Creative Online

CREATIVE Digital Signage
August/September, 2007



Garage’s Features Interactive Window Display

Garage’s flagship Montreal store has installed an interactive window display. Accessible 24/7, the Garage interactive display consists of a 60” image projected onto an interactive foil affixed to the inside of the window.

Upon touching the screen, a menu of interactive options allows the user to access product information, log onto the Garage Web site and contribute to message board discussion groups. When not in use, promotional videos are displayed.

“Anna Martini, President, Groupe Dynamite, said, “As a retailer catering to young women, this state of the art medium is ideally suited to our market. Our clientele is active online and they will respond favorably to this innovative campaign because it is informative, technologically sophisticated and a lot of fun.”

The interactive window display was created for Garage’s by iGotcha Media, (www.i-gotcha.com), Montreal, Canada. “Interactive digital signage is uniquely effective at generating attention at the street level,” said Greg Adelstein, President, iGotcha Media.


Wendy’s Installs Digital Menu Board

Wendy’s Old Fashioned Hamburgers restaurant, Maplewood MN, has installed a digital menu board using RoninCast digital software from Wireless Ronin Technologies, Minneapolis.

The menu board consists of four 42-inch displays, each showing the menu and showcasing seasonal and promotional products as well as Wendy’s-sponsored programs.

Wendy’s franchisee, FourCrown is able to dynamically change the in-store pricing and menu options, by adding featured or promotional items, and incorporating video to create an improved experience for the Wendy’s customer.

“The digital signage menu board allows us to feature products in a more compelling and dynamic format,” said Michael Givens, President, FourCrown. “Being able to update our product displays from a central location will help promote a more consistent branding message.”


Intertise Inc. has released the POP Advertising System, an easy to install digital signage system. The POP Advertising System can be used as a stand alone system or as part of a network that spans multiple locations. Intertise offers a networked version & solution using its VisionCast™ Digital Signage Software that allows remote updates to the system. Packages are available for multiple sizes screens from 7" to 42". For more information, contact Intertise, Inc., 4987 N. University Drive, Lauderhill, FL 33351: (Tel) 800-630-2841, 954-337-1587, (Web Site) www.intertise.com.


Digit Professional has introduced the ProDVX Osprey MPC, an advanced metal Panel PC with touch screen for digital signage and kiosks. The ProDVX Osprey MPC series is available in four sizes, 12", 15", 17" and 19". It boasts key features such as a rugged metal housing and NEMA 3 / IP 55 dust & waterproof display front. The Osprey MPC is ultra slim with rich I/O ports for excellent peripheral connectivity. The Osprey MPC offers a high bright TFT LCD as well as built in audio speakers. This flexible series incorporates both Resistive and Surface Wave touch technology. For more information about the new ProDVX Osprey MPC, contact Digit Professional, Varsity Drive 3926, Ann Arbor, MI 48108; (Tel) 734- 677-0840, (Web) www.digitprofessional.com.


Electronic Displays Inc., offers semi-outdoor window LED displays to present changeable p.o.p. advertising messages. Messages are easily changed via a remote control. The EDV111-1680-SO-R sign features superbright red text, which can be read from a large distance, even in bright daylight. The unit is 27.5”L X 6”H x 3.25” D and features two lines of 2” letters or one line of 4” text. The sign weighs just 21 lbs. The typical LED life is 10 years. For more information, contact, Electronic Displays, Inc., 135 S. Church St., Addison, IL 60101; (Tel.) 800-367-6056, 630.628.0658; (Fax) 630-628-0936; (Web Site) www.electronicdisplays.com.


New Horizons recently presented a Special Event Program featuring a 30-foot long by l0 ft. high interactive screen at the “Microsoft Tech-Ed 2007” Show in Orlando, FL. The screen rotated ads for New Horizons and Microsoft which could be manipulated by event attendees’ body movements. The presentation was created by Monster Media (www.monstermedia.net) headquartered in Orlando, Florida.


Adspace & Panasonic Announce New ‘Smart Screens’

Adspace Networks (www.adspacenetworks.com) has teamed up with Panasonic to provide new Adspace Mall Network properties with custom-made, high-definition digital advertising plasma displays - called "Smart Screens."

As part of the agreement, 865 Panasonic plasma panels will be installed nationwide in 625 new “Smart Screen” displays in the malls recently added to the Adspace Mall Network.

The new units will measure 65 inches, provide state of the art high-definition delivery with 17 % more viewing area than the previous “Smart Screen” model.


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