Cinnabon Brand Cookies Debut
Poore Brothers has launched Cinnabon brand cookies via a licensing agreement with Cinnabon, the market leader among cinnamon roll bakeries and a subsidiary of FOCUS Brands.
The products being launched are a Cinnamon Roll soft cookie, a Cinnamon Roll Sandwich cookie and a Cinnamon Swirl crisp cookie. All three items are made with Cinnabon’s proprietary Makara Cinnamon to provide a flavor experience consumers are accustomed to with the Cinnabon Classic Cinnamon Roll.
This colorful shipper display has been offered to mass merchandiser and grocery retailers to help support the launch of the new cookie line.
Sunrise Growers Display Promotes Photo Contest
Sunrise Growers recently implemented a "Give Strawberries A Spin" national photo contest with the grand prize winner receiving a new 2005 Volkswagen Beetle.
Sunrise Growers invited consumers to send in a photo featuring their family enjoying strawberries in their favorite fun way. Entries were judged on the artistic use of strawberries and the uniqueness of the photo.
The “Give Strawberries A Spin” photo contest is being communicated in participating stores through interactive displays featuring usage guides, tear pad entry forms and free recipe booklets in the produce departments of Jewel Osco, Smith’s, Meijer, and Fred Meyer stores.
Parfums de Coeur Features BOD Floorstand
Parfums de Coeur is using this BOD Man Body Spray Floorstand to display its new line of BOD Body Sprays, a line extension of its BOD Man cologne assortments.
The unit displays three flavors of product in easily accessed cells, while employing a dramatic graphic presence. The five foot tall BOD Man standee lug-on is a one-piece component and is visible from a great distance across the store.
Several BOD Man body spray pdq trays and a powerwing have followed, complementing robust open stock sales.
These BOD Man displays were created for Parfums de Coeur by Menasha Display Group, Philadelphia, PA.
TRIMSPA Displays Feature Slim Anna Nicole Smith
TRIMSPA has unveiled an assortment of p.o.p. displays featuring celebrity spokesperson, Anna Nicole Smith.
IBC/Shell New Hyde Park, NY, developed a sleek free-standing P.O.P. display that houses TRIMSPA’s aluminum bottles. A common stand and housing unit was developed with an adaptable face plate that can be changed and updated.
The unit is constructed of E flute corrugated, and is four color process printed. The base of the unit features a UV lamination for durability and can accommodate 12-24 product units.
An easy-to-assemble PDQ as well as a Power Chute unit was developed for Wal-Mart stores. The Power Chute holds 12-, 30- or 45-count TRIMSPA boxes. The large Power Chute units feature a modular insert that will accommodate smaller product.
Aspen Edge Provides Case Stacker Display
This display was created to launch a new low-carb beer for Coors Brewing Company, which wanted a unique approach to making the case stacker appear like a real bottle.
The display also was to have a shelf to display the product on six packs rather than twelve pack bottles.
The display stayed in the market place for two months to promote the launch. An increase of sales of 2 to l was reported.
The Aspen Edge Bottle Case Stacker display was created by Smurfit-Stone Display Group, a point-of-purchase display firm headquartered in Richmond, VA.
Dr Pepper Promotion Offers MINI Cooper Convertibles
Dr Pepper is giving away a new MINI Cooper convertible a day for 75 days.
Dr Pepper drinkers can win instantly by visiting www.drpepper.com and entering codes found under the caps of 20 oz and 2-liter bottles or inside 12-pack wraps of specially marked packages.
A convoy of Dr Pepper branded MINI Coopers will travel the country this summer visiting retail locations in 40 markets and visiting some of the 75 lucky winners. Also, in the spirit of making dreams come true, a new Dr Pepper branded car --similar to the cars in the convoy-- will be auctioned on eBay with all proceeds going to the “I Have A Dream” foundation.
An array of p.o.p. display materials support the promotion.
Jelly Belly Introduces ‘Sport Beans’ For Active Adults
The Jelly Belly Candy Company has introduced its Sports beans, a first of-it-kind jelly bean formulated to energize the body during exercise.
Sport Beans, available in Lemon and Lime flavors, are larger, traditional-sized jelly beans containing 25 grams of carbohydrates, 20% of the RDA for Vitamins C and E, and 120mg of electrolytes to boost energy and prevent dehydration.
The new jelly beans are positioned to compete against sports gels, which have similar ingredients but do not allow for easy portion control.
Display Merchandises ‘Life In The Bowling Lane'’
Unknown Bowler Productions has released “Life In The Bowling Lane!,” the world's first comedy DVD made specifically as a point-of-purchase sales item for the 65 million bowlers in the U.S. and Canada.
“Life In The Bowling Lane!” is a fast-paced, laugh-filled, comedy romp in a wild and crazy bowling center, starring the Unknown Comic and co-starring stand-up comedian Bob Zany.
A space-efficient point-of-purchase counter display, which was specially created for bowling centers and pro shops, holds 10 DVDs.
Mills Industries manufactures custom corrugated plastic displays. This wine display is made of heavy-duty 8mm corrugated polypropylene plastic. Fourteen standard colors and custom color matches are available. For more information, contact Mills Industries, Inc., 167 Water Street, Laconia, NH 03246; (Tel) 603-528-4217, (Fax) 603-528-5686, (Web site) www.millsind.com.
