasing impulse buying and sales. The Blyth Colonial Etagere was created by Harbor Industries, Inc., l4l30 l72nd Street, Grand Haven, MI 494l7.
Macy's Herald Square, New York: Beauty Arcade
A new Beauty Arcade at Macy's Herald Square was recently introduced. These shops include Tony & Tina, Anna Sui and Black Up. The Royal Promotion Group was responsible for the design, manufacturing and installation of a majority of the shops located within the new Beauty Arcade. The ability to design completely different shops for different clients side by side is immediately apparent. These Shop-in-Shops were all designed, manufactured and installed by The Royal Promotion Group, ll9 West 57th Street, New York, New York l00l9.
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