This display holds 48 6 oz. Canisters and it assembles easily in three easy steps. The space efficient unit takes up just 4’ x 4’ of floor space.
Additional merchandising options for retailers include a 6-count tray shipper display and a colorful dump bin.
Post Cinna-Crunch Pebbles feature a cinnamon sweet taste in a new, crunchy puffed shape. Post Create-A-Crunch is the first-ever cereal creation kit hitting grocery stores in July. Post Reptar Crunch capitalizes on the popular Nickelodeon dinosaur character, Reptar, that appears on "Rugrats."
These products are designed to add "crunch" to summertime cereal sales by offering high-interest, limited edition varieties, according to Kraft.
Display modules, including special pallet displays will help gain incremental off-shelf store placement and draw extra attention to the limited edition cereals.
Off-premise support materials include entry form tear pads, case cards, shelf-talkers, window clings, banners and 5’ x 3’ banner/pole displays.
The program, developed by DraftWorldwide, Chicago, is designed to maximize impact at the point-of-purchase. It presents consumers with new ways to think about using Jack Daniel’s while offering special deals on barbecue-related merchandise. Consumers can take advantage of special values on grill-related merchandise including Weber Grills, Pfaelzer Steaks, Jack Daniel’s Coleman coolers and Jack Daniel’s barbecue tools through Jack Daniel’s displays, including case cards, mobiles, and shelf talkers.
Consumers’ search for ever-more-convenient food and for value-added food will be balanced by a quest for the peace of mind associated with comfort foods. Organics are poised to become the third wave in health-positioned foods, for they address three consumer trends: demand for premium quality, desire to protect the environment, and concern about food safety. Despite consumers’ misgivings about genetic tampering, "even healthy eaters are willing to yield to technology if it brings with it improved taste at less cost to the waistline." For instance, Frito-Lay’s fat-free Wow potato chips were the best-selling new product in the U.S. in 1998, despite negative publicity about their key ingredient, Olean.
M&M’s Cookie Ice Cream Sandwich is available in a family four pack or as an individually-wrapped singles package.
The launch will be supported with 2.6 million in-store samples, and a cross-promotion with Nestle this fall.
The result is all-natural potatoes without the inconvenience of raw or frozen potatoes.
Varieties offered include: oven fries, steak cut fries, oven roasts and hash browns. They are sold in vacuum-packed bags in stackable boxes in the fresh foods section.
Both new Jelly Belly Tins are prepacked in 12-count display caddies ready for check-out counters and candy shelves.
Displays with rebate coupons in produce and beverage sections will offer up to $1.50 back.
S.A.I. Marketing, Jenkintown, PA, developed the promotion.
The first-of-its-kind tour includes two semi tractor trailer vehicles which convert into a baseball-inspired playground complete with historic memorabilia, hands-on baseball action and a truck-top skybox. The exhibit will include visits to marquee events, fairs, festivals as well as Major League stadiums in more than 20 markets across the U.S. The exhibit is outfitted with batting and pitching cages, interactive computer kiosks, a steal home challenge, and a mammoth LED video screen. Complimenting the interactive areas touting baseball, there will be a Jif ‘Sensations Station’ sampling tent and wandering samplers dedicated to distributing individual portions of Jif Smooth Sensations.
Pepsi’s summer promotion tied into the excitement and appeal of the Star Wars blockbuster, "The Phantom Menace" with an array of P.O.P. materials. This 3-D sign brought the glamour of the Star Wars characters into the retail store. The signs are pre-printed vacuum formed styrene with the characters in dimension with real textures. Two signs were mounted back to back with a hole on the top for easy hanging from the ceiling. The texture and dimension was achieved through careful sculpting and precise vacuum forming of the pre-printed styrene sheets. The promotion was featured in C & G Stores.
The objective for this program was to develop a piece to provide a display and support vehicle for Planters Cans or Jars (9 oz. Or larger). The display unit featured a standee riser card with lug-on basketball player and lug-on backboard. The graphics were designed to support the "$10,000 lay up" consumer promotion riser card. The display also featured a Mail-in tear pad and contest details. The display was shipped "KD" on pallets with product, to grocery, drug and mass retailers.
Pepperidge Farm sought to maximize sales by creating a display which would set-up in under 30 seconds, required limited floor space, yet would hold 10-12 cases of product. This corrugated cookie/cracker display is erected in 10 seconds and has an optional riser. The design allows for modularity with multiple lay-outs.
The Timber Wolf Mirror was designed to boost brand recognition in the highly competitive smokeless tobacco market. Swedish Match of North America wanted a unique display which would be cost-effective so that it could achieve wide-spread distribution. Both the frame and mirror areas are decorated with full color lithographs that tie in with the client’s print advertising. The brand’s Timber Wolf mascot was included with the display as a die-cut accessory to be placed on the frame to create a 3-dimensional appearance.
This inflatable VM Bug with Dangler was produced for S.C. Johnson Wax/Zubi Advertising for the Raid Bug Spray product. The eye-catching red 1999 Model VM Beetle calls attention to product information on the hanging Dangler. The "VM Bug" ties in to "Raid Bug Spray" and its famous cartoon bug characters in television ads for sell-through marketing. 3,000 units were placed, half Spanish/English and half English.
GPC is a value brand cigarette produced by Brown & Williamson Tobacco. Flair planned a GPC sampling and special event program and tied it in with the George Strait Music Festival, an 18 city music festival. The music festival was sold out in every city and attracted 950,000 attendees. At each show there was a special area for adults only titled, GPC Straitland. In this area there was a GPC trading Post where attendees could sample the GPC Brand and were given free packages. 75% of the attendees (713,000) visited the Straitland area. Prior to the George Strait Music Festival, in all 18 cities, a bar/club "GPC Main Event Night" promotion was planned where customers could enter a sweepstakes to win tickets to the Music Festival or CD’s. They could also enter a George Strait look-alike contest to win back stage passes.
RJR Macdonald needed a promotional vehicle to highlight their sponsorship of the Canadian Skins Golf tournament being held at Mont Tremblant, Quebec. They decided on a display that would be quite practical. The attempt was to insure that the display remained in sight long after the golf was over. The display features two golf balls that may be used to hold either ball markers, tees or pencils, while the back of the unit can hold the score cards. The display was intended for select golf courses throughout Canada. The display was constructed of vacuum-formed plastic, acrylic and wood.
This versatile spring-loaded shelf management system for Light Life Foods, Inc. provides high in-line impact, efficiently organizing vegetarian food products of different sizes into streamlined, eye-catching displays with a uniform brand look. The modular system is constructed of high -impact polystyrene, and is a customized "TechStoc" unit. Spring-loaded trays form the foundation of the system. Each tray is 2 ¼" high an depths are adjustable at retail form 14" to 18". To meet the challenge of displaying products of differing dimensions, the trays are manufactured in two widths: 4" and 6". The trays feature the TechStoc Track & Pusher System using a spring mechanism to consistently move packages to the front of the display as they are dispensed..
This display rack for Casa Fiesta Tortilla Chips and Salsa Dip was designed to boost consumer awareness and increase sales for the line. This display is a customized TechStoc™ Optimizer Floor Rack. It shows the Casa Fiesta brand name and bold graphics on the header and the name and logo printed on all of the shelf facings. The TechStoc line of pretooled floor displays includes dump bins, spinner racks, shelf management systems and more
This corrugated P.O.P. Display converts into a product merchandiser as well as signage in the South American Market. Depending on particular laws and regulations of each South American country, an insert is used when no product can be displayed, (as pictured). This display features a 2-color base rubber plate. The insert and riser which are matched contiguous artwork, is 4 color process