Creative World

Week of March 19, 2012

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New — 2012 CATALOG www.abovealladvertising.net/catalog-2012.html

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iFrogz Featuring Sidekick Displays At Wal-Mart

iFrogz by ZAGG, a company dedicated to the manufacture of innovative digital audio, mobile phone and computing accessories, has expanded its product offerings at Wal-Mart stores on four unique sidekick displays. One iFrogz sidekick features a 60-unit display for the Plugz earbuds. The Plugz were released in new packaging, featuring colored cords and new exclusive colors for Wal-Mart, including: mint, graphite, ocean, bubble gum and hornet.

Another sidekick features the Luxe™ Micro Bud earbuds with microphone, available in “smart” colors to match the iPad™ Smart Cover colors. Another sidekick features the Unique Sync, a convenient USB-to-device cord with a 30-pin connector, available in seven different colors.

LeBron James' New 'Unkwn' Retail Store Opens In Aventura, FL

Basketball pro LeBron James has opened Unknwn, his interactive apparel store in Southern Florida's Aventura Mall. With interactive iPad kiosks paired with each sneaker, customers now have something that has not been seen in any apparel store: user controlled interaction with a single product. Each iPad kiosk offers shoppers access to a wealth of information for each shoe including stylish clothing and sneaker combinations, sneaker pricing, and technical specifications.

iPad Enclosures, a Utah-based iPad kiosk company, provided Unknwn with 45 wall-mounted iPad kiosk displays from their Evolve line. These unique Evolve kiosk enclosures are designed to engage the customer's imagination and increase sales by maintaining the store's overall theme with custom branding features available on the Evolve's faceplate. The versatility of the Evolve kiosk enclosure allows for much more than just product interaction and video display, as shown in the Unknwn retail store. It can also be integrated as an iPad Point-Of-Sale (POS) solution, store catalog and loyalty kiosk.

Street Surfing’s Revolutionary ‘Wave 360’ Arrives At Retail

Street Surfing’s revolutionary “Wave 360,” the casterboard that spins, carves and rides like a skateboard, has arrived at retailers across the U.S. The Wave 360’s unique dual-directional design provides the most versatile range of motion of any casterboard in the marketplace. Riders are able to link maneuvers and perform a range of 360 and 180 degree spins, both forwards and backwards. The lightweight ABS design improves board speed and trick capabilities, while the overall riding experience is greatly enhanced.

“The Wave 360 is literally reinventing the wheel for all boarding enthusiasts,” said Michael Fineberg, Street Surfing VP Marketing. “The range of potential maneuvers is limited only by a rider's imagination.” Special interactive shelf displays and floor displays will support the launch of Wave 360 at retail.

Fabric Banners Promote Delta Kitchen And Bathroom Faucets

The Delta® Faucet Company, a manufacturer of Kitchen and Bathroom faucets and accessories, sells their products at retail stores across the country and brands their displays with fabric banners highlighting new and innovative merchandise. Spark Worldwide, a display manufacturer from Pelham, NY, had enlisted Enhance a Colour, a Danbury, CT-based P.O.S. printer, to produce fabric display banners for the various Delta® product lines to be used within their displays at retail locations. The project was quite large and it was the second round of fabric banners Enhance a Colour had produced for Spark Worldwide this year with there being a total of 2,000 fabric banners produced.

Each of the fabric banners were printed two sided as dye-sublimated fabric and measured 10" wide by 38" high when finished. This past job called for 150 banners each of four different kitchen and bath fixture designs when previously Enhance a Colour had produced 800 fabric banners in Spanish. (Web site) www.eacgs.com

Sears Redesigns In-Store Fitness Flagship 'Store Within A Store'

Sears, already the nation's largest fitness retailer, has reinforced its industry leadership role with a series of innovations that integrate in-store and online fitness retailing to help consumers achieve their fitness goals. Hugo Malan , SVP and president, Fitness, Sporting Goods and Toys at Sears Holdings, said, "Sears sells more fitness equipment than anyone else and we believe in continually improving our offering, so we have built an online fitness community and developed new destinations that attract customers both in-store and online."

Sears recently completed construction on its latest "Fitness Flagship" store-within-a-store. Continuing a roll out that began last year at select Sears locations and now in more than 35 sites, these 6,000 sq. ft. Fitness Flagship specialty stores feature polished hardwood floors, tall mirrors, expanded equipment layouts and resemble a modern, high-end gym. The Fitness Flagships are staffed by expert salespeople who have been trained on fitness products and trends, and feature dozens of floor models to try from leading brands like NordicTrack, LifeFitness, Sole, Smooth, ProForm, AFG, Bladez, Schwinn and others.

Brighton Collectibles Engages Shoppers In The Aisle With VeriFone's GlobalBay Mobile POS On iPod Touch

VeriFone's GlobalBay mPOS is now deployed nationwide to speed sales of the Brighton Collectibles coordinated accessories at more than 150 company-owned locations. More than 300 iPod Touch systems equipped with credit card readers are being utilized to ensure Brighton sales associates are able to quickly engage and satisfy customer purchase needs, rather than asking them to wait in line at the cash register.

"We wanted to get out from behind the counter and get in front of the customer," Brighton Collectibles founder and President Jerry Kohl said of the rationale for selecting the GlobalBay mPOS solution. "When a customer sees something they like, we want to engage with them right there. It makes the transaction a lot easier and saves time." At Brighton Collectibles, GlobalBay mPOS is integrated to KWI POS software from KWI - which was key to deployment. In addition, Brighton is considering how to reduce the number of fixed cash registers, which will reduce costs and open up valuable selling space.

"Today's savvy shoppers are increasingly experienced with mobile technologies and accustomed to instant execution of online sales, so they naturally expect to see similar progress when making purchases in-store," said Sandeep Bhanote, VeriFone vice president and general manager of the Mobile Retail Systems business. "Brighton Collectibles is using GlobalBay mPOS to heighten the level of engagement between customers and store associates, leading to increased sales and greater efficiency of operations."

