AT&T Opens First Dedicated Chinese-Bilingual Store In U.S.
AT&T has unveiled the first AT&T Chinese-bilingual store in the heart of New York’s Chinatown to address growing demand for advanced wireless data products and services in the Chinese-American community.
The store is the first AT&T operated store in the country to feature a Chinese-bilingual retail concept, which provides convenient access to AT&T’s latest wireless offerings and is supported with bilingual sales representatives and in-store signage. The 2,000 sq. ft. store will provide customers with a “try before they buy” sales experience with a wide selection of cell phones, smartphones, netbooks and wireless accessories.
Ford And Best Buy Partnership Drives Increased Exposure For Ford Products
Ford and Best Buy recently completed a 30-day pilot program aimed at helping build awareness of the SYNC® in-vehicle connectivity system. Ford dealers teamed up with Best Buy locations to offer consumers free SYNC demos outside a Best Buy store in a SYNC-equipped vehicle. Ford, Lincoln and Mercury owners could sign up for personal SYNC tutorials and phone compatibility testing and upgrades. Offering more than 90 different mobile phones and all major carriers, Best Buy Mobile focuses on smartphones, an important device for maximizing SYNC capabilities.
“In combination with our Ford dealership network, we’ve given consumers through our Best Buy relationship a way to fully experience the power and performance of SYNC,” said John Felice, Marketing Manager, Ford, Lincoln Mercury Divisions.
Movies, TV Episodes Streamed Instantly From Netflix Headed To Nintendo’s Wii
Nintendo and Netflix have formed an agreement that will allow Netflix members who are also owners of Nintendo’s Wii™ console to instantly watch thousands of movies and TV episodes streamed from Netflix to their TVs. Netflix is scheduled to go live on the Wii console this spring in the U.S at no additional cost to Netflix members who have a Netflix plan, a Wii console and a broadband Internet connection. The partnership between the two companies will extend the reach of content streamed from Netflix, thanks to the popularity of the Wii.
Disney’s New Alice In Wonderland Inspired Fashions Featured In Special Store Window Displays
Disney has launched a designer collection of apparel and accessories inspired by its film, “Alice In Wonderland.” Disney Consumer Products collaborated with jewelry designer, Tom Binns, fashion designer Sue Wong and Swarovski, to create an interpretive line that brings the film and it’s characters to life.
DCP and Bloomingdale’s have joined forces to create one-of-a-kind window displays at Bloomingdale’s flagship store in New York City. The windows will feature props from the film and highlight a selection of items from the designer line. The windows will be complemented by a special exhibit in the contemporary sportswear department, which will feature select costumes and props detailed with information from the film. Bloomingdale’s stores across the U.S. will enhance their Alice In Wonderland merchandise displays with special signage and video screens that will play behind-the-scenes footage.
Honda Begins Operation Of New Solar Hydrogen Station
Honda recently began operation of a next generation solar hydrogen station prototype, intended for ultimate use as a home refueling appliance capable of an overnight refill of fuel cell electric vehicles.
Honda’s next generation Solar Hydrogen Station produces enough hydrogen (0.5kg) via an 8-hour overnight fill for daily commuting for a fuel cell electric vehicle. The Honda Solar Hydrogen Station would enable users to refill their vehicle overnight without the requirement of hydrogen storage.
Designed to support the needs of the future owners of fuel cell electric vehicles, the Honda Solar Hydrogen Station was also designed to complement a public network of fast fill hydrogen stations. The combination of a fuel cell electric vehicle and the solar hydrogen station could help lead to the establishment of a hydrogen society based on renewable energy.
EVCARCO Launches Alternative Fuel Car Dealership In Fort Worth, Texas
EVCARCO, an American automotive dealership offering the latest in alternative fuel vehicles (AFVs), has launched its first dealership in Fort Worth, TX. Dale Long, CEO of EVCARCO said, “EVCARCO, in launching its first dealership, is illustrating the strong need in the market for a national dealership focused on alternative energy vehicles (AEVs). The key to EVCARCO’s success is our ability to provide the consumer with a series of options when selecting an AFV. The national dealership element of our corporation insures consumer confidence, lower pricing through volume and access to service and parts. We are giving the consumer a real choice when it comes to purchasing their AFV vehicle.”
Burger Studio On Campus Features High Tech Kiosks
ARAMARK Higher Education, which provides professional services to colleges throughout North America, has launched Burger Studio™. Using electronic touch-screen ordering kiosks, students can design their own individual “masterpiece,” made to order, by selecting an Angus, chicken or veggie burger customized with more than 30 toppings, cheeses and special sauces. The kiosks prompt each customer with a variety of choices, and then visually create the order by building the sandwich, piece by piece on the kiosk screen.
“Our goal is to inspire students’ creativity and individuality,” said Karen Parker, Associate VP, Marketing, ARAMARK. “Burger Studio allows students to create a customized meal they want, using touch-screen technology that is already part of their everyday life.”
Burger Studio’s design elements reflect an artist’s palette with graphics depicting “masterpiece” burgers that great artists, such as Picasso, Van Gogh and Warhol, might have created.
Applebee’s Launches Under 550 Calories Menu
Applebee’s has launched its “Unbelievably Great Tasting & Under 550 Calories” menu featuring five entrees, all under 550 calories. The ‘Under 550 Calories’ menu marks a first for casual dining chains, offering guests unexpected lower-calorie options like steak and potatoes or grilled shrimp and pasta with the same powerful flavors and generous portions guests count on at Applebee’s. The Under 550 menu along with the company’s Weight Watchers selections demonstrates Applebee’s commitment to provide a variety of great-tasting choices when dining out.
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