Jarden Features Its Tailgating Grill
Jarden Consumer Solutions wanted to communicate the lifestyle benefits of its new premium Margaritaville Tailgating Grill and Cordless Frozen Concoction Maker to tailgaters, campers and outdoor enthusiasts.
This display communicates the fun lifestyle and the brand personality. It provides a durable steel welded structure that is bolted to a custom-designed wood pallet to hold the weight of an actual 75 lb. grill and the cordless blender. The roof of the hut offers dimensional interest and uses recycled, shredded corrugate that is environmentally friendly. The Jarden Margaritaville display was created by POP Displays of Yonkers, NY, (www.popdisplaysusa.com).
Sleep Rite Bedding Display Gains New Space
Sleep Rite Bedding is using this display to open new accounts for bedding in mattress stores. The unit provides cross-merchandising opportunities for bedding items in mattress stores.
The self-contained unit is produced of tubing and wire for strength and durability, and it features 4-color header graphics.
A wood melamine spinning base completes the display. The space efficient display is designed to take up a minimum of floor space.
The Sleep Rite spinning tower was created by Flair Display, Inc., (www.flairdisplay.com) a Bronx, New York-based point-of-purchase display firm.
Blank Quilting Offers Inspiration Center
Blank Quilting fabrics is using this attractive unit to merchandise its products at indepdent quilting and fabric shops. The display features wire and metal and provides a permanent home for the products. The display is set on casters so that it can be moved to different areas in the retail store as needed.
The display provides full visibility for a large selection of different fabrics. The decorative scrolled header panel provides strong brand visibility while reinforcing the Blank Quilting corporate image. This Blank Quilting Inspiration Center was created by Practical Retail Merchandising Inc., an Evanston. IL-based p.o.p. display firm.
UltraLast Rechargeable Batteries Introduced
New UltraLast Green™ rechargeable batteries include Everyday Rechargeables™, batteries designed for use in household items, and High-Power Rechargeables™, batteries for high-power consumption devices. Mark Dockser, Sr. V.P., UltraLast Batteries, said, “Consumers now have a greener alternative to throw-away batteries.” Displays for the new line reinforce its environmental benefits.
BULBRITE Promotes Energy Efficient Light Bulbs
BULBRITE recently partnered with ENERGY STAR® and the NYSERDA (New York State Energy Research and Development Association) program to promote energy efficient products throughout the state of New York.
BULBRITE offered ENERGY STAR®-approved compact fluorescents to its distributors throughout New York at deeply discounted prices. With each order, educational pamphlets, as well as counter mats (made from recycled materials), were included, promoting the many benefits of energy saving light bulbs. By offering discounted prices, as well as providing educational material, BULBRITE distributors are promoting energy efficiency while passing along the savings to the consumers.
Through this promotion, BULBRITE distributed 35,000 ENERGY STAR®-approved compact fluorescents and saved 20 million kilowatt hours over the life of the bulbs.
L.L.Bean Opens Home Store In Freeport, ME
L.L.Bean has opened its new Home store in Freeport, Maine. “Our new Home store space will allow our customers a much more interesting shopping experience and different ways to view our new product selection,” said Ken Kacere, L.L.Bean’s Sr. V.P. & G.M. of Retail. “The store will bring our catalog offerings to life, and customers will also discover one-of-a-kind hand-made items, a selection of vintage pieces, as well as their favorite L.L.Bean home classics.”
L.L.Bean’s new Home store is designed with an old-time general store feel and features unique lighting, tin ceilings and custom fixtures made from locally reclaimed and recycled materials. In the tradition of the historic Flagship store, the new Home store will be open 24 hours every day.
Martha Stewart Living Brand Develops Products For Home Depot Stores
The Home Depot and Martha Stewart Living Omnimedia have developed an exclusive Martha Stewart Living brand of home improvement products in select categories including Outdoor Living, Home Organization and Home Decor.
“Our partnership with Martha Stewart is a natural fit. For years both organizations have been the go-to destination for consumers seeking ideas and information regarding their home improvement projects,” said Frank Blake, CEO, The Home Depot.
The Outdoor Living line will consist of many different styles of patio dining and conversation sets, while the Home Organization category will feature a new closet organization system and a versatile nine-cube organizational unit.
Duracell Launches Smart Power Initiative
Duracell has launched its new Duracell Smart Power initiative, which expands the brand's product portfolio beyond the traditional battery to address the ever-growing and ever-changing power needs of the modern consumer. More than 10 new products mark the start of Duracell Smart Power ranging from myGrid(TM) to on-the-go compact power chargers, new rechargeable battery chargers and patented LED technology for flashlights.
SRS Energy Produces New Solar Roof Tile
SRS Energy, a leading developer of sustainable solar roofing products, has completed one of the first residential installations of the Sole Power Tile system. The Sole Power Tile is the first building-integrated photovoltaic roofing product designed for curved roofing systems.
“This installation illustrates how homeowners can go green and make smart, sustainable choices without compromising curb appeal,” said Marty Low, CEO of SRS Energy.
Moen Introduces Eco-Performance Faucets
Moen’s new Eco-Performance kitchen faucets allow users to switch between three water-flow settings. For everyday tasks homeowners can choose new eco-performance standard or aerated spray modes. However, for tasks that require a set amount of water, such as filling a pot -- they can press a button, which brings the flow back to the standard 2.2 gpm rate.
“We are the first in the kitchen category to offer homeowners a water-saving kitchen faucet that still provides exceptional performance,” said Kevin Campbell, Director of Retail Marketing, Moen.
USA Display offers a “lazy susan” spinner display rack. This rack is constructed with eight pegboard panels around a hardwood frame and is available in a variety of heights and widths. It comes with locking casters. Custom signage is available. For more information, contact USA Display, PO Box 1700, Hendersonville, NC 28793, (Tel) 800-633-8241; (Web site) www.leisurecraftinc.com
MasonWays™ offers l6" Diameter Round side stack and spot merchandising display bases. The base is built using indestructible roto-moulded seamless plastic. 1/4" fiberboard slip sheets are available. The bases may be used for bulk displays, tie-in sales, side stack, shelf products, etc. For more information, contact MasonWays™ Indestructible Plastics, 580 Village Blvd., West Palm Beach, FL 33409; (Tel) 800-837-2881; (Web site) www.masonways.com
Midway Displays has added a new line of Steel Bases to its family of stock merchandising components. The 5 Leg Steel Base, and the 5 Leg Caster Steel Base can be ordered in a variety of stock sizes to accommodate 1", 1 ¼" and 1 ½" poles. They are available in stock Black or White and also a Raw finish for custom colors. This new line of bases will be available for use with all of Midways stock pole displays, or ordered bulk shipped to Display Producers. For more information, contact Midway Displays, (Tel) 708.563.2323, (Web site) www.midwaydisplays.com
T.M. Shea Corp. offers a patented Swing Strip display system which help products stand out from the shelf. The patented display features a bracket that bolts down securely to the bottom of the shelf. The polypropylene extruded SwingStrip attaches via a metal s-hook and features universal holes for the two inch glass filled nylon pegs. The Swing Strips are offered in various sizes and colors. For more information, contact T.M. Shea Corp., 984 Livernois Rd., Troy, MI 48083; (Tel) 248-589-3272; (Web site) www.tmshea.com
Good Housekeeping Tour Reaches 11 U.S. Cities
In celebration of the 100th birthday of the Good Housekeeping Seal, the magazine’s famous emblem of quality, Good Housekeeping magazine has created an interactive, traveling exhibit that recreates the Good Housekeeping Research Institute, where product evaluations are conducted. Visitors will see the various tests products must go through to earn the Seal. GHRI on Tour presented by IKEA will make stops in 11 markets, transported via an environmentally-responsible low-emission vehicle. Visitors can also enter to win a room makeover from IKEA.
Culligan is sponsoring the Kitchen Appliances & Technology Lab, where the performance of all appliances and utensils used in preparing food are reviewed. GHRI on Tour also features an additional six interactive labs with diorama-style windows that provide a look inside, along with a video of each lab's director explaining the products he/she evaluates. The exhibit also includes areas devoted to the magazine's environmental initiatives; and touch screen TVs with trivia games.
