Defense Dept. Employs Recruiting Kiosks
The U.S. Department of Defense is using military recruiting kiosks for venues such as shopping malls, movie theaters and concert halls. The kiosks, called Interactive Billboards or I-Boards, provide potential recruits with information on the Army, Navy, Marines, Air Force, Coast Guard and National Guard.
Kiosk Information Systems (KIS), Louisville, CO, created the I-Board kiosks in partnership with Campbell-Ewald, a Detroit-based communications agency.
The I-Board is designed for easy transport and 15-minute setup. A KIS control board tracks usage statistics, reboots the unit on power failure, administers DVD video clips, and alerts Campbell-Ewald if any components malfunction.
LEGO Mall Kiosks Open In Alliance With Waldenbooks
LEGO Systems has announced an alliance with Waldenbooks to launch its LEGO mall kiosk program.
LEGO kiosks are opening in shopping malls in the U.S. and Canada. Waldenbooks is providing expertise and personnel in operating the kiosks.
“We are pleased to introduce the LEGO kiosk program in time for this year’s holiday season,” said Andrew Black, President of LEGO Systems. “We understand the time constraints that consumers face during the holiday season, and through extensive market testing, have found a solution that makes it easier to find LEGO products in the mall. The initiative also allows us to feature fun, hands-on events for the entire family, which will build excitement for our brand.”
At every kiosk, consumers can enter a sweepstakes to win a trip for four to LEGOLAND in Carlsbad, California.
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