Creative Online Weekly <br> March 26, 2012

Week of March 26, 2012

banners

New — 2012 CATALOG www.abovealladvertising.net/catalog-2012.html

banners

banners

GUESS Brand Uses VeriFone GlobalBay iPad Retailing Solution To Engage In-Store Shoppers With Online Capabilities
GUESS is using the VeriFone GlobalBay iPad Retailing solution from VeriFone Systems inside a dozen stores in the U.S. and plans to expand the deployment widely in 2012. GUESS is using the VeriFone solution to enable consumer interaction with iPads mounted on rolling stands that serve as self-service kiosks to its online and in-store products to enhance the overall shopping experience and generate additional sales.
"VeriFone's GlobalBay iPad Retailing solution provides GUESS with the flexibility to easily configure, customize and deploy multiple customer engagement capabilities and staff training content on the fly," said GUESS Executive Vice President and Chief Information Officer Michael Relich. "Consumers can access our online resources in the store and sales associates can roll the iPads into the dressing room to visually display options and accessories to make shopping more fulfilling and enjoyable." Within the store, the VeriFone GlobalBay iPad application allows shoppers and store associates to browse various styles via the LookBook functionality and to select products for either immediate purchase or order online if the product is not available in the store.
"Retailers are eager to use the iPad and other mobile devices to realize the promise of multi-channel selling and to more dynamically engage consumers with the full breadth of their products," said Jennifer Miles, VeriFone executive vice president, North America. "Our iPad Retailing solution provides an innovative and cost-effective means to allow retailers to deploy multiple iPad Apps." (Web site) www.verifone.com

WD'S My Book Live Duo Personal Cloud Storage With Double-Safe File Protection On Display
Western Digital, the world's leader in digital storage solutions, has introduced My Book Live Duo, a personal cloud storage system that combines the benefits of shared storage and remote access with double-safe backup or increased capacity of a dual-drive system. Compatible with Mac® and PC operating systems, My Book Live Duo continuously maintains a second copy of all your files for real-time data backup. Half the capacity is used to store users' data and half is used for a second copy. In the unlikely event that one drive fails, data is protected because it's duplicated on the other drive. In spanning mode the two-drive system combines both drives into one large volume acting as one drive for maximum storage capacity, while its built-in 800 MHz CPU delivers the power and performance needed for today's most demanding applications. Designed around the most recent advances in Ethernet chip technology, My Book Live Duo personal cloud delivers best-in-class read speeds faster than traditional USB 2.0 drives and is currently available in 4 TB and 6 TB capacities.
"My Book Live Duo is really the ideal, all-in-one storage and entertainment solution for today's ultra-connected consumer," said Chris Bull, director of marketing for WD's Connected Home Solutions group. "The ability for consumers to safely backup all their digital content, as well as access and share content from anywhere in the world on their tablet, smartphone or any computer, truly provides a unique and rewarding experience for anyone who wants to enjoy, and needs to protect, valuable digital content." My Book Live Duo personal cloud storage is on display at select U.S. retailers. (Web site) www.wdc.com

Aetna Brings Well-Being Product Line To Best Buy Stores
Aetna is bringing four of its most popular well-being offerings direct to shoppers at Best Buy® this New Year. The "My Resources for Living WellSM" product line includes on-line modules focused on fitness, weight management, smoking cessation and stress management. These products are now sold within the Best Buy® "health technology" department in three of its suburban Chicago stores. This new 1,200-square-foot department serves as a pilot for Best Buy® and brings together the latest technologies and tools to support fitness, sleep and nutritional goals, plus the latest innovations in beauty technology for skin, face and hair.
"Best Buy® seemed a natural choice for trying out some of our well-being products with the general public," said Louise Murphy, who heads Aetna's behavioral health and employee assistance programs. "If you're in Best Buy® purchasing a pedometer or blood pressure cuff, you might also be interested in a program to help you achieve the health goals associated with that equipment. While these products have been available to many of our Aetna members through our employee assistance and WorkLife programs, consumers can now access these wellness resources." Aetna has developed hanging cards for retail display that describe the programs.

Steak 'n Shake Opens New, Innovative Signature Restaurant Concept
Steak 'n Shake®, one of the longest established brands in the premium burger and milk shake segment of the restaurant industry, is introducing its first Steak 'n Shake Signature® restaurant in New York City, immediately next to the Ed Sullivan Theater in Times Square. The new, contemporary Signature restaurant will be smaller in footprint than existing Steak 'n Shake formats, and will feature a counter-service-only model with a simple menu, primarily serving popular core items such as Steakburgers™ and milk shakes. In addition, the opening of the New York City location will debut "The Signature Steakburger™", a 6 ounce 100 percent USDA certified Organic Steakburger. The Signature Steakburger is made of only the top grade of the finest cuts of meat including ribeye and New York strip, devoid of preservatives, hormones, and antibiotics.
Sardar Biglari, Chairman and CEO of Steak 'n Shake, said, "The ambiance is unmatched. The architecture was designed for Signature to appear sleek, modern, exotic, inviting and suitable for everyone's enjoyment. There are a lot of consumers who grew up with Steak 'n Shake but now reside in New York City. We are reconnecting with them as well as introducing the brand to all burger aficionados who seek authenticity and distinction in quality and taste. Restaurant-goers today are discerning - they want to know about the source and preparation of the food. We always strive to give our patrons the best in quality - and at the lowest possible prices. The Signature concept is unmatched because every item we are going to serve New Yorkers will be the finest: from our 100% organic Signature Steakburger to fresh-cut fries, and hand-dipped milkshakes - we simply do not compromise on quality."

Jackson Hewitt Tax Service Celebrates Grand Opening Of Kiosks In 2,800 Walmart Stores Nationwide
Tax time at Walmart has officially kicked off as Jackson Hewitt Tax Service®, the nation's largest privately held tax preparation firm, celebrated the tax season Grand Opening of its kiosks conveniently located in 2,800 Walmart stores nationwide. Jackson Hewitt's tax pros invite Walmart customers and associates to stop by the Jackson Hewitt kiosk for a free tax refund estimate. The Jackson Hewitt tax pro can also provide information about the various products and services available this year, including a new free federal Form 1040EZ offer available at Jackson Hewitt's Walmart kiosk locations for qualifying taxpayers. A refund readiness checklist is available to assist Walmart customers and associates with organizing tax-related information in advance of having their tax return prepared.
"We are more excited than ever this year to open our tax preparation kiosks and kick off tax time at Walmart," said Philip H. