PEZ Displays New Chocolate Flavor
PEZ Candy, Inc., Orange, CT, is introducing chocolate flavored PEZ candy.
With the addition of chocolate, PEZ now offers 13 flavors of its familiarly shaped candy tablets. PEZ Dispensers are an integral part of American pop culture. New PEZ character dispensers are introduced regularly to capitalize on current trends.
An array of point-of-purchase displays are being used to showcase the new PEZ chocolate flavor candy.
Where’s Mr. Jelly Belly? Promo Supported By Displays
Jelly Belly Candy Co. is conducting a national Where's Mr. Jelly Belly? sweepstakes inviting fans to search for the lovable mascot in locations around the world. The sweepstakes will be promoted at retail via specially marked packages and displays. A Grand Prize of $10,000 will be awarded.
As Mr. Jelly Belly travels the globe in search of the finest ingredients for his world famous beans, fans are invited to find him online by exploring virtual environments along the way. Clues in each country reveal where he might be, and one special clue earns an entry into the grand prize sweepstakes. In addition to the grand prize, online instant win prizes will be awarded to thousands of consumers.
Retailers may choose a variety of high-impact promotional display options, including power wings and shelf displays.
“Music Matters” Enviromentally-Friendly Display
“Music Matters” is offering retailers this environmentally-friendly floor stand, which is printed on recycled paper using soy inks and kraft recycled board. All display components are also recyclable.
The display contains a prepacked tray with client coupon booklets and P.O.P. kit.
Over 3,500 displays were distributed to grocery stores around the country. The unlit featured a program encouraging consumers to buy organic products in conjunction with Earth Day. The program was popular with consumers and 500 stores needed to have their booklets replenished.
This display was created for “Music Matters” by Meridian Display, (www.meridiandisplay.com),a St. Paul, MN-based point-of-purchase display firm.
Clif Bar Features Sustainable Floor Merchandiser
Clif Bar is using this sustainable floor merchandiser to promote its line of organic nutrition bars.
The display is produced using environmentally-friendly materials and production processes. The merchandiser utilizes Wheatboard made from recycled agri-waste, with shelves made of extruded, recycled styrene and graphics printed using soy-based inks on recycled, unbleached paper-board.
This display was created for Clif Bar by Cornerstone Display Group, a San Fernando, CA-based display firm.
Maramor Displays Organic Chocolates
Maramor Chocolates has launched a dark chocolate product fortified with therapeutic doses of Omega-3 fatty acids, a natural anti-inflammatory with a myriad of health benefits. Growing awareness of the importance of Omega-3 in wellness and health promotion has led Maramor Chocolates to develop Dark Chocolate Squares with Omega-3, which provide over 100% of the recommended daily dose of Omega-3 in only two individually wrapped portions.
“We developed this product to offer people a delicious new way to enhance their health,” said Mike Ryan, President, Maramor Chocolates.
Anthon Berg Powerwing Introduces Premium Chocolates To U.S. Market
To introduce its uniquehigher-end chocolate cordials to the U.S. market, Anthon Berg, required a display that would convey the heritage of the brand.
This entry was the client’s first to penetrate the Walgreen’s retail environment so the retailer's powerwings specs had to be integrated into the design and execution of this project. Heavier weight corrugated was used for the entire unit and the trays utilized a locking system that supported the weight of the product from the top & bottom on both sides.
The wing and riser of this unit were litho printed with an extra metallic gold ink to achieve maximum graphic impact. The packaging allows a glimpse of the candy, so large photos of the products were featured not only on the riser but on the sides of the wing as well. The Anthon Berg logo is printed in metallic gold ink on the riser, the sides and on the tray lip of each shelf. B-flute corrugated was used for the entire display. This Anthon Berg display was created by Menasha Display, Philadelphia, PA.
Nioxin Floor Display Highlights Scalp Renew
The Nioxin Scalp Renew Floor display was created to house both the informational CD cases that describe the new product, as well as a viewfinder.
Customers can click through the slides of the viewfinder to learn product details.
The floor display is comprised of 200# B flute litho laminated. The curves that hold the CD cases and create visual impact were made from .020 PETG.
1,140 Nioxin Scalp Renew Floor displays were shipped to salon distributors.