Anheuser-Busch Brings Premium Draft Beer Experience Home With Draftmark

Anheuser-Busch's latest innovation, a unique new home draft system called Draftmark, is an intuitive, high-end device that fits neatly into refrigerator shelves, making a true draft beer experience possible in a few easy steps. Users simply charge the tap system's battery, insert the beer refill's pouring spout, place and rotate the beer refill into the tap system to lock into place, close the system, pour and enjoy. To give beer drinkers a range of styles and flavors, Draftmark beer refills (sold separately) will be available for three great draft beers: Budweiser, a crisp, refreshing lager; Shock Top Belgian White, a Belgian-style unfiltered wheat ale; and Bass Pale Ale, an English pale ale. In addition to the permanent pouring system and rechargeable battery, the Draftmark tap system also includes interchangeable magnetic tap markers, so adults can personalize the tap handle as they switch between the three beer offerings. The one-gallon beer refills also include built-in draft lines to allow for easy tapping and cleaning.

"Our innovation team is continually experimenting with new beer styles, packaging and concepts, and we're always looking for the next idea that meets an unmet consumer need," said Pat McGauley, vice president of innovation at Anheuser-Busch. "Draftmark is breakthrough in that it offers an affordable premium beer experience by delivering high-quality draft beer via a high-end, reusable tap system that keeps the beer fresh for 30 days."

Jonathan Adler Designs Cottonelle's Spring Collection Of Toilet Paper Roll Covers

Kimberly-Clark's Cottonelle brand has tapped interior designer Jonathan Adler, known for his bold and energetic designs in home decor, to design the brand's spring collection of toilet paper roll covers-and help change people's point of view on toilet paper. Adler has added three designs to Cottonelle's spring collection featuring a variety of color and patterns that will make a statement in any bathroom.

"Part of my passion for design is taking everyday objects and turning them into eye-catching conversation pieces and, until now, toilet paper has been a relatively untouched canvas," said designer Jonathan Adler. "So I was thrilled when Cottonelle approached me to design its spring collection of roll covers."

The Apothecary Shops Distributes GlowCap For Patient Medication Reminders

In an effort to further assist patients in taking their medication on time and on schedule, Apothecary Shop Wholesale, an affiliate of The Apothecary Shops Specialty Pharmacies, is distributing a novel medication adherence aid called GlowCap®, a wireless prescription bottle cap equipped with a tool that reminds patients to take their medication through sound and light signals. GlowCap's® proprietary technology allows the patient to be automatically alerted at their dosage time via a flashing light in the GlowCap®, and should the dosage not be administered within two hours, the user's phone will ring with a recorded reminder. If the recorded call is not successful in reminding the patient, a pharmacist will personally intervene with a call to the patient and practitioner.

In collaboration with pharmaceutical manufacturer Novartis and GlowCap manufacturer Vitality, Apothecary Shop Wholesale, is the nation's only specialty wholesaler in this GlowCap®pilot program. The program is specifically designed for patients taking Tasigna® for CML, a type of leukemia, or Gleevec® for malignant stromal tumors.

Eric Sredzinski, Pharm. D., Vice President, Clinical Affairs, said, "At The Apothecary Shops, we are committed to finding and using the most-effective means possible to keep our patients on their medications. That strategy underscores everything we do."

Jamba Offers Fit 'n Fruitful Smoothies

Jamba Juice has launched its new Fit 'n Fruitful™ smoothies with a Weight Burner Boost™. This new smoothie platform reinforces Jamba's commitment to healthy and active living with the launch of a tasty and convenient meal substitute specialty beverage that provides balanced nutrition. These smoothies provide 14 essential vitamins and minerals, are a good source of protein and fiber, contain two or more servings of fruit, and come in three delicious flavors: Berry Blend, Strawberry Raspberry Banana, and Peach Mango. "We are thrilled to introduce Jamba's new Fit 'n Fruitful smoothies - an offering we think is a great solution for those trying to achieve several health goals," said Susan Shields, senior vice president and CMO, Jamba Juice Company.

New LG Ultra Definition 3D TV Combines Immersive 3D Experience, Smart TV Features & UD Display

LG Electronics will unveil what is believed to be the world's largest Ultra Definition (UD) 3D TV. Combining LG's passive CINEMA 3D technology and Smart TV functions with UD display technology, the 84-inch class (84.04 inch diagonal) TV breaks new ground in immersive 3D home entertainment. "The new LG 3D UD TV takes home entertainment to a whole new level by combining a giant Ultra Definition display with our outstanding CINEMA 3D functions and Smart TV features. Simply put, 3D home entertainment just got even better," said Jay Vandenbree , senior vice president, home entertainment, LG Electronics USA. LG's 3D UD TV boasts an impressively large 84-inch class screen and superb picture quality with 8 million pixels, four times the resolution of existing Full HD TV panels. Combined with LG's Cinema Screen slim and narrow bezel, which reduces the TV's frame to negligible levels, the 3D UD TV provides a most immersive 3D viewing experience. In addition, 3D Depth Control enables users to customize their 3D viewing experience by controlling the 3D effects, while 3D Sound Zooming provides users with immersive 3D sound to accompany 3D visuals. Through the superior display panel, users can access LG's Smart TV ecosystem, which is composed of over 1,200 apps and gives users access to a growing range of premium content services, including the 3D Zone, where users can select an increasing wealth of 3D movies. The imbedded 2D to 3D conversion engine expands the availability of 3D content to limitless levels. Users can easily browse and navigate through the Smart TV ecosystem using LG's new, ergonomically-designed Magic Remote, which allows users to make commands using the control modes of Voice Recognition, Wheel, Magic Gesture and Point.

Samsung's Latest DualView Offering, The DV300F, Brings Enhanced Dual LCD And Wi-Fi Connectivity

Samsung Electronics has unveiled a new addition to its market-leading Samsung DualView® line, the DV300F, introducing the latest in Dual LCD technology with Wi-Fi connectivity for camera users who want to snap and share moments in an instant. The Samsung DV300F builds on the success of Samsung's DualView technology with a 1.5" front facing LCD screen that helps ensure users are capturing the most challenging shots.

In response to evolving consumer demands for maximum creativity and shareability, the DV300F is the first DualView model to offer Wi-Fi connectivity. The camera's built-in Wi-Fi connectivity enables users to email their images or upload them to social media sites including Facebook, Picasa, Flickr and YouTube. In addition, images saved onto the camera's microSD memory card, can be saved to a home PC without wires, by using the Auto PC Backup function. Cloud services, including Samsung's AllShare Play and Microsoft SkyDrive, allows users to store and share their precious pictures from anywhere.