Interactive Schlage LiNK Endcap Display
This interactive Schlage LiNK Endcap display for Lowes includes product spinners and an LCD video with push button selection. It features a large back panel to explain features and benefits. Schlage wanted to create an eye-catching endcap display to promote its new LiNK product that educated the consumer, promoted the brand and the interactive feature allowed the customers a hands-on experience with the product. This display was created for Schlage by SMS, 760 Lakeside Drive Unit D, Gurnee, IL 60031. (Web site) www.selectmarketingsolutions.com
Husqvarna Hardware Demonstration Station
This program consists of freestanding wall displays with slat wire back panels for flexible plan-o-grams providing a commanding brand presence for Husqvarna in outdoor power equipment dealers. A merchandising island establishes a Husqvarna specific territory on the retail floor. Various configurations allow different product lines to be featured in prominent locations within the store. Shown in its chain saw configuration, specific material for the shelf, chain and blade receptacles was researched to withstand the abuse of the chain as it is removed by consumers. The Husqvarna Hardware Demonstration Station was created by WM Display Group, 1040 West 40th St., Chicago, IL 60609. (Web site) www.wmdisplay.com
New Leaf Candle Display
Candle-Lite is using this environmentally friendly display to promote its eco-friendly New Leaf scented candles. The display is made of unfinished medium density fiberboard which is CARB Phase l compliant. The unit uses biscuits made of l00% recycled hardwood and water soluble glue. The graphics are digitally printed on "Green to the Core," a biodegradable rigid media. The display ships knocked down to minimize its carbon footprint. The display is 100% recyclable. This display was created for Candle-Lite by Harbor Industries, 14130 172nd Street, Grand Haven, MI 49417. (Web site) www.harbor-ind.com
DeWalt Literature Display
DeWalt produces power tools for electrical wholesalers. DeWalt licensed a publisher to produce books to help contractors studying for their licensing test. This display was supplied to wholesalers to have books available for their employees taking the test. The display features melamine with silkscreen logos. The DeWalt Literature Display was created by Flair Display Inc, 33920 Merritt Ave., Bronx, NY 10466. (Web site) www.flairdisplay.com
Surefire Display Tower
Surefire LLC wanted a modular display tower that would merchandise its products, "The World's Finest Illumination Tools for High Risk Professionals." The display is constructed of aluminum components, acrylic laminated wood and stainless steel hardware. The conceptual designs were created by Pull Design Build of Colorado Engineering and the manufacturing of the display was done by Concept Displays, 434 E. Alondra Blvd., Gardena, CA 90248. (Web site) www.conceptdisplays.com
Milwaukee: M12 Endcap
Milwaukee wanted a display that would showcase all tools, accessories and packaging. The display was required to offer consumer accessible sample tools and the display was to ship fully assembled ready to accept the product. This endcap display features laser cut Milwaukee shelf emblems. The unit was produced with a CNC cut red komatex back panel. The display is 53"H x 24"D x 57"W. The Milwaukee M12 Endcap was created by EB Display Co., PO Box 550, Massillon, OH 44648. (Web site) www.ebdisplay.com
Fluke Mobile Merchandiser
The Fluke Mobile Merchandiser encourages customers to "test" Fluke products by getting them out from behind a sales counter where they are traditionally merchandised. The shelves have the operational test tools secured with a retractable cable. The display cabinet merchandises product on wire grid hooks, secured behind a locking clear door. The header signage is tailored to specific retail channels. The Fluke Mobile Merchandiser was created by Santa Cruz Icon, 244 Larita Drive, Ben Lomond, CA 95005. (Web site) www.santacruzicon.com
Midway Displays offers its patented clipper display now available with a new spider base. This base comes with or without casters. It is available in black and white from stock and will also be available for custom colors. This new base can also be used with all of Midway's stock pole displays. For more information, contact Midway Displays Inc., 6554 South Austin Avenue, Bedford Park, IL 60638. (Web site) www.midwaydisplays.com
Plastic Power Corp. offers its Expandable Pallet Guard made of injection molded plastic panels. The unit is expandable from 31" to 54" and 6" high. The EZ Pallet Guard's dimensions allow it to wrap around the pallet easily and requires no tool to assemble or disassemble. The Pallet Guard is available in several colors. For more information, contact Plastic Power Corp. 4046 Tugwell Street, Franklin Park, IL 60131. (Web site) www.plasticpower.com
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