The displays were created for Nioxin by U.S. Display Group, a Tullahoma, TN-based point-of-purchase display firm.
Nioxin Scalp Renew is a revolutionary in-salon, anti-aging treatment service that utilizes a natural dermabrasion technology to restore scalp and hair health. It immediately opens follicle sites and increases cellular turnover to add density and strength to hair.
Skinny Water Displayed In Acme Markets
Skinny Nutritional Corp. has entered into an agreement to distribute Skinny Water in Acme Markets, the leading food and drug retailer in the Philadelphia area.
Don McDonald, CEO and President of Skinny Nutritional Corp., said, "We look forward to building the relationship and supporting Acme any way we can.”
Acme will drive the Skinny brand with pallet displays for the new item launch, as well as on the shelf in the enhanced water section, and through joint promotions.
Eve Gigis, Category Manager of CSD/Beverage for Acme Markets, said, “Acme is a leader in grocery innovation, with a first to market strategy by carrying new products for our customers. We look forward to partnering with Skinny Nutritional and building the Skinny Water brand.”
Lumene Secret of Arctic Nature Brand Event
There are 3 pdqs that comprise the Secret of Arctic Nature family: Mascara and Eye Makeup; Mineral Makeup; Vitamin C Age Defying. Each pdq tray houses the products, color-keyed to the packaging. The attractive angled side panels and internal raised product inserts allows for easy product access. The displays are comprised of sturdy, litho-lam E-flute corrugated, which is highly attractive and 100% recyclable. The pdqs can be stationed on end-caps or aisle shelving. Each display within the family of Secret of Arctic Nature strategically organizes the products contained within on either side of the center graphic panel. This allows the graphic panel to provide easy to understand product information relative to the neatly arranged items on either side of it. The pdqs are pre-packed. The displays can be set-up together on an end-cap or separately in aisle. These Lumene Secret of the Arctic displays were created by Menasha Packaging Company, 601 East Erie Avenue, Philadelphia, PA 19134.
Johnson & Johnson Zyrtec Tower
Johnson & Johnson's wanted a display to serve as a permanent home for the entire Zyrtec line. They laid out a given mix of product for a multi-sided unit with dramatic graphic appeal and impact, yet with a small footprint. This display is designed to be compact and holds 90pc. assorted Zyrtec product. The unit is mobile with casters, with a dramatic Zyrtec logo providing graphic presentation on the sides of the unit. The panels featured lifestyle graphics from the television campaign. The sturdy construction supported large amounts of product. The unit was easy to put together and pre-pack and ship. Because many injection molded parts were used, most of the display snapped together for easy assembly. The Zyrtec Tower display was created by Henschel-Steinau, Inc., 300 Grand Avenue, Englewood, NJ 07631.
Claritin NASCAR Pallet
This modular 1/2 pallet display was designed for Wal-Mart stores and used also at Kmart stores. The unit effectively used professional driver and allergy sufferer Carl Edwards' imagery to help promote the Claritin brand sponsorship as well as a NASCAR "match and win" sweepstakes. The graphics used 4-color litho, corrugated and creative die cuts to capture consumer attention in Wal-Mart's action alleys and at Kmart stores. Claritin's signature blue color was used as the dominant color of the display to reinforce brand awareness. The base carries the current Wal-Mart branding message, 'Save money Live better' The Claritin NASCAR Pallet program was created by Henschel-Steinau, Inc., 300 Grand Avenue, Englewood, NJ 07631.
Sunglass PALLET PACK for Wal-Mart
This 60-piece Pallet Pack display is constructed of l00% recyclable corrugated material, with 4-color lithography for graphic impact. There were eight interior components for structural integrity and the outer shell was hand-glued to the inner structure for stability in shipping. It was designed for a seasonal promotion of sunglasses with licensed product. The time frame from initial contact to shipping was four weeks. The entire job pre-assembly, pack out/fulfillment and drop shipping, met Wal-Mart requirements. The Sunglass Pallet Pack was created by Alpak Display Group, 575 N. Midland Ave., Saddle Brook, NJ 07663.