New Roku Streaming Stick Integrates 'Smart' Experience Into TVs Instantly

Building on the success of the Roku streaming players, Roku has unveiled the Roku Streaming Stick™, a wireless device about the size of a standard USB flash drive that will plug into a TV to instantly transform it into a Smart TV. The Roku Streaming Stick will feature built-in WiFi, processor, memory and software to deliver Roku's growing collection of streaming entertainment. With these new Smart TVs, consumers will enjoy a fully integrated high-definition streaming experience. By moving the streaming platform to a stick that's easily replaceable, consumers no longer have to worry about their large-screen Smart TV becoming obsolete before its time.

"The Roku platform has been extremely successful as a stand-alone streaming device," said Roku Founder and CEO Anthony Wood. "Extending the Roku streaming experience through the Roku Streaming Stick to Smart TVs is a natural next step for the market." The Roku Streaming Stick will be available in the second half of 2012.

SiriusXM Introduces Lynx Portable Radio

Sirius XM Radio has introduced the SiriusXM Lynx Portable Radio, the first SiriusXM 2.0 radio that offers new features and receives an expanded channel lineup via satellite and Internet. Lynx is the most advanced radio ever from SiriusXM, able to receive the new expanded SiriusXM 2.0 channel lineup of commercial-free music, sports, and comedy that includes SiriusXM Latino, a new suite of Spanish-language programming. Lynx is built with a flexible architecture which allows for new features and capabilities to be added through software updates. SiriusXM 2.0 is a major upgrade and evolution of SiriusXM's satellite and Internet delivered service that will ultimately span hardware, software, audio, and data services. Lynx gives subscribers more control over how they listen to SiriusXM satellite radio, allowing them to start a song from the beginning when tuning to a Favorite music channel or store broadcast content to listen to later. Subscribers can also restart their favorite content while connected to SiriusXM Internet Radio via Wi-Fi® and control their listening experience easily using the large touch screen display. Lynx is based on the Android operating system and is fully updatable via a Wi-Fi connection.

Steamist Offers Residential Steambath

Making it easier than ever to bring the comfort and tranquility of the spa experience home, Steamist® offers the industry's most advanced, customizable steambaths and a new online tool that allows consumers to quickly design the ideal residential steam system for their space. Available for almost any sized space, steambaths are easily installed during new home construction and bathroom remodels. Steamist offers generators with a slim design that can be mounted out of sight in a cabinet, closet, basement or insulated attic up to 50 feet away from the shower. In addition to the generator, a basic steam system only requires a control and a steamhead to provide a relaxing retreat as well as a wealth of health benefits.

VIA Motors To Introduce First eREV Pickup Truck, SUV And Van

VIA Motors is introducing the world's first extended range electric Pickup Truck, SUV and Van. All three vehicles can drive 30 to 40 miles on advanced, non-flammable, lithium ion batteries, then up to 400 miles using the onboard generator, averaging up to 100 mpg. Production of VIA's eREV pickup is scheduled to begin in 2012, with plans to ramp up production to 20,000 units per year over the next few years including the eREV SUV, Van and other large eREV vehicles.

Humble Fish's 'Skunk Juice' Brand Earbuds Launches Signature Headphone Line Featuring Bluetooth® Technology

Humble Fish will launch their Skunk Juice line of headphones, which utilize magnetic Bluetooth connection technology, creating a new electronic listening experience that is easy to share, and will fit into almost any on-the-go consumer lifestyle. Skunk Juice has created the only Bluetooth headphone that allows for both a Bluetooth connection and a wired magnetic connection. Skunk Juice Headphones will be available for purchase in June 2012. With the introduction of the Skunk Juice Earbud product, Humble Fish offers a new way to listen to - and share - music or other digital files, which also eliminates damage to the actual earbuds and listening device, be it a laptop, PC, iPod, or other device. Although the product is heavily catered to the world-wide teenage demographic, specifically ages 9-19, the product also appeals to musicians and artists in the studio, studio engineers, as well as other consumers of listening devices and wireless phone brands. The new Skunk Juice Headphones' connection technology allows a magnetic Bluetooth receiver to be attached to the headphones for easy transition from one Bluetooth device to another.

Pioneer's New Networked Audio Players Expands Audiophile Listening Options

Pioneer Electronics (USA) has expanded its family of networking devices with the release of two new Elite® branded networked audio players. Both the N-30 and N-50 are equipped with AirPlay® and DLNA® 1.5 wireless technologies, offering music lovers access to their music stored in a variety of different sources. With the growing popularity of high-resolution audio available for Internet download, Pioneer's networked audio players are designed to handle and expertly reproduce high-resolution digital music. In addition to AirPlay and DLNA 1.5, the networked audio players feature vTuner™ Internet radio, iPhone® and Android control apps and a 2.5-inch full-color LCD display.

"Utilizing Pioneer's audio heritage, we wanted to create a networked audio player that can handle a wide range of music formats, including high-resolution audio that enthusiasts and music lovers are now asking for," said Chris Walker, director of AV marketing and product planning for the home entertainment division of Pioneer Electronics (USA) Inc. "These new networked players enhance any digital music so even audiophiles, who love listening to every detail of their music, will find these networked audio players a must-add to their existing high end system. Both models are the ideal complement to any existing home audio/video system that's missing networked audio capabilities."

Concord Keystone Introduces Easy Shot Clip HD Digital Video Camera Outdoor & Diving Kit

Concord Keystone introduces a new Easy Shot Clip HD Digital Video Camera Kit designed for outdoor conditions like skiing, snowboarding, sledding and snow tubing. The Easy Shot Clip HD Outdoor Kit is a remarkably small, high-definition digital video camera that comes with a protective waterproof housing unit and assorted mounts and brackets, specifically designed to fit ski goggles and helmets. There is even a mount that connects directly to a snowboard. The camera fits in the waterproof housing and allows you to capture video at 720p HD video and sound while you slalom, freestyle, cross country, or just frolic in snow. The best part of the Easy Shot Clip HD Outdoor Kit may be its adaptability to all seasons, so when summer arrives, the camera and housing transition to its new function as an underwater camera, operable at depths of up to 100 feet.

New AeroShot Pure Energy Delivers Healthy Energy Boost

AeroShot Pure Energy™ is an ingestible energy dietary supplement that delivers caffeine and a mix of B vitamins into your mouth and is then swallowed. Developed by Harvard professor David Edwards, AeroShot Pure Energy is a safe and easy way for today's on-the-go consumer to get their energy.

