Intermark Color Wheel Displays Pencils
Intermark USA, New York City is offering retailers this dramatic color wheel merchandiser to display its Styli-Style flat pencils.
These flat makeup pencils can be used to draw thin lines or shadows around the eyes. The pencils can also be used as a lipstick or a lip liner.
This display explains the benefits of the new product and holds a large quantity of product in a compact area. It also makes it easy for retailers to add new products without having to rearrange their wall planograms.
This display has been distributed to drug stores, beauty supply stores and salons around the nation.
Nautica Competition Outpost Environment
These display elements were designed for the launch of Nautica’s new men’s fragrance, Competition.
The bold yellow and black graphics are present throughout to ensure consistency in appearance.
Modern materials such as aluminum on the tester, black rubber for the overlay, and yellow fluted corrugated on the floor elements gives these displays a modern look.
Product and advertising images create a reinforced brand identity.
This Nautica Competition Outpost Environment display program was designed and produced for Nautica by The Royal Promotion Group, a New York City-based point-of-purchase display firm.
Rembrandt Displays Whitening Wand
Den Mat Corp.’s Rembrandt Oral Care Products, Santa Maria, CA, has introduced the Rembrandt Whitening Wand for convenient on-the-spot smile shine-ups. One swipe of the “wand” applicator instantly adds brightness and shine to teeth for that “just-brushed” look and feel, while freshening breath fast.
The Rembrandt Whitening Wand is small and sleek enough to slip easily into purse or pocket.
The Wand contains Rembrandt’s patented peroxide formula, which whitens teeth and freshens breath.
“We want our smiles to stay bright all day long. It’s not enough just to freshen up your breath. Teeth need freshening up, too,” said Noreen Freitas, V.P., Rembrandt Oral Care Products. “The Rembrandt Whitening Wand does for your mouth what a great lipstick does for your lips. It touches up the color while improving the overall look and feel.”
Endcap Display Promotes Oral B Cross Toothbrush
This power endcap display was developed for the launch of Gillette’s new Oral B Cross Action Power toothbrush.
The product is neatly organized via loop pegs and the display incorporates a decorative acrylic trim above the UPC scanner plate.
The curved side panels provide visibility to a broad graphic area when viewed from the front.
The graphics panels illustrate the benefits of the toothbrushes unique criss cross bristles which reach between teeth.
This Gillette/Oral B Cross Action Power Endcap was produced by Mechtronics, a point-of-purchase display company located in White Plains, NY.
Lancome Displays Juicy Tubes/Stargloss
Lancome wanted to introduce and showcase its new upscale cosmetics line, Juicy Tubes/Stargloss, designed with a unique product form on a merchandiser with a similarly unique form.
This distinctive pinwheel design presents a unique stage with all products visible, accessible and updateable. Different levels and platforms create an interesting venue that draws consumers to the unit and makes efficient use of space. All raised platforms are removable and updateable. Brand identity is strong throughout, appearing on the base and on each product platform. All testers are easy to see and access. Clear injection molded styrene creates upscale appeal and durability. The unit ships fully assembled with product in the same shipment.
The Lancome Juicy Tubes/Stargloss display was produced by Diam, Inc. of Woodside, NY.
Sun & Skincare Research Displays Ocean Potion
Sun & Skin Care Research, Melbourne, FL, is using this floor display to merchandise its Ocean Potion products, including Sun Protection for Kids, Sports Lotions, and Spray Lotions; Tanning Sprays, Oils, Gels and Lotions; and After Sun Aloe Lotions.
The colorful display was created by Display Technologies, a College Point, NY-based display firm, which customized its TechStoc stock display with Ocean Potion’s graphics. The rack is crafted with orange poles, and yellow trays silk-screened with the four-color logo. A four-color, silk screened header depicts Ocean Potion’s logo and ad slogan and features the face of an attractive girl in an enticing beach setting. Casters were attached for retail flexibility and cross-merchandising opportunities, enabling store personnel to relocate the rack during seasonal promotions.
Visual Textile Resource provides sublimation technology at its best. Unsurpassed image reproduction, a variety of fabric selection and production lead times to satisfy the most demanding of deadlines. Digitech™ and Sublitech™ and Screentech™ enable VTR to produce small to large programs. For additional information and a sample of your supplied image, contact Visual Textile Resource, l8 Market Street, Paterson, NJ 0750l. 800-773-6580.
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