Kraft End-Aisle Corrugated Display
This Kraft. corrugated display is part of a program that included basewrap, header cards, wobblers, cling vinyl, coupon pads, recipe booklets, and posters. The corrugated unit is multifunctional as it has print on the outside to draw the consumers attention. In addition, there is a colourful large header showcasing the product and lifestyle graphics. The unit has space to hold many products in front and it also contains recipe booklets in specially made pockets in the front. As one of the larger parts of the overall multi pieces, this unit was extremely impactful and ensured great product placement on site. Significant product sales increases were achieved. This Kraft End-Aisle corrugated display was created by PROPRINT Services Inc., 5621 Finch Avenue East, Suite #5, Toronto, Ontario, Canada, M1B 2T9.
Big Idea - Pirates DVD Standee
This Pirates Standee was designed to promote "The Pirates Who Don't Do Anything" movie release on DVD in October. It also promotes a free giveaway of a pirate hat and inflatable sword with purchase of the DVD. Big Idea wanted to increase brand recognition of licensed merchandise by creating an attractive display that retailers would give prime placement in their stores. The display is made with 200 #B flute with an E flute front lug on. The Big Idea - Pirates DVD Standee was created by U.S. Display Group, 8l0 S. Washington St., Tullahoma, TN 37388.
TV Guide/Kellogg's Cheez-It/Nascar Cross Merchandiser Floor Display
This display was produced for placement in Kroger Stores. This initiative was tied into a Nascar TV preview in February, 2008. The display features eye-catching structural and graphic design treatments. The display mimics the look of a race car to attract impulse consumer response. The unit merchandised TV Guide magazines along with boxes of Kellogg's Cheez-it Crackers, to suggest TV viewing with an iconic snack food, which along with a dynamic promotion, produced outstanding sales results. The TV Guide/Kellogg's Cheez-It Nascar Cross Merchandiser was created by Weber Display & Packaging, 3500 Richmond Street, Philadelphia, PA 19134.
NYKO Corrugated Pallet
This display was designed specifically for selling at Costco. Each Pallet holds l08 units. NYKO supplied the artwork, and the display was assembled, packed out and labeled for shipping. The program is ongoing based on high demand for the product. This corugated display was produced and shipped in two and a half weeks. The NYKO Corrugated Pallet was created by Meridian Display, 162 York Avenue E. St. Paul, MN 55117.
Hershey's Joseph Schmidt 16ct. Counter Display
This display holds 4 units each of 3 SKU's needed to be displayed: 6 Pack Holiday Truffle Collection, 3 Pack Holiday Truffle Collection and the Bells, Stars & Trees Truffle Collection. The display needed a distinctive look that introduces these Joseph Schmidt seasonal products and conveys a feeling of high quality and seasonal appeal. The unit provides a small footprint that achieves maximum product availability and visibility at the crowded C-store counter. To make this unit stand out amidst the many displays at checkout, the height was emphasized. The graphics were 4/c litho printed with an extra gold metallic ink with a UV varnish. The shelves were designed to obscure as little of the truffles as possible. Additional stability had to be factored into the design with the extra height. This was achieved by echoing the rectangular shape of the packaging in the main body of the display and using the bottom tray as a foot that balances the entire unit. The Hershey’s Joseph Scmidt Counter Display was created by Menasha Packaging Company, 601 East Erie Avenue, Philadelphia, PA 19134.
SCJ Corrugated OFF Lamps Display
The marketing goal for this display was to increase sales of OFF Lamps, Lanterns and refills throughout the peak season, utilizing a visually dominant display vehicle. The tray was designed without a front lip to maximize product exposure and for ease of shopping. The corrugated structure features a full mounted litho for the highest level of graphic appeal. Additionally, a flame simulating "flickering" LED was positioned inside of an actual lantern for shopper education and engagement. The SCJ Corrugated OFF Lamps Display was created by Great Northern Corporation Consumer Packaging and Display, 1800 South Street, Racine, WI 53404.
Proprint Services Inc. created this 7-UP large sign which was printed full color directly onto corrugate. It was trimmed to size and has easels attached to the back for support. These cooler signs were placed on premise on top of pallet displays and around stores to promote the brand. Due to the graphics and the size, it attracted the consumer to the beverage area and helped bring awareness and reinforced the message of the crisp, clean taste. Sales of the product where the signs were introduced increased and stock had to be replenished more often. For more information, contact Proprint Services Inc., 5621 Finch Avenue East, Unit 5, Toronto, Ontario, Canada M1B 2T9.
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