TempurPedic In-Store Gallery Conveys Premium Image
TempurPedic is using a ‘Gallery’ design to convey a premium image.
The Gallery’s elegant and modern aesthetics engage the consumer, inviting them into the gallery space to lie down and test 'feel' the product. The privacy screen on the 2 sides of the gallery island gives the consumer a secluded and comfortable environment to engage and enjoy the emotional bond that TempurPedic desires with their product. The modular design allows the retailer to refresh their retail space with ease when completing new floor-sets. The accompanying hanging graphic sets are designed for flexibility-store windows, ceiling placement, wall placement, while working with all ceiling heights.
The TempurPedic Gallery System was produced by Innomark Communications, a Fairfield, OH-based display firm.
Nourison Creates Rug Boutique Display
Nourison has created a way for a retailer to show hundreds of rug SKUs to consumers in only 20sq. ft. of floor space. The Rug Boutique can show about 100 rug designs and upwards of 600 SKUs.
A kiosk with panels that consumers can flip to look at rug samples, The Rug Boutique is under eight feet tall and uses seven linear feet of floor space. Rugs are available in every size and shape, including custom shapes and roll runners, helping to create add-on sales. Point-of-purchase boards give consumers selling features and detailed explanations to help consumers visualize where to place rugs in their home, and offer guidance on finding the right-sized product while maximizing the selling opportunity for multiple rooms.
Miller Welding Provides Distributors With New Store Set
Miller Electric Co. wanted to grow sales and build brand recognition of its high quality welding machines and accessories in welding distributor showrooms. This five-piece Miller Welding Powershop Store Set includes three single-sided wall displays and two free-standing, three-sided kiosks.
The company also wanted to support distributors by enhancing their retail impact with attractive permanent displays that showcase Miller products and services.
Miller Weld’s Powershop Store Set creates a total merchandising solution for participating welding supply showrooms, which typically have little retail or merchandising flair since the majority of their customers are industrial accounts served directly.
These permanent displays enable the distributor to stock and display Miller products that will cater to the growing number of walk-in customers who are novice or part-time welders. Miller provides product assortments, signage and even restocking services as part of the package for this long-run, turnkey solution for its distributors.
Large diameter steel tubes, shelving and other components give an industrial look and, along with the medium density fiberboard slatwall, provide strong support for up to 100 pounds of product per shelf at an economical cost. Signage can be easily changed and, depending upon the showroom space, the optimum layout can be created from a "store set" which is typically three flat wall panels and two three-sided circular kiosks.
The Miller Welding Powershop Floor Set was produced by Menasha Display Company, (Web Site: www.menashadisplay.com), a Brooklyn Park, MN, and Philadelphia, PA-based display firm.
Hunter Douglas Displays Shutter Collection
Hunter Douglas is using this permanent display to help window fashion retailers explain the unique benefits of its different window shutter collections to consumers.
Hunter Douglas has provided different floor displays to feature its Heritance Hard Wood Shutters, NewStye hybrid shutters and Palm Beach polysatin shutters.
Pittsburgh Paints Displays New Hacienda Style Colors
The warm tones of Mexican style and design are now easier for homeowners to make their own with Pittsburgh Paints’ introduction of the Hacienda Style Color Palette. Collaborating with Karen Witynski and Joe Carr, authors of eight books on Mexican design, Pittsburgh Paints has developed a color palette that goes hand-in-hand with the authors’ newly released book - Hacienda Style.
The Hacienda Style Color Palette features 18 colors, 15 of which are completely new additions to Pittsburgh Paints’ The Voice of Color® program.
“Color is a key component of hacienda style,” said Tom Dougherty, Marketing Manager, Pittsburgh Paints. “The new colors are unique to Pittsburgh Paints - customers looking to tap into this emerging design trend now have another reason to turn to our brand. We continue to offer high-quality paints that allow homeowners to express their unique style through color.”
Pittsburgh Paints developed The Voice of Color program on the premise that every color has an emotional association. With more than 1,800 colors to choose from, the program offers a comprehensive design system that redefines the world of color.
Epsilon Analysis Finds Relocation An Essential Economic Stimulus
The average new resident spends $7,300 on everything from window treatments to take-out meals in the three months following a move, according to the research report, “Target: New Movers™,” published by Epsilon. During the year of their move, new mover households spend 52% more than non-movers on home décor and furnishings. In the year following the move, they continued to spend 16% more.
A total of 14 million households moved in 2008, versus a historical average of over 18 million. The Epsilon New Movers data, which captures renters in addition to home buyers, shows 50,000 more movers per month than the benchmark home sales data, suggesting that growing numbers of families are relocating into rental properties.
When compared with a database of non-movers, new movers are notably younger, more likely to be single and more likely to earn between $100,000 and $199,000 annually.
GE Debuts First Incandescent-Shaped Energy Smart® CFL Bulb
GE has introduced a new covered GE Energy Smart® compact fluorescent light (CFL) bulb featuring the GE Spiral® CFL inside the glass bulb. With this new CFL, the electronics fit in the neck of the bulb. The result is a profile that's virtually identical to a standard incandescent light bulb.
The new covered GE Energy Smart® CFL bulb, expands GE’s family of energy-saving, long-life CFL bulbs.
Outwater Plastics offers Cable Shelving Hardware providing easy-to-install hardware in a cost-effective and attractive alternative to conventional, view-impeding shelving. Outwater's Cable Shelving Hardware comes in different kitted arrangements comprising various lengths of high-strength 1/l6" galvanized aircraft cable, suitable for use in floor to ceiling, wall to wall and wall to floor applications. For more information, contact Outwater Plastics Industries, 24 River Road, Bogota, NJ 07603.
Flair Display, Inc., created this interactive shelf extender display for Absolute Coatings to merchandise its floor care products. The compact unit houses a 7" LCD screen. There are five different informative videos the consumer can play by touching the corresponding button on the LCD screen. The buttons blink to attract attention. For more information, contact Flair Display, Inc., 3920 Merritt Avenue, Bronx, NY 10466.
Back to Top
To See previous issues of Creative Hardware/Housewares Merchandising click here
To See Previous Issues of Online Weekly in Creative's Archives, click here.
To See other Creative Online Newsletters click here