R2 Technology used this exhibit at the recent Radiological Society of North America’s show. The exhibit was created for R2 by the George P. Johnson Company, an Auburn Hills, MI-based exhibit firm. The primary focus of the 3,000 sq. ft., two-story exhibit is a 24-foot high illuminated cylindrical tower. The floor plan was designed to accommodate a large volume of machines. The objective was to encourage traffic flow from one demo to the next. GPJ successfully created a layout that used overhangs and canopies to prevent the negative effect of ambient light on the images.
LogicJunction, an Atlanta-based software firm and Exhibitgroup/Giltspur have joined forces to offer LogicJunction’s software system for use in tradeshows. LogicJunction’s software combines artificial intelligence, 2-D and 3-D graphics, and voice recognition to create digitized “personalities” who have interactive human-to-computer dialogue. The characters and accompanying visual media appear on flat-panel computer screens. For more information, contact LogicJunction, (Tel) 678-560-8552, (Web) www.logicjunction.com, or Exhibitgroup/Giltspur, Roselle, IL, (Tel) 763-488-5310, (Web) www.e-g.com.
i-O Display Systems has introduced i-glasses HRV and SGVA, lightweight glasses with tiny, embedded liquid crystal displays. When connected to a video source, i-glasses create the illusion of a 55-inch screen floating in front of the viewer. I-glasses, the first head mounted display system, can compliment or even replace bulkier, more expensive display technologies while offering users a memorable immersive experience. Rental rates begin at $49.99 per headset per day. For more information, contact i-O Display Systems, LLC, (Tel) 650-323-8407, (Fax) 650-323-1742, (Web) www.i-glasses.com.
Zon Corp. is using this 10’ x 20’ exhibit which conveys an upscale image. The exhibit features a wood grain laminate and a custom countertop with custom brushed aluminum support legs. Backlit dimensional letters draw attention to the Zon logo. There is a locking door in the backwall. The exhibit packs in 2 heavy duty, roto-molded wheeled tubs. This exhibit was created by Expo Displays, Birmingham, AL, which used its EXPOModular System.
Testrite Instrument has introduced PRESTO-POP-UP frames. Each frame comes with a 2" Velcro hook perimeter and an oversized carry bag. Testrite’s frame system is designed for easy mounting of output from large format graphic printers. The PRESTO-POP-UP frames are sold by the quad, each approximately 30" square. Exhibits of all different shapes and sizes can be created with the system, including curved models. For more information about PRESTO-POP-UP frames, contact Testrite Instrument Co., Inc., 135 Monroe Street, Newark, NJ 07105; (Tel) 973 589-6767 (Fax) 973-589-4196; (Web) www.testrite.com.
TPR Enterprises
Star Exhibits & Environments, a Minneapolis, MN-based custom exhibit firm announced that Michael Nelson has joined the company as an Account Executive for the trade show sales department. Nelson brings with him more than ten years of experience in the trade show industry. Prior to joining Star, he was with Exhibitgroup/Giltspur and also managed his own graphic design company. Gary Donatell, Star’s Director of Tradeshow Sales, said, “Mike’s background complements our customer intimate philosophy of establishing partnerships with clients.”
Highmark Technologies offers ExpoDeck, a lightweight deck system for creating multi-level exhibits. ExpoDeck’s high strength aluminum components permit the cost effective construction of multi-level exhibits using minimal tools. For more information, contact Highmark Technologies, 8333 Clinton Park Dr,. Fort Wayne, IN 47825; (Tel) 260-483-0012; (Web) www.higmarktech.com.
NetShift has joined forces with Olea Exhibits to launch a new kiosk rental program for trade show exhibits. NetShift’s software platform guarantees that applications running on Olea’s customizable La Jolla kiosk are both reliable and secure. Frank Olea VP, Olea Exhibits said, “Many exhibitors underestimate the IT challenge. This partnership ensures technology installations will work for them.” For more information, contact Olea Exhibits, (Tel) 562-924-8294; (Web) www.olea.com, or Netshift, (Tel) 954-689-4406; (Web) www.netshift.com.
Expand International offers the Expand 2000 exhibit system. The system is light weight, easy to set-up, and it offers a large, seamless graphics area. It can be set up in many different configurations. It is available with a podium that also serves as a transport box. For more information, contact Expand International, 300 Long Beach Blvd., Stratford, CT 06615, (Tel) 203-870-2030; (Web) www.expanddisplays.com.
Quality One Engineering, Inc. has introduced the SHOWBOOTH, a portable pop-up exhibit. The pop up framework is constructed from aircraft aluminum. The lightweight ABS folding channel bars have a lifetime warranty. Self aligning panels feature Frontrunner fabric bonded to 20-mil vinyl. The SHOWBOOTH is designed with a minimum of parts for easy setup. For more information, contact Quality One Engineering, 1261 E. Francis Street, Ontario, CA 91761 (Tel) 866-746-9266; (Web) www.showbooth.com.
Consort Display Group has introduced the Display One Exhibit System, a lightweight display system that assembles quickly with no tools. The system is available in a variety of widths, heights and configurations ranging from tabletop displays to elaborate trade show booths. Display One will display custom imprinted fabric banners, digital graphics, single-sided or double-sided Velcro compatible fabric and photomurals. Substrates such as foam boards and acrylic panels can be accommodated. For more information, contact Consort Display Group, 2129 Portage Street, Kalamazoo, MI 49001; (Tel) 800-525-6424; (Web) www.consort.com.
Outwater Plastics Industries Inc.
Holographics North Inc. produces holograms up to 42”x72”with unlimited depths for trade show exhibits. The holograms are lit with ordinary track lights, focusing animated, 3-D images that float in air. HNI has recently pioneered a new technique for cylindrical hologram production, featuring larger, sharper images than possible before. For more information, contact Holographics North, 444 South Union St, Burlington VT 05401, (Tel) 802-658-2275; (Web) www.holonorth.com.
To commemorate the 35th anniversary of its Hot Wheels cars, Mattel, Inc., has unveiled the first-ever, permanent museum exhibition of Hot Wheels full-size and die-cast cars at the Petersen Automotive Museum in Los Angeles, one of the nation’s largest automotive museums. The Hot Wheels Hall of Fame includes interactive displays, a selection of Hot Wheels die-cast vehicles and full-size cars which embody the brand’s signature speed, performance and attitude. “By creating a Hot Wheels Hall of Fame at the country’s preeminent automotive museum, the brand is underlining the significance of Hot Wheels cars within automotive culture,” said Amy Boylan, Sr. V.P., Mattel. “Hot Wheels die-cast cars have sparked a passion for automobiles in millions of kids and adults, and this exhibit expands upon that passion with an extensive array of some of the coolest cars in the world, in any scale.” The Hot Wheels Hall of Fame will host a rotating series of exhibits, including full-size versions of some of the most famous Hot Wheels models ever created. “With the opening of this exhibit, the Petersen Automotive Museum will become the world capital for Hot Wheels® fans and collectors,” said Museum Director Dick Messer. “Our gift shop has been reconfigured to house a vast selection of Hot Wheels merchandise to satisfy fans.”
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