Pronto Display Supports Promotions In CompUSA
i3 Mobile Inc., a leading provider of premium wireless media content and services, has formed an agreement with CompUSA to market Pronto, the company’s premium consumer service, in stores nationwide.
The distribution deal is supported by a variety of promotions such as a free trial month of Pronto service with each wireless calling plan activation. Promotional activity includes in-store point-of-purchase displays and signage, featuring the unique Pronto “orb” packaging, symbolic of a Pronto member’s unlimited, access to the world of information.
“This agreement brings Pronto closer to our key prospects in an environment where they are seeking out and purchasing wireless solutions,” said John McMenamin, Executive Vice President of i3 Mobile.
The Old Farmer’s Almanac Display Boosts Visibility
This floor display promotes The Old Farmer's Almanac in large supermarkets, superstores and drug stores.
Each floor display is packed with 50 Old Farmer's Almanacs, 10 Old Farmer's Almanac Gardening Calendars and 10 Old Farmer's Almanac Weather Watcher’s Calendars. The strategy is to put a big enough mass of products to be seen on display, and separate them from the confusion of the main-line newsstand racks. The additional goal of this floor display is to introduce and sell the Gardening and Weather Watcher’s Calendars.
The floorstand was produced for Yankee Publishing by Triangle Display Group of Philadelphia, PA.
WHV Merchandisers Feature Halloween Favorites
Warner Home Video is featuring an array of exciting new tales and scary classics this Halloween including the new Scooby-Doo meets Batman, two new Gremlins DVDs, the home video debut of Goosebumps creator R.L. Stine’s The Nightmare Room and a new Scholastic’s The Magic School Bus DVD.
Lending support to this comprehensive promotion will be eye-catching in-store POP. Retailers will be able to create customized displays choosing either Scooby-Doo or Halloween-themed mixed merchandisers. Additional support for the program will be provided by a national print and online advertising campaign.
CATEGORY: Corrugated Displays
DISPLAY PRODUCER: Archbold Container Corp.
800 West Barre Road, Archbold, Ohio 43502
This floor display with Header and Base was created for introduction of new packaging for IAM's Healthy Extra's Dog Biscuits. The display promotion will run in Latin and South America. The tray, shelves and base are direct print. The Header is labeled.
CATEGORY: Stock Displays
DISPLAY PRODUCER: Meridian Display & Merchandising
162 York Avenue, E., St. Paul, MN 55117
This mass merchandiser is a quarter pallet display that can be shopped from 4 sides. The display offers a reduced price on books and magazines with the purchase of each pack of Werther’s Candy. The unit features a 4-color base with trays that are flexographically printed directly onto the corrugated and a 2 sided, 4-color litho label header. This quarter pallet display with custom pallet ships assembled with product for immediate display.
Triangle Display
CATEGORY: Corrugated Displays
DISPLAY PRODUCER: Triangle Display Group
601 E. Erie Avenue, Philadelphia, PA 19134
The Ocean Spray Craisins Display was a trial display built in order to secure placement in 1/3 of U.S. retail grocery outlets. Each display holds 240 1 oz. Sample pouches, allowing for a potential delivery of 2,400,000 samples. The objective was to generate awareness and trial of the two new flavors of Ocean Spray Craisins®. The display showcased two new products and generated awareness for the new products.
CATEGORY: Permanent Displays
DISPLAY PRODUCER: Meridian Display & Merchandising
162 York Avenue, E., St. Paul, MN 55117
This 4 color Tire Display features the new Kumho high performance tires. The display has 4 interchangeable litho header cards and assembles in minutes. The overall display dimensions are 23 ¾" W x 28" Lx 61 ¾" high. It offers a small footprint of only 23 ¾" W x 28" L.
CATEGORY: Stock Displays
DISPLAY PRODUCER: Alpak Manufacturing Corp.
181 Boyd Street, P.O. Box 339, Montgomery, NY 12549
A “Larger-than-life” custom-sized giant 4-color Header is all it took to transform this Stock CD/DVD Display (CD138) into an attention-grabbing reminder of the many offerings of Mr. Bocelli. Front pleat completes the unique-looking floor display. The base pedestal and trays printed one color plus gloss varnish. The display is packed KDF in mailers.
CATEGORY: Corrugated Displays
DISPLAY PRODUCER: Triangle Display Group
601 E. Erie Avenue, Philadelphia, PA 19134
This display is part of a 2002 re-launch of Q10 with Biotin, created for Wal-Mart. The order quantity of 5,500 indicates that Wal-Mart will be featuring more than one of these displays per store projecting its reception in the marketplace. The unit efficiently features four re-formulated Q10 products.
CATEGORY: Corrugated Displays
DISPLAY PRODUCER: Alpak Manufacturing Corp.
181 Boyd Street, P.O. Box 339, Montgomery, NY 12549
Alpak created a “Resizable” version of its SD101 Tri-level Display to provide a custom-fit, custom printed 3-tray waterfall-style floor stand to promote “Fat Tuesday” Margarita Mix. The header is 4-color process plus varnish. Trays are 2-color, purple and yellow and the base is solid yellow. The display is packed KD in mailers.
CATEGORY: Corrugated Displays
DISPLAY PRODUCER: Oxford Innovations, Division of Tim-Bar Corp.
201 South College Avenue, P.O. Box 189, New Oxford, PA 17350-0189
This Hershel the cow standee is utilized by Hershey Foods to promote sales of Hershey's syrup at retail. Increased unit sales is a primary goal for this standee display. The standee was structurally created and manufactured.
CATEGORY: Corrugated Displays
DISPLAY PRODUCER: Oxford Innovations, Division of Tim-Bar Corporation
201 South College Avenue, P.O. Box 189, New Oxford, PA 17350-0189
The LoJack Kiosk Floor Display promotes auto security. This easy to display kiosk is designed to promote the LoJack vehicle security location system. Brand awareness and increased sales are primary goals of this display. This kiosk display was structurally designed and manufactured by Oxford Innovations.
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