"AeroShot Pure Energy contains the same amount of caffeine as a cup of premium coffee and has less caffeine than the leading energy shot," said Tom Hadfield, CEO of the company that developed the product. "It is a safe product that delivers caffeine with a mix of B vitamins to the mouth for quick ingestion, and it does not contain the mystery chemicals found in some other energy products like Taurine or glucuronic acid. Furthermore, caffeine has been proven to offer a variety of potential benefits for healthy individuals when it is consumed in moderation, from providing energy to enhancing attention and focus."

ARMA Energy SNX Snacks Introduced

ARMA Energy has taken the science from premium energy drinks and infused Caffeine, Taurine and B-vitamins into consumers' favorite snacks with the introduction of ARMA Energy SNX into the energy market. "We've invented the 'next generation' of functional foods," said Commander-in-Chief of ARMA Energy Jasper Sanfilippo, who personally created the concept of energy infused snacks. "Athletes and everyday consumers need new ways to stay fueled. Energy drinks work, so we applied this science to snacks." New ARMA Energy snacks include: C4 (Chocolate, Caramel, Cookie, Caffeine): A chocolate, caramel and cookie mix, perfect for that chocolate addict who also craves pure energy to keep charging. RPG (Rocket Propelled Granola): Granola and chocolate chip mix, energy-infused with Caffeine, Taurine and B-vitamins. T-BOMB: Great tasting, energy-infused trail mix of peanuts, almonds, raisins and chocolate and the ideal snack for active lifestyles. F-BOMB: An explosive fruit trail mix with peanuts, almonds, raisins and cranberries, energy-infused with Caffeine, Taurine and B-vitamins; a great snack before a workout session.

emporia Introduces New Easy-To-Use Mobile Phones For Kids To Seniors

emporia Telecom, a leading mobile device manufacturer focused on simplified communication, is expanding to North and Latin America in 2012, bringing its easy-to-use mobile products for first-time mobile phone users - from kids to seniors - to the US, Canada and Latin America beginning this spring. These include emporiaCLICK and emporiaSOLIDplus, the two most recent additions to the 20-year-old Austria-based company's lineup. The new emporiaCLICK is a simple and stylish flip phone with a sleek clamshell design, a piano lacquer finish and a stainless steel clasp. Designed with a built-in camera, emporiaCLICK's side key easily takes one-click pictures on the go. A clear and easy-to-navigate menu allows users to effortlessly find their favorite photos and its MMS function allows users to easily send photos to friends and family. In addition to easy picture taking and sharing, emporiaCLICK makes communicating easy with ringtones that can be adjusted to very high volumes, high-powered vibration motors and a flashing LED light whenever a call is coming in. The company also introduced emporiaSOLIDplus, a rugged and dependable phone built for anyone who enjoys working or playing in the great outdoors. The durable device will not be damaged if splashed or dropped as it meets strict military specifications, so it can withstand dust, shock, vibration, rain, humidity, altitude and extreme temperatures, making it easy to travel anywhere with.

BeBevCo Expands Product Line In Relaxation Product Category

Bebida Beverage Company, a developer, manufacturer and marketer of relaxation and energy drinks, is expanding its product line with the addition of 'RELAX 5' a 2 oz relaxation shot. Relax 5 will have a delectable orange flavor with a supplement blend that includes Melatonin. This new product addition will only enhance BeBevCo's positioning at retail locations. By offering the Company's flagship and rapidly expanding KOMA UNWIND shots as well as Relax 5, the company will offer a 3 tier Point of sale display system to retailers selling the lineup. Brian Weber, CEO of BeBevCo., said, "Relax 5 has a great taste and truly is liquid heaven for those who suffer from stress, anxiety and poor sleep."

J.R. Watkins Naturals Welcomes New Line Of Baby Care Products

J.R. Watkins, a natural product company, has introduced a new baby care line. Products in the new line are free of toxins and fragrances, enabling parents to nourish and pamper their baby's skin without a worry. "We developed our new line of baby care products with a baby's sensitive skin in mind, using gentle, natural ingredients, like shea butter, olive oil and chamomile," said Kate Mannor, senior product development manager for J.R. Watkins Naturals. "The products were formulated to meet or exceed the standards for certification by the Natural Products Association."

New product offerings include: Baby Oil: Scented with rice flower and avocado, a 100 percent natural fragrance, this blend of luxurious natural oils and vitamin E will pamper and nourish baby's delicate skin. Baby Balm: Formulated with extra virgin olive oil, vitamin E, chamomile and calendula extracts, this fragrance-free salve nourishes, softens and soothes minor skin irritations. Baby Head-to-Toe Wash: Scented with rice flower and avocado, this versatile, tear-free formula can be used as a shampoo or body wash for gentle, head-to-toe cleansing. Baby Lotion: Formulated with shea butter and sunflower oil, this sweet-smelling lotion nourishes a baby's delicate skin.

New LEGO® Friends Brings Classic Construction Play To Girls' Aisle

The LEGO Group has introduced LEGO® Friends, a new play theme that tailors the iconic LEGO construction experience especially to girls ages five and up. LEGO Friends delivers on a girl's desire for realistic role-play, creativity, and a highly-detailed, character-based world with the core values of LEGO building. Anchored by the introduction of a new mini-doll figure, LEGO Friends introduces a new LEGO minifigure platform with a total of 29 different mini-doll figures to be introduced in 2012. The LEGO Friends story centers on the everyday lives and personalities of five girls in a fictional hometown called Heartlake City. Each of the friends-Olivia, Mia, Andrea, Stephanie and Emma-has a distinct personality and interests, such as animals, performing arts, invention and design, that are reflected in the models. Building sets reflect different parts of town where the girls' adventures take place-downtown, suburbs, beach, camping grounds and mountains. Half of the launch collection includes construction sets themed to introduce girls to each of the "Friend's" personalities, including: Stephanie's Outdoor Bakery, Emma's Splash Pool, Andrea's Stage, Olivia's Inventor's Workshop, Stephanie's Pet Patrol, Mia's Puppy House and Emma's Design Studio.

"LEGO Friends is one of the most researched LEGO projects ever and is a culmination of years of anthropological research with girls around the world to understand what they expect from a construction toy," said Nanna Ulrich Gudum, senior creative director, LEGO Group. "Unlike previous LEGO toys for girls, LEGO Friends, at its core, does not apologize for being a construction toy and delivers, for the first time, a building experience in the same scale as our classic offerings. What LEGO Friends does differently is deliver the beauty, details, accessories, real world themes and need for strong interior play that the research revealed would make all the difference for girls ages 5 and up."

