Stock Displays From A Direct Manufacturer
A line of stock displays, display hooks, and merchandising aids are available from the manufacturer directly, in business for over 45 years. The line includes standard wire and plastic pegboard hooks, scan hooks, hooks for corrugated and specialty display hooks including literature pockets, buckets, bins, garment, hat and shoe displayers. The stock p.o.p displays include strip merchandisers and accessories. All of the products are now available from the online store at www.hookstore.com, or contact Art-Phyl Creations, l6250 NW 48th Avenue, Miami, FL 330l4.
Shelf Management System
This Shelf Management System can go from a simple rack to a sophisticated gravity feed system. The system features in-house engineering plus on-site manufacturing capabilities to produce a total solution from a single source. The system is constructed of wire and is an economical custom-from-stock merchandising fixture. The Shelf Management System is available from Trion Industries, Inc., 297 Laird Street, Wilkes-Barre, Pennsylvania l8702-6997.
DaySpring, Inc. Island Merchandiser
This display was developed specially for Family Christian Bookstores and it creates a permanent merchandiser for DaySpring's seasonal products. The island merchandiser has a center panel constructed of a l" square tubing frame surrounding a wire grid and frosted acrylic panel with height adjustable wire shelves, all finished in white powder coat. The wood end panels are finished in light maple with white shelves hanging on an inlaid white wire grid. Locking casters allow the fixture to be strategically placed for seasonal traffic. A clear acrylic sign header tops off the unit. From greeting cards to calendars, day planners to daily devotionals, the merchandise mix and graphics can be easily changed for a fresh new look without the production expense of a new temporary displayer for every merchandise cycle. The DaySpring Inc., Island Merchandiser was created by Thorco Industries, Inc., l300 E. l2th Street, Lamar, MO 64759.
Gillette Zig-Zag Shelf
This display was designed to provide an innovative way to accommodate more product facings in Wal-Mart's razor category, redesigning an out-of-date shelving system existing in Wal-Mart stores. The shelf facings were expanded to support the introduction of Gillette Fusion a mega brand launch. The Zig-Zag shelf created in-store awareness for the Fusion launch and the remaining Gillette shaving product portfolio. The new system's design included pushers to keep the product far forward and increased product load in the same amount of space. Tight spacing of the fixtures gained space for multiple unit stacking. The system's top has a wire grid to prevent theft of blade product. The zig-zag effect captures consumer attention. Product packaging billboarding is visible from both sides. The system has been installed in 3,500 Wal-Mart stores.The Gillette Zig-Zag Shelf was created by New Dimensions Research Corp. 260 Spagnoli Road, Melville, NY ll747.
Kraft Summer Promotion
These large end aisle displays were manufactured as part of one of Kraft's full summer promotions. This piece is unique in its multifunctional ability to convey four different images throughout the program's run time. The overall pieces were printed full color litho and then mounted to corrugate and die cut to shape and packed individually. The graphic image inside the cube is reversible and two sided, allowing four different images to be utilized over the course of the summer. The program was an instant hit and the impact was felt at the store level leading to increased awareness and sales. The program came in under budget saving money on manufacturing and shipping. The Kraft Summer Promotion was created by Proprint Services Inc, 562l Finch Avenue East, Suite 5, Toronto, Ontario Canada MlB 2T9.
Silver Rain Dramming Display
This display was developed as a special event unit in the style of previous Silver Rain displays. The unit was to be unique in order to serve as both a feature product display and a dramming unit. The display was required to dram both fragrance and lotions and provide a display area for a graphic insert. This display uses highly polished aluminum over fabricated acrylic formed parts with the surfaces decorated with dimensional raindrops and screened with the Silver Rain logo. A removable cover gives access to the graphic insert as well as the two separate dramming containers. This dual dramming display, the first of its kind, provided the event unit needed. The silver surfaces with gleaming raindrops carried the theme of the existing displays. The unit was user friendly, easily updateable and portable for use at various events. The Silver Rain Dramming Display was created by Nikles Design Corp., 2365 Milburn Ave., Baldwin, NY 11510.
Office Max Book Display
This 4-sided display is constructed from wood and has adjustable wire shelves. The wire and metal parts have a durable powder finish. The display features four interchangeable headers and four vertical signs. The display provided better product visibility and made it easier for the customer to locate and select the book or books of their choice. The Office Max Book Display was created by Nashville Display, 306 Hartman Drive, Lebanon, TN 37087.
Bayer Giant Inflatable
Sterling Promotional Corp. produced this giant l0 ft. Inflatable Flea. The inflatable is being used at trade shows and at special promotional events to attract consumer attention. The display helped raise awareness to the flea problem and to the solution available. The Bayer Giant Inflatable Flea was created by Sterling Promotional Corp., 558 Westchester Ave., Rye Brook, NY 10573.
Nivea Age Defying Sidekick/Floorstand
This display was designed to provide a universal vehicle for availability to the Grocery and Mass Drug market, coincidental with the volume launch in Wal-Mart of the same product in a 30" pdq format. Both displays feature the same product size and packaging, a tester and informational brochures, but the sidekick/floorstand holds half the product volume of the pdq. The Sidekick/Floorstand maximizes retail effectiveness by making it easy for a variety of retailers to introduce the new product in a quick sell-through quantity. It also provides a variety of display options. The design is innovative with all the sidekick pieces coming from one litho-lam, E-flute form. The gold arc mimics the product packaging and is a wrap-around component of the main body of the display. This makes the design highly efficient and economical despite its upscale appearance. The Nivea Body Age Defying Sidekick/Floorstand was created by Menasha Display, 60l E. Erie Avenue, Philadelphia, PA 19134.
Head and Penn "DIGI" Inflatables
These "DIGI" Columns (Digital Interchangeable Graphics Inflatables) feature replaceable skins which were created for Head Penn Racket Sports. They are used at ATP tournaments and events to draw attention to their retail tents. An 8' Digiboard can show side panels with different graphics which are interchangeable. The Columns are used at Special Event Programs and Tournaments. The "DIGI" Inflatables were created by The Inflatable Marketplace, 1810 Gillespie Way, Suite 202, El Cajon, CA 92020.
Gran Centenario Tequila Floorstand
Gran Centenario is a premium brand Tequila and required an equally premium looking display combined with a small footprint, to gain the much valued retailer floor space. The display had to gain consumer awareness for this premium brand. This all clear Acrylic floor display takes up 1 sq. ft. of retail space and has a three case capacity. The unit has frosted etch ink graphics on the side panels to mimic some of the bottle design The header is cnc routed to the shape of the Gran Centenario logo and also done in a frosted etch ink. The unit ships completely assembled via UPS. The Gran Centenario Floorstand was created by Flair Display Inc., 3920 Merritt Avenue, Bronx, New York 10466.
Blue Moon Framed Gallery Sign
Integer used an existing Blue Moon lit framed changeable poster design for this attractive high scale sign. The sign was easily updated by just changing the graphics for the Harvest Season by inserting the Pumpkin Ale insert. The gallery light and gallery type imagery of the piece allows its placement in upscale white table cloth accounts as well as any other venue. The sign is also being offered again this winter with new graphics for the holiday season. The Blue Moon Framed Gallery Sign was created by Heritage Sign & Display, 344 Industrial Road, Nesquehoning, PA 18240.
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