ALPAK Manufacturing has published a new brochure describing its custom and stock corrugated displays, PDQ's, pallet packs, power wings, and dump bins. For a copy, contact ALPAK Manufacturing Corp., 181 Boyd Street, Montgomery, NY 12549; (Tel) 845-457-9100, (Web) www.alpak.com.
Category:Basewrap
Display Producer: Proprint Services Inc.
562l Finch Avenue East, Unit 5,
Toronto, Ontario MlB 2T9 Canada
This photo features Aquafina basewrap in use. This is a four color l2" high x 50' roll which presents the product in an eye-pleasing manner. The basewrap covers the skid and reinforces the message of purity for the product.
Category: Temporary Displays
Display Producer: Rapid Displays
4300 W. 47th Street, Chicago, IL 60632-4476
The design of the Honda Home Run Sweepstakes Display simulated the feel and excitement of Little League Baseball through the creation of an artificial field and baseball players. The silkscreened PETG as a chainlink fence with gray fiber poles and caps represented the outfield fence, almost perfectly with the "Score An Odyssey" header being the scoreboard. Litho mounted sintra for the homeplate ballot box area provided a strong platform to fill-out ballots. It really added dimension and depth to have the boy batter Ľ" in front of the chain link theme.
Category: Sports Promotions
Display Producer: Proprint Services Inc.
562l Finch Avenue East, Unit 5, Toronto,Ontario MlB 2T9 Canada
The Drink Pepsi - Go Pro is a national promotion which included 6' standees printed on corrugate and die cut, along with full size end aisles and full color litho printed pole signs, shelf talkers and tent cards. The winner can win a trip for 4 to a sports event in North America.
Category: Promotional Displays
Display Producer: Alpak Manufacturing Corporation
18l Boyd Street, Montgomery, NY l2549
This "Snoopy Dog House" Ballot Box was created for Met Life. It features 3-color plus varnish with a a perforated door opening. The ballot box ships flat and is used for retail information seminars. The display went from design to production in two weeks!
Category: Corrugated Displays
Display Producers: Bay Cities Container (Designer)
8315 Hanan Way, Pico Rivera, CA 90660
IPG Imaging Professionals
26845 Vista Terrace, Lake Forest, CA 92630
IPG Imaging Professionals collaborated with Bay Cities Container Corp. to develop unique cardboard houses for Eckrich Foods. The corrugated E-flute cardboard houses contain four samples of Eckrich meat products in zip locked bags, and Eckrich product information. The boxes, designed by Bay Cities Container Corp., measure 12" x 12" x 9" and are a beautiful forest green with white, yellow, red, orange and blue accents. IPG Imaging Professionals printed the product design on E-flute cardboard using the eight-color, UV-ink PressVu printer
Category: Corrugated Displays
Display Producer: Arrow Display, Division of Mannkraft Corp.,
100 Frontage Road, Newark, NJ 07ll4
This is a Pop-Up Counter Display which promotes 3M Scotch-Blue ™ Painter's Tape. It is made of 32 ECT B flute corrugated, with full litho mount and aqueous coating. The display is designed to increase channel distribution at retail and separate the brand from its competition. The patented pop-up construction assures quick and easy set-up.
Category: Corrugated Displays
Display Producer: Menasha Display Group
60l E. Erie Avenue, Philadelphia, PLA l9l34
This Harley Davidson Welding Helmets Display was developed as a versatile and compact unit specifically suited to the limited space of the welding supply store. The display provides emphasis on brand identification and the unit is durable enough so that the consumer can remove and handle the helmets. The display had to withstand the hands-on treatment, including restocking The display may be placed on the counter, or hung on slat wall or pegboard. The display utilizes 5/c offset litho printing on SBS laminated to E flute corrugated with a UV coating.
Category:Promotional Displays
Display Producer:Alpak Manufacturing Corporation
18l Boyd Street, Montgomery, NY l2549
This counter display was produced for the "Discovery Channel" for all categories of Discovery Channel books and magazines. The display ships set up in a carton, a l-piece, l-color pre-pack. The display is used at supermarkets and c-stores. Design to production in two weeks!
Category: Corrugated Displays
Display Producer: Arrow Display, Division of Mannkraft Corp.
100 Frontage Road, Newark, NJ 07ll4
This Esselte Backto School 2005 is a corrugated l/4 pallet display with a four-sided litho header. The display is designed for Staples retail stores and meets Staples' floorplan requirements. The unit promotes Oxford Poly binders and portfolios and is shoppable from 3 sides for maximum product visibility.
Category: Corrugated Displays
Display Producer: Menasha Display Group
60l E. Erie Avenue, Philadelphia, PA l9l34
The Supermag 2-sided Floorstand was developed to increase brand recognition in the U.S. for a well-known European Toy. The high-impact display accommodates three sizes of packaging. The footprint of the unit fits onto a l/4 pallet and ships to retail pre-packed. By using B flute corrugated with litho-laminated graphics for the majority of the display, strength was achieved without losing visual impact.
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