PlayStationVita Launches In U.S.

Sony Computer Entertainment America will launch the PlayStation®Vita (PS Vita) system in the U.S. in February 2012. Available at major retailers, the Wi-Fi model and the 3G/Wi-Fi model will offer unparalleled interactive entertainment anytime and anywhere. The PS Vita system will bring consumers new ways to play through inputs such as a stunning OLED front touch screen and rear touch pad, dual analog sticks, motion sensors, and dual cameras. With more than 100 games currently in production from first and third party studios, the PS Vita system is poised to deliver gameplay experiences unmatched by any handheld or mobile device on the market.

Anheuser-Busch Names Blaise D'Sylva VP, Media, Sports & Entertainment Marketing

Anheuser-Busch has named Blaise D'Sylva to lead its U.S. media, sports and entertainment marketing division, responsible for directing the company's category-leading investments in growing its brands through media, sports and entertainment marketing properties at both the national and local levels. D'Sylva will report to Paul Chibe, Vice President of U.S. Marketing. D'Sylva most recently was Senior Director, Sales Manager at ESPN, based in Chicago. Before joining ESPN, he served as Director of Media Integration for Allstate Insurance Company.

GM Appoints Paul Copses U.S. Vice President, Customer Experience

Paul Copses recently became the first U.S. vice president of Customer Experience at General Motors, charged with leading efforts to win and keep customers for Chevrolet, Buick GMC and Cadillac. He is tasked to ensure GM leads in providing the highest levels of customer care in the U.S. automotive industry. Copses has held leadership positions around the world in GM's customer service and aftersales operations, including assignments in Canada, the Middle East, Latin America and Europe.

Inspirato Names Ira Bahr, CMO

Inspirato, the destination club for a new generation of luxury consumers, has appointed Ira Bahr as its Chief Marketing Officer. Prior to joining Inspirato, Bahr was the Chief Marketing Officer at Dish Network, the third largest provider of pay television in the U.S. Earlier in his career, Bahr worked at Sirius Satellite Radio as the Senior Vice President of Marketing, where he was responsible for naming the company "Sirius" after the brightest star in the night sky.

Popeyes Names Richard Lynch Chief Global Brand Officer

Popeyes® Louisiana Kitchen, is ready to extend the power of Popeyes "Louisiana" positioning globally, and has appointed Richard Lynch, currently Chief Marketing Officer, to the position of Chief Global Brand Officer. Lynch has served as Chief Marketing Officer for Popeyes since 2008.

Land O'Lakes Announces Senior Marketing Appointments

Land O'Lakes, Inc. has made the following changes to its marketing team: Steve Dunphy will become Executive Vice President, Growth Projects, with an initial focus on retail channel expansion opportunities and new growth initiatives. Barry Wolfish will become Chief Marketing Officer and SVP, Corporate Strategy.

Sears Holdings Names Ron Boire To Lead Merchandising And Store Formats

Sears Holdings has appointed Ron Boire as executive vice president, chief merchandising officer and president, Sears and Kmart formats. In this new role, Boire will lead merchandising and retail stores for both the Sears and Kmart brands. Boire comes to Sears Holdings from Brookstone where he was president and CEO.

Scott Patt Joins Project 7 As Chief Creative Officer

Project 7®, a cause-related company dedicated to changing people's lives through the power of consumer purchasing, has named Scott Patt as its chief creative officer. In this position, Patt will be in charge of directing and stewarding Project 7's comprehensive brand vision within the consumables landscape. He will report directly to Tyler Merrick, founder and chief executive officer of Project 7. Patt previously worked within the Nike family from 1997 to 2011, where he had a diverse and notable career across multiple disciplines in Footwear, Apparel, and Brand Design and Nike's affiliate companies. Most recently, Patt was vice president of art for the surf lifestyle brand Hurley. (Web site) www.project7.com

Glenn Gratta Joins Visual Marketing As V.P. Business Development

Visual Marketing, a designer and manufacturer of custom retail merchandising, has named industry veteran Glenn Gratta Vice-President of Business Development. Gratta's responsibilities will include developing new ­markets and securing new business opportunities for the company. Prior to joining VMI, Gratta spent over ten years as VP - Business Development with Benchmarc Display, Inc.

"Glenn Gratta is a P-O-P industry veteran who has the unique perspective of brand marketing, retail merchandising, and sales force and corporate staff management, so he understands retail and the service needs of our customers," said Randy Moderhack, Vice-President of Sales & Marketing. "We're excited for him to join VMI and welcome his efforts in developing new business." (Web site) www.vmichicago.com

Landaal Packaging Systems And The BoxMaker To Bring Patented POPTECH Displays To Pacific Northwest

Landaal Packaging Systems, the owner of the patented technology within the United States, has teamed with alliance partner, The BoxMaker Inc., a Washington-based manufacturer with several distribution sites throughout the Pacific Northwest region, to bring patented POPTECH displays to the Pacific Northwest. Until now, all domestic manufacturing for the patented POPTECH automatic assembly displays was done in the state of Michigan. "As we expand the footprint for the POPTECH display brand, it was important for us to find a partner with a strong history of quality and service," said Terry Choate, the Sales and Operations Planning Manager for Landaal Packaging Systems.

"Our goal is to increase our presence in graphic corrugated," said Jennifer Pruss, Business Development Manager for the The BoxMaker Inc. "By teaming with Landaal and offering the POPTECH branded displays, we have taken a big step in accomplishing this goal." Poptech patented technology allows for signs, merchandisers, tiltbacks, step displays and many other point of purchase displays to be assembled at the retailer in seconds. For more information about Landaal Packaging Systems, contact Terry Choate, (Tel) 810-223-0605, Web site) www.landaal.com. For more information about The BoxMaker Inc., contact Jennifer Pruss (Tel) 1-425-291-1229, Web site) www.boxmaker.com

Raffi Vartian Leads signagelive's Efforts In The Americas

signagelive, a global leader in cloud-powered digital signage solutions, has appointed Raffi Vartian to lead the development of North and South America. He will be responsible for establishing strategic partnerships, securing resellers and distributors, and directing marketing strategy. With this move, signagelive is committing the resources necessary to bring its cost-effective, multi-lingual, web-based management system to the Americas' markets. (Web site) www.signagelive.com

