Cingular Buddy Bash Touring Malls
The Cingular Buddy Bash is challenging contestants to “buddy up” with their IM friends to see who can answer a series of music-trivia questions the fastest using the AOL Instant Messenger AIM service on Cingular phones. The live competition will visit 15 malls throughout the country.
David Garver, Marketing Director, Cingular Wireless, said, “The Cingular Buddy Bash is a unique way to demonstrate the popularity and ease-of-use of instant messaging on Cingular Wireless phones.”
Cingular teamed up with America Online, Nokia, Hewlett Packard, Journey’s and Simon Malls to bring the Buddy Bash to malls nationwide. The grand prize winner will receive a $5,000 Simon Giftcard, one year of free Cingular service, a one year AOL membership subscription, a $250 American Express gift certificate from America Online and a Hewlett Packard computer.
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