JADA Creative Communications has introduced The Obsidian, the newest addition to the JADA Gems Family. The Obsidian is a one-piece fabric graphic panel with customizable “wings” that are easy to assemble to spread an image across the entire piece. This booth requires no tools, making set up easy. For more information, contact JADA Creative Communications, 950 Mount Holly Road, Edgewater Park, NJ 08010; (Tel.) 609-835-4314; (Fax) 609-835-5354; (Web Site) www.jadacreative.com.
Commonwealth Brands recently won a “Best in Show” exhibit award at the recent Tobacco Plus Expo in Las Vegas for its 30' x 50' double deck exhibit provided by Nimlok Chicago. Commonwealth’s goal was to market several different brands in an upscale, organized environment -- a two-story exhibit was the answer. The main focus of the booth was the selling and hospitality areas, including six different ways to interact in the booth. The exhibit has an upper deck for private meetings, a grand concourse in the midsection where clients are served drinks, a lounge area, demo counters, display stations, and a live area for cigarette rolling demonstrations. The different brands of cigarettes were displayed using a museum style approach, with the product featured in lighted glass cases. “They weren’t stacked to look like a convenience store. We raised them up and treated them as higher end products in higher end displays,” said Nimlok Chicago designer Tom Macek.
Nutmeg Exhibit, Windsor CT, created this booth for Z-Corp, which provides a large Z-printer machine that produces 3-dimensional models. The exhibit had to provide as much lighting as possible as well as ease of set up. The 20' x 20' island booth is constructed with a 16 ft frame and fabric tower, illuminated logos on both sides and offers a storage room with two freestanding demo pods. The exhibit features a warm feel, with products that can be easily accessed and viewed.
Outwater offers Standoffs,, for highlighting signage for displays and exhibits. The Standoffs are available in a wide array of different finishes, including polished chrome, matte chrome, brushed brass, black nickel, brushed stainless steel and polished stainless steel. The Standoffs are offered in a selection of different styles, diameters and lengths, ranging from 1/2” to 4”. For more information, contact Outwater Plastics, P.O. Box 500, Bogota, NJ 07603; (Tel) 800-631-8375; 201-498-8750, (Web Site) www.outwater.com.
ROLOLIGHT CORP has released the ROLOLIGHT INTEGRATION™, a universal lighting mechanism made to fit all pop-up, modular and custom tradeshow booths. This patented new lighting system allows a booth to be lit-up from the inside out so graphics on the front of the booth can be backlit. The ROLOLIGHT INTEGRATION™ lighting system is lightweight and can be rolled-up for ease of transport and storage. For more information, contact ROLOLIGHT, 915 Philippe-Paradis, Québec, G1N 4E3, (Tel.) 866-297-3252, (Web Site) www.rololight.com.
TPR Enterprises
EDGE Exhibits has launched Blueprint Display, a new modular display system. The patented connection system requires no fasteners or tools. The connector is used to connect structural pieces, manufactured of anodized aluminum, in an assortment of straight lengths and curved pieces that allow for an infinite number of configurations. For more information, contact EDGE Exhibits, 6400 Bunker Lane Blvd. NW, Ramsey, MN 55303: (Tel) 651-634-9160; (Web) www.edgeexhibits.com.
Abbott Spine, a manufacturer of medical equipment, wanted to create a booth with more private areas for demonstrations with the look and feel of a high-end hotel lobby. This 30x40’ exhibit includes a Tower Demo area with several work-stations. Deep, rich colors were selected to enhance the exhibit area and counters with lots of storage space were selected for the medical equipment. Each work-station has a monitor and allows for a one-on-one demonstration. This exhibit was created for Abbott Spine by Custom Creation, an Austin, TX-based exhibit firm.
Lightweight, yet sturdy welded aluminum frame modular construction, with colorful laminate finishes, allowed expedited construction (and set up) of this completely custom 20'x25' peninsula exhibit, complete with: raised floor deck system, custom shaped piers, custom double sided lightboxes, multiple overhead canopy structures, custom reception counter and backwall with storage & A/V closet and furnishings. The exhibit ships compactly with total weight under 5,000 lbs. This exhibit was created by IVER Display Systems, 110 Pennsylvania Ave., Bangor, PA 18013; (Tel) 610-588-7255; (Web) www.IVER.com.
Exhibitgroup/Giltspur (EG), a leading experiential marketing agency, has named Gina McDuffie as V.P., Marketing. Based in Los Angeles, McDuffie will be responsible for EG’s worldwide network of 28 client care centers, and for optimizing client marketing programs through a variety of integrated marketing efforts. Prior to joining EG, McDuffie spent five years as a Senior Director of Marketing with DirecTV.
Outwater Plastics Industries
Inc.
VR-MAX provides the VR-MAX dome, a portable, curved-screen theater that brings the immersive impact of OMNITheater® to trade shows, consumer venues, and business events. VR-Max productions, created by Sinard, Inc., include computer-generated imagery, special effects, interactivity, and “live capture” of real people for maximum impact. For more information, contact Sinard Inc., 420 North Fifth St., Minneapolis, MN 55401; (Tel.) 866-518-3663; (Web) www.vr-max.com.
The Expand MonitorStand incorporates an LCD screen into a portable display. The Expand MonitorStand enables exhibitors to combine traditional marketing with multimedia presentations. For more information, contact Expand International, 400 Long Beach Blvd., Stratford, CT 06615; (Tel) 203) 870 2030; (Web) www.expandmedia.com.
EXPOGO Displays & Graphics has expanded its ultra-lightweight Pactiva panel system into 7 display configurations ranging from 18" collegiate venue heights up to 35" panels for larger presentations. The new additions are available in 3 or 4 panel units that include striped arch top and flat top designs. Their custom extruded, slim-profile panels are nearly half the weight of traditional panel systems and each display comes complete with travel bag, removable styrene header, and choice of 6 Velcro ready fabric colors. For more information contact EXPOGO Displays & Graphics, 1502 North 23rd Street Wilmington, NC 28405; (Tel) 800-891-1869; (Web) www.expogo.com.
Traffic Builders, Inc., offers Lightspace Interactive Flooring, which provides cutting edge interactive display and entertainment for the Trade Show and Special Events Industry. The Lightspace technology creatively engages and interacts with people to immerse them in a new experience of interactive visual and audio effects enhancing their overall enjoyment as they dance, design and play. For more information, contact Traffic Builders, 65 Parker Street, Unit 11, Newburyport, MA 01950; (Tel) 978-499-3700; (Web) www.trafficbuild.com.
Kuhlmann Leavitt offers its Stax Modular Exhibit, a lightweight, portable and infinitely customizable exhibit system, which can be set up in all types of configurations from table tops to large exhibits. It is simple to set up and easy to take down. The panels can be flat or curved and then skinned with custom graphics, wallpaper, veneer and laminate. For more information, contact Kuhlmann Leavitt, 78l0 Forsyth Blvd. 2 West, St. Louis, MO 63l05; (Tel) 314- 725-6616; (Web Site) www.kuhlmannleavitt.com.
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