Vomela Specialty Company Achieves G7 Master Certification

Vomela Specialty Company has achieved G7 Master Certification status certified by IDEAlliance®. G7 Master Status indicates that the printer's facility has calibrated its equipment and systems to G7 gray balance and neutral tone curves and is capable of delivering G7 proofs and print products. For Brand Owners and Print Buyers, G7 Certification indicates a printer's ability to consistently hit and maintain predictable results when color matching during the print process. (Web site) www.vomela.com

The Carlson Group Announces Appointments

The Carlson Group, a retail marketing services company, has promoted Brad Kurz to Creative Director. Kurz previously served in the role of Senior Designer at TCG since 2006. In his new role as Creative Director, Kurz will continue to design and have the additional responsibility to develop and grow the design team. Blake Nielsen has been appointed to Account Director, Strategic Partnerships. Nielsen has 23 years of in store marketing, POP and store fixture sales & development experience. In his new position, Nielsen will focus on supporting new business initiatives. Stephen Vitello has been appointed to Account Director, Strategic Partnerships. Vitello will focus on supporting new business initiatives in his new position. John Frohne hs been appointed to Engineer. Frohne comes to TCG from Chicago Display Marketing Corp where he was a design engineer for over a year and a half. Justin Myers has also been appointed to Engineer. Frohne spent the past four years working as a Design Engineer at United Displaycraft. (Web site) www.carlsongroupinc.com

NatureWoven Offers Eco-Friendly Signage Options

NatureWoven™ now offers a picture perfect solution to the digital imaging industry that is environmentally friendly and compostable for today's world. NatureWoven products can be used for indoor and outdoor applications and are manufactured from 100 percent natural plant fibers and latex. These materials require a fraction of the energy to manufacture compared to synthetic products and absorb large amounts of CO2 during growth. The NatureWoven range of products lead the global pursuit of commercializing sustainable materials and have been specifically developed for signs, wall art exhibition displays, billboards and point-of-sale materials. NatureWoven's signature products, Chorus and Gossyp, are made out of non-petroleum based print media. Chorus, made from natural jute and backed with natural latex, is a highly durable material ideal for most out-of-home marketing campaigns. Gossyp, made from natural cotton and backed with natural latex, offers a high-definition, lightweight alternative ideal for large scale point-of-purchase materials. For more information on NatureWoven, visit (Web site) www.naturewoven.com

Mobatic and TaDah Install Digital Signage System

mobootic, a Los Angeles specialist for in-store, mobile and online promotions, and TaDah, a Las Vegas manufacture of high-end LED light panels, have installed the first digital signage system of its kind at Bergamot Café in Santa Monica, CA. The interactive video display system employs large LED light panels, designed to exhibit fine art, along with sophisticated media management software and a rear projection screen. The video display system serves as the restaurant's interactive menu board and also provides a hip ambiance in keeping with the restaurant's location inside Santa Monica's Bergamot Station artist's colony. "This display system does what any good in-store promotion should; it creates an engaging and enjoyable experience for the customers, and it drives sales for the store," said mobootic Founder Martin Libich. "We've brought in-store signage into the digital age-and made it affordable to individual businesses." Along with being highly functional, it is also an eco-friendly solution, requiring a fraction of the electrical power used by conventional signage, while reducing the restaurant's need for area lighting. Even the projection system, Casio's innovative XJ-A140 GREEN SLIM Projector is environmentally, friendly, allowing for up to 20,000 hours of usage, which eliminates the downtime and cost associated with lamp usage. The 3-panel installation at Bergamot Café is only one of many possible configurations, as different numbers and sizes of LED panels and screens could be employed for varying applications. For more information, visit Web site) www.mobootic.com or (Web site) www.tadahcorp.com

Kiosk Information Systems Announces Storebot Automated Retail Platform

KIOSK's StoreBot Automated Retail platform provides a highly secure and cost-effective delivery system to increase sales revenue while reducing shrink. StoreBot provides unique inventory management intelligence coupled with a custom UI and fully automated management tools. This distinct technology facilitates Secure, Real Time Inventory Management. Security features include equipment locking systems and optional biometric identification of store associates responsible for inventory replenishment. Robotic bar code scanning mechanism, provides on-demand reporting of physical inventory (greater accuracy than position-based count). Automated restocking order feature triggers notifications when inventory hits a minimum threshold, eliminating missed sales opportunity costs. Electronic input minimizes human error and reconciliation costs, increases throughput, and speeds transaction time for customers.

Multi-lingual options empower foreign-speaking customers. Layered sales and informational applications provide deployers with additional ROI from their bill payment platform. Security features ensure customer confidentiality in every transaction. StoreBot engages customers through a friendly user interface, presented on a 22" touchscreen LCD. Guided selling and product selection applications are paired with flexible payment methods including credit, debit, and cash. Additional revenue generating features include loyalty / membership enrollment, and targeted promotion messaging. Remote monitoring provides full visibility of the networked equipment from the head-office server. For more information, (Tel) 800-509-5471, or visit (Web site) www.kiosk.com

LexJet Introduces Transportable Graphic

LexJet has introduced a fully transportable graphic, LexJet Infinium, which is compatible with low-solvent, solvent, latex and UV-curable printers, and can be applied to virtually any surface, including irregular surfaces and curves, using heat, water or a primer (LexJet Infinium Bond). "Fully transportable means that, with Infinium, you can print the same material with the same image on the same printer for use in multiple applications," said Jeff Leto, LexJet product manager. "This conformable material gives you the ability to take the graphic anywhere you want onto virtually any substrate and image it." Manufactured with water-based chemistries, LexJet Infinium is a sustainable material that has no VOCs and is PVC-free. And, since it includes print, adhesive and laminate qualities in one material, it reduces waste and production steps. LexJet Infinium is compatible with most commonly used post-print processes, including laser cutting, routing and thermoforming without distorting the graphic. LexJet Infinium is available in Gloss and Matte versions in 25", 36", 42", 50" and 54" widths and 75-foot roll lengths. For more information, contact a LexJet customer specialist at 800-453-9538. Web site) www.czarnowski.com

Above All Advertising Offers Fitted Table Covers

Above All Advertising is offering fitted table covers for trade show exhibits. Fitted table covers are made from Polyester flex material that covers the entire display table and is made to fit snugly over a six foot table with no pins or clips needed. The stretchable cover can be easily set up in just moments. Like trade show linens and table cloths, this Fitted table cover is wrinkle-resistant. For more information, contact Above All Advertising, Inc., 6980 Corte Santa Fe, San Diego, CA 92121; (Tel) Toll Free: 1.866.552.2683; (Web site) www.abovealladvertising.net

