Reebok Display Tables Featured In Finishline Stores
Reebok International created this table kit display to promote a new line introduced to its Classic footwear brand, exclusively in Finishline stores.
The table kit consisted of a 60" x 30" table, a 44" x 26" table and risers ranging from 10"L x 6"W x 3,4,5"H. The tables were positioned in the store in a prized real estate section. The creation of white mats, white steps and risers were to keep the focus on the bright color shoes.
The Reebok Display Table Kit was produced by Rapid Displays, a point-of-purchase display company located in Chicago, IL.
Implus Uses Foot Scanner Kiosk To Find The Right Fit
Impus, a marketer of insoles, is using kiosks to help customers’ find the best fit. The kiosk application, called the Sof Sole Fit Sys Foot Scanner, provides a 30-second foot type analysis with a recommendation for insole, sock and shoe type.
The foot scanner is manufactured by FiTracks. The scanner hooks into the bottom of the kiosk to provide the apparatus for people to stand on. Meridian Kiosks of Southern Pines, NC, provided the kiosks for the program.
The Sof Sole FitSys Scanner experience begins when a retail sales associate offers a customer an in-store custom foot scan to determine appropriate insoles. The customer steps on the scanning device in a natural position, enters their gender, shoe size and physical activity and then initiates the scan using the stainless steel tracking ball and keyboard on the kiosk.
Total sales of Implus insole and sock products in areas where the FitSys scan kiosk has been featured have doubled. Total revenue went up 160 to 170 percent,” said John Andrews, Implus Marketing Director. “Kiosks are everywhere and our kiosk lends credibility to the product that a desktop or laptop does not.”
Mervyn’s Shop Targets Tween Girls
Mervyn’s department store recently debuted Pinkie’s Palace, a new in-store shop geared toward tween girls. The central character and Princess of the Palace is Pinkie-a stylish black cat with a passion for pink.
Providing a fun-filled shopping environment, Pinkie’s Palace fulfills little girl’s fantasy for playtime and mom’s desire to encourage imagination. Designed with an easy-to-spot pink theme, Pinkie’s Palace, located in the girls’ department in Mervyn’s 266 stores, features more than 75 novelty items, including screen tees, hair accessories, handbags, dress-up shoes, sparkly nail polish, press-on nails, jewelry, make-up, bath and body items, stationery and plush.
Category: Wire Displays
Display Producer: Marv-o-lus Mfg. Co., Inc.
220 N. Washtenaw, Chicago, IL 606l2
This l640 Cap Tower Floor Display attracts more customers, makes shopping more convenient and saves precious floor space. Customers can easily see the logos they're looking for and can easily access caps. The weighted base prevents the tower from tipping over The fashionable tower offers style in a tight space. Patent pending.
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