Palisades Center Mall Signs GeePS To Provide Wireless Technologies
GeePS.com Inc. has been selected by Palisades Center shopping mall to test new mobile commerce technologies through the wireless delivery of targeted, local shopping information and news to shoppers. Retailers’ messages and special offers will be delivered to consumers’ cell phones and PDAs on an opt-in basis only.
“We’re happy to have our customers be among the first to use their cell phones to receive specially targeted messages from merchants of their choice,” said John Mott, Palisades Center General Manager. Andy Goren, GeePS, CEO, said, “Palisades Center is leading retailers into the future by offering location-sensitive wireless technologies.”
General Growth Properties &IBM To Deploy Interactive Kiosks At Malls
General Growth Properties has joined forces with IBM to create interactive media stations called MallibuDirect at GGP malls.
The launch of MallibuDirect allows GGP to feature service businesses and dot-com companies whose products are not typically found in the current retail tenant mix at the mall. MallibuDirect comprises six computer workstations with high-resolution touch-tone screens located throughout the malls. Each workstation will host 12 online companies and include access to GGP’s Mallibu.com site. Plasma screens and back-lit displays for brand messaging and product features are also included on the kiosks. Art.com, AutoMallRewards.com, Kozyhome.com, Hirelink.com and ehobbies.com are among the dot-com companies that will be featured at GGP’s interactive kiosks.
Desert Passage Debuts Transcontinental Travel Adventure In Heart Of Las Vegas
Touted as North America’s first ever shopping adventure, the Desert Passage, newly opened in the heart of Las Vegas, brings to life the romantic Spice Routes, the striking diversities of the peoples, colors and geometry of regions like Fez, Casablanca and Bombay. The 500,000 square foot destination is located directly across the street from the Bellagio, next door to the new Paris and surrounding the new Aladdin Resort & Casino.
Desert Passage takes travelers on a journey which recreates the experience of travel through some of the world’s most exotic market cities along the ancient spice routes with compelling authenticity and immersive experiences. Desert Passage is a development of TrizecHahn Development Corporation
Olay Mall Tour Travels Across The Country
Oil of Olay is conducting the Innovation Mall Tour, featuring a skin imaging system, which will be traveling to 21 cities across the country.
The Beauty Imaging System provides the user with a unique insight into her current skin condition. “Morphing technology” allows her to see an image of how her skin would look if it were to improve.
A second new technology is the Interactive Scent Kiosk, which emits four different Olay Daily Renewal Beauty Wash Scents; Calm, Inspire, Revitalize and Uplift.
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