NParallel Creates Exhibit For Verve Living Systems

nParallel has been selected by Verve™ Living Systems to design, manufacture, and manage the company’s new tradeshow exhibit. Verve develops wireless control products for temperature and lighting and participates in more than 25 trade shows annually. “Whether scaled up for big shows or configured for smaller ones, our display gives Verve a compelling presence at every show. nParallel’s design balances consistent presentation of the Verve brand with adaptability to connect with attendees at shows for our different markets,” said Ruby Schaefer, Sr. Director of Marketing, for Verve Living Systems. (Web site) www.nparallel.com

JUXT Interactive and George P. Johnson Create Scion Surface Experience

Scion and its experiential agencies JUXT Interactive and George P. Johnson have teamed up to bring the iconic brand to life through an immersive digital experience called the Scion Surface Experience. Scion’s Surface installation is engaging millions of consumers nationwide at major auto shows. At the heart of the installation is a deck of eight unique cards that interact with a touch-based Surface table. The goal is to empower consumers to self-guide their way through the content, mix and create their own personalized brand experience and then share that through social media. “We created an experience that allows visitors to express their creative sides,” said Steve Hatanaka, Auto Show & Events Manager at Scion. (Web site) www.gpj.com

HB Stubbs Creates Exhibit For Hyundai

Hyundai Motor America has unveiled a new exhibition at the North American International Auto Show in Detroit featuring the company's full lineup of highly fuel-efficient and modern luxury vehicles. The display also contains a dedicated "Blue Link® Zone" where consumers can experience Hyundai's market-leading in-vehicle telematics system, a variety of interactive displays and video presentations that demonstrate the unique benefits that define the Hyundai consumer experience, and Forza gaming stations featuring Hyundai's hot-selling three-door sporty coupe, Veloster. Working under an extremely tight schedule, from approved design, H.B. Stubbs Company, a global exhibit and event marketing company, engineered and built the 14,600-square-foot display with double-deck in just six weeks. Clean in design, the fluid form of the display and its materials exudes the same world-class quality found throughout the full line of Hyundai vehicles. Designed with a rich black background accented by "Hyundai Blue" illuminated flowing stripes, the exhibit creates a dramatic atmosphere for consumers to become familiar with the Hyundai brand. Centerpiece to the display is the 2,300-square-foot second floor exhibit area. The upper floor contains a gaming area and other interactive displays. From here, consumers will have unique vantage points seeing the entire exhibit through a viewing window and also looking straight down to the all-new 2012 Hyundai Equus Ultimate display through a specially designed oculus. (Web site) www.hbstubbs.com

Exhibitcraft Appoints V. Siculiano As Marketing Manager

ExhibitCraft, a full-service trade show exhibit design company headquartered in Wayne, New Jersey, has named Wayne-based internet marketing specialist, Vickie Siculiano, as its new Marketing Manager. Siculiano has over 10 years of marketing experience in a variety of both B2B and B2C industries, including ecommerce and retail. In addition to focusing on trade show exhibit display offerings, Siculiano will also be building awareness of ExhibitCraft's Branded Spaces custom corporate interior design offerings. (Web site) www.dcnj.com

Czarnowski Opens 25,000-Square Foot Warehouse In Charlotte, NC

Czarnowski, a leading exhibit marketing firm, has opened a new 25,000-square foot warehouse and field service office in Charlotte, North Carolina. This facility will initially house properties and personnel to support over 50 trade shows and corporate events annually, with ongoing annual growth anticipated. Czarnowski selected its Charlotte location for its proximity to a number of current corporate customers. In addition to exhibit and event property storage and refurbishment, clients have the option of leveraging the facility for staging of product displays and event environments, photo shoots and press events. (Web site) www.czarnowski.com

SoBe Returns To Its South Beach Roots For Third Annual Skinsuit Spread; Promotes Newest SoBe Lifewater Infusion - Coconut Water

Body painted in palms and coconuts, star of the TV series "Chuck," actress Yvonne Strahovski, launches new SoBe Lifewater with Coconut Water, three new flavors infused with coconut water, as the latest SoBe skinsuit model. The sizzling photo spread, the third installment of the popular SoBe skinsuit series, will appear exclusively in the iconic 2012 Sports Illustrated Swimsuit Edition. Intricately designed and hand-painted, her SoBe Lifewater skinsuit is inspired by the three tropical flavors of new SoBe Lifewater with Coconut Water - Pacific Coconut, Pomegranate Nectarine and Mango Mandarin - from the vibrant green palms to the bursting green coconuts, while giving a nod to the brand's signature lizard. The sultry campaign was shot by famed swimsuit photographer Raphael Mazzucco.

"We knew that if we were going to create a drink with coconut water, we had to give it a SoBe spin," said Rebecca Granne, Senior Marketing Director for SoBe. "SoBe Lifewater with Coconut Water flavors are a new twist on a hot trend. We're delivering unique 'flavors with benefits,' three great-tasting flavor blends that are infused with coconut water, naturally sweetened and a great way to get hydrated. I'm sure anyone would agree - Yvonne's amazing SoBe skinsuit really brings those benefits to life for us."

TouchTunes Interactive Networks Partners With Razor & Tie For Nationwide Promotion Of Vanessa Carlton's New EP Hear The Bells

To support the release of Vanessa Carlton's new digital EP, Hear the Bells, TouchTunes Interactive Networks has partnered with the leading independent record label Razor & Tie for a wide-reaching digital and mobile promotion of the EP across its nationwide network. During the month of December, Hear the Bells was promoted across TouchTunes' network of over 50,000 digital jukeboxes and TouchTunesTV screens, and was also available to fans on the myTouchTunes mobile app.

