Danner Opens New Portland Retail Store With Recrafting Factory On Display
Danner has opened its new Portland, OR retail location, The Danner Factory Store, offering handcrafted boots of the highest standards. More than simply a retail store for customers to find Danner products, the location is also the home of Danner’s recrafting factory, where shoppers can watch master craftsman rebuild old Danner boots into nearly new, replacing the outsole, rebuilding the midsole, reworking the leather, and re-stitching the seams. Among the store’s highlights are the many historical artifacts on display, which celebrate Danner’s 75 years of handcrafting boots in Portland.
“The Danner Factory Store is truly a celebration of what Danner is known for - handcrafted boots of the highest standards, made right here in Portland, Oregon,” said Joe Schneider, CEO of LaCrosse Footwear, parent company of Danner.
'Banana Republic & ‘Mad Men’ Run Joint Promotion
Banana Republic and AMC’s “Mad Men,” recently ran a promotion in all of Banana Republic’s North American retail locations. The “Mad About Style” campaign was featured in more than 400 Banana Republic stores.
Banana Republic created a Style Guide featuring the versatility of stylish dressing - from 9-5 and dinner at 8, from the corner office to VIP lounge. The Guide features "Mad Men" characters and images alongside Banana Republic looks. Banana Republic windows showcased “Mad Men” imagery. AMC and Banana Republic also co-sponsored a Casting Call contest customers could enter to win a walk-on role for an upcoming “Mad Men” episode.
“Banana Republic is known for its versatile fashions, with modern takes on 1960s icons like the pencil skirt, cardigan, and suit - which is why our collaboration with Mad Men is a natural fit,” said Jack Calhoun, president of Banana Republic.
IKEA To Phase Out Incandescent Lighting
IKEA has begun to phase out all incandescent light bulbs in its US stores. This recent IKEA environmental initiative has a target date of incandescent bulb elimination by January 1, 2011. The aggressive IKEA US store phase out program exemplifies IKEA’s commitment to helping its customers live an everyday sustainable life. IKEA will be the first US retailer to completely phase out incandescent light bulbs.
“IKEA is committed to integrating sustainability into all IKEA strategies and practices in the entire product life cycle. Eliminating incandescents is a simple way to lead the charge for IKEA customers to use energy saving light bulbs, thus reducing energy consumption and reducing the amount of greenhouses gases,” said Mike Ward, US IKEA President.
IKEA will offer a wide selection of effective energy saving bulbs. In addition to the compact fluorescent bulb (CFL), the most popular bulb, IKEA also offers a range of LED lamps.
Timberland Expanding Its ‘Green Index’
Timberland plans to expand its Green Index® label to all Timberland branded footwear. In addition to expanding efforts to measure and communicate the environmental impact of its products, Timberland is collaborating with more than 200 outdoor businesses on an industry-wide eco-indexing standard.
Timberland is currently applying a Green Index rating to 14 percent of its footwear; the company plans to apply the rating to 100 percent of its footwear by the end of 2012. Besides empowering footwear designers to lessen the impact of their designs, the initiative also extends the company’s commitment to educating consumers on the environmental impact of its products, and to helping them make informed purchasing decisions.
Pizza Hut Slashes Menu Prices Pizza Hut has announced a sweeping national menu pricing reduction.
“This isn’t just another deal, this is an everyday menu pizza pricing change taking place,” said Brian Niccol, Chief Marketing Officer at Pizza Hut. “High, overcomplicated pricing has been a category issue in the pizza world for the last several decades. Our new pricing structure will set the industry tone for what is a holistic, everyday value solution.”
The foundation of Pizza Hut’s new cost structure is revamped menu pizza prices, now set at $8 for a medium (up to three toppings), $10 for a large (up to three toppings with additional charge for Stuffed Crust Pizza) and $2 more for a specialty pizza.
“The motivation behind this change wasn't just value, but simplification and transparency,” added Niccol. “Our new menu pricing makes it easier for our customers to access great value everyday.”
Procter & Gamble Offers Shoppers Valuable Coupons Ranging From $5-$55
Procter & Gamble is inserting multiple brands’ coupons inside specially marked products. These special offers will help shoppers save time and money with one-stop purchases that contain big savings on P&G brands.
Favorite brands, including Luvs, Olay, Pringles, PUR, Tampax and Tide, will offer big savings on P&G brands inside specially marked packages. P&G’s money-saving coupon values combined typically range from $5 to $55.
Starbucks Announces New In-Store Digital Network
The Starbucks Digital Network, in partnership with Yahoo!, will debut on Wi-Fi enabled lap-tops, tablets and smart phones in U.S. Starbucks. The Starbucks Digital Network is inspired by Starbucks passion to create a unique coffeehouse environment, its heritage of recommending music, books and films to its customers, and a growing interest in engaging with the brand digitally.
“We’re creating an online destination that will be true to the Starbucks experience by delivering free, premium offerings that are selected specifically for our customers and localized for personal and community relevance,” said Stephen Gillett, General Manager of Digital Ventures, a business unit of Starbucks.
The Starbucks Digital Network will offer free access to various paid sites and services, exclusive content and previews, free downloads, career tools and local community news.
shopkick Unveils New Location-Based Retail Technology At Best Buy Stores
Best Buy has unveiled shopkick’s’ mobile shopping application. shopkick offers the first location-based mobile application that promises consumer offers and rewards for just walking into a retail location. Unlike traditional GPS location-based services that require a shopper to “check in,” “shopkick Signal” technology requires no consumer check in.
For Best Buy, shopkick is part of an experiment to explore the likelihood that consumers will redeem rewards points and offers through mobile retail applications. Customers may walk up to the cashier, provide the mobile phone number connected to their shopkick app, and any applicable personalized discounts immediately appear on their receipt.
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