Waypoint Bank Installs Interactive Kiosks At Branches
Waypoint Bank, Harrisburg, PA, is installing a network of interactive kiosks across its bank branches located throughout Pennsylvania and Maryland. Livewire International, York PA, has been contracted to install the touchscreen kiosks.
Unlike an ATM, which allows financial transactions, the new kiosks are intended to provide information to bank customers regarding services and accounts offered by the bank. Customers who are not sure which product is best for them will be guided through the process by answering simple questions. Detailed information and necessary forms can be printed on demand by the kiosk to allow customers to open accounts at the time it is most convenient to them.
Andrew Samuel, Exec. V.P. of Waypoint, said, “The interactive customer-driven dialog provided by the kiosk will help guide our customers to the product or account that best serves their needs. The kiosk will also promote our Internet Banking initiative by showing how easy and convenient Internet banking can be.”
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