"It's fantastic to be partnering with TouchTunes to help promote Vanessa's 'Hear the Bells' EP," said Matthew Amoroso, Product Manager, Razor & Tie. "In the ever-changing musical landscape, TouchTunes presents a new and unique marketing channel to expose our artists to a huge number of fresh eyes and ears. It's exciting and refreshing." TouchTunes Interactive Networks is the largest interactive out-of-home entertainment network in North America. TouchTunes provides entertainment and marketing solutions to 50,000 bars and restaurants. The company also provides TouchTunesTV, a unique, screen-within-a-screen interactive television experience that provides custom advertising capabilities, venue promotions and social networking opportunities. (Web site) www.touchtunes.com

Brazil Tourism Board Invites New Yorkers To Escape Winter Weather

Embratur, the Brazil Tourism Board, recently invited New Yorkers to escape the winter weather and experience an authentic Brazilian beach oasis in the heart of Madison Square Park. Brazil set up a life size “Sunball” in the middle of Manhattan to provide some warmth and holiday cheer. Visitors of the Sunball were able to warm up their feet in the imported Brazilian sand, feel the Brazilian sun and pose for a unique Brazil Sunball card. After completing their visit to the Sunball, visitors could upload their holiday card to their Facebook page, email it or receive a print copy of the card. The tour is part of Embraturs marketing campaign, “Brazil is Calling You. Celebrate Life Here,” designed to increase international tourism leading up to the World Cup and Olympic Games.

Coca-Cola & Google Demo Cashless Vending

Coca-Cola and Google teamed up recently to show off the future of cashless vending with free Cokes for thousands of people in Times Square in New York and Union Square in San Francisco. Coca-Cola is one of Google’s premier partners for Google Wallet, which allows consumers to put credit card information into smartphones and transmit this information via a “tap” at contactless point-of-sale terminals.

“Cashless vending allows more flexibility in pricing and typically leads to a significant volume lift, as well as increased consumer satisfaction,” said Dan Avenick, Director of Vending Strategy, CCR. Currently, only a small percentage of Coca-Cola’s machines are cashless (take credit and debit cards). However, that number is projected to increase.

Part of the reason for the planned growth is SWIPE, a cashless vending solution Coca-Cola has developed, which enables it to tie cashless vending to loyalty programs, including My Coke Rewards. Cashless vending does particularly well with younger consumers and is popular at malls, college campuses, hotels, airports, and amusement parks.

Akoo TV Expands Across Nation's Largest Shopping Malls

Akoo TV, the largest, Nielsen-measured out-of-home television network in the U.S., is continuously expanding across the nation's premier shopping malls, including at the Houston Galleria, a top shopping destination, and Arundel Mills, the Baltimore area's largest mall. With the addition of new locations in California, Texas, Maryland, and North Carolina during the fourth quarter, Akoo TV now is available across 165 malls in 60 top markets. Akoo TV's interactive entertainment programming is featured throughout the most highly trafficked seating areas in each mall, the "Akoo Pavilions," which attract 64 million shoppers each month. Viewers in Akoo Pavilions spend an average 20 minutes per visit seated in front of the network's programming and advertising, Nielsen certifies.

The television network is powered by the Company's patented interactive technology, which uniquely enables viewers to make on-demand content requests with their mobile devices, via free mobile app or text messaging. Viewers within Akoo Pavilions can also access free Wi-Fi services, connect with friends via Facebook and Twitter, download mobile coupons, and participate in special promotions. Akoo TV is experiencing a record number of on-demand mobile interactions in 2011, reporting a consumer transaction every four seconds across the network. (Web site) www.akootv.com

Holli Hines Easton Hired As Manager Of BFG's Atlanta Office

Holli Hines Easton has been hired as Manager of BFG Communications' Atlanta Office, a new position. Hines main responsibility will be to lead BFG's expansion into the Atlanta, GA market necessitated by its continued ability to secure Atlanta, GA-based clients such as Coca Cola, Turner Networks, Newell Rubbermaid and Atlanta Bread. BFG is a creative solutions agency with headquarters in Hilton Head Island, corporate offices in New York City and Tampa, and over 25 field-marketing offices across the country. (Web site) www.bfginteractive.com

Brisk® Iced Tea Infuses Its Bold Flavor Into Two Iconic Star Wars™ Characters As They Face Off For The First Time Ever

Brisk® Iced Tea is joining forces with the 3-D theatrical release of Star Wars: Episode I The Phantom Menace. "At Brisk, we're inspired by creativity and always looking for fresh and authentic ways to work with artists-from emerging talent to seasoned pros, like those at Lucasfilm," said Eric Fuller, Brand Director, Brisk Iced Tea. "Our goal is to leverage iconic characters in a way that engages fans with that Brisk edge they've come to expect. A creative collaboration with Star Wars delivers just that."

"We are excited that Brisk is partnering with us to spread the excitement about Star Wars: Episode I The Phantom Menace on the big screen in spectacular 3-D," said Kayleen Walters, Senior Director, Marketing, Lucasfilm. "The Brisk team has done a great job developing new, innovative ways for people to interact with Star Wars-staying true to classic, fan-favorite characters while giving them a fun twist."

The creative bread and butter for the campaign comes in the form of a 30-second TV spot in which Briskified versions of two iconic Star Wars characters, Darth Maul and Yoda, face off for the first time. It's a bold take on an improbable fight that could only happen in the universe of Brisk, delivered through the next-generation stop-motion animation the brand revitalized last year. The promotion will also be brought to life at retail with in-store POS.

The Marketing Arm Taps Tom Edwards To Lead Digital Strategy

The Marketing Arm has named Tom Edwards Vice President/Digital Strategy. Edwards joins The Marketing Arm from Red Urban , a full-service digital agency, where he specialized in defining strategy for digital, social, and mobile campaigns. (Web site) www.themarketingarm.com

Retail Market Services Re-Opens To Offer Full Spectrum Of Marketing Expertise To Retail Clients

Retail Marketing Services Inc., has re-opened under the name Retail Market Services, based in Phoenix, Arizona, with Moe Negrin serving as owner and chief executive officer of this newly-formed venture. Retail Market Services will offer the same type of high quality programs as its predecessor, but with state-of-the-art technology to make the retailer/vendor partnership even more cost efficient. (Web site) www.retailmarketservices.com

New Balance Hires Upshot As Retail Creative Agency

New Balance has hired Upshot as their retail creative agency with responsibility for out-of-store and in-store communications for the network of New Balance licensed stores in the U.S./North America, as well as in-store creative for New Balance's wholesale customers.

"The Upshot team has a strong commitment to consumer engagement both inside and outside retail environments, making them a perfect fit to partner with New Balance," said Kevin Tripp, New Balance Senior Manager of Channel Marketing. "We're looking forward to working with them to take our retail marketing to the next level." (Web site) www.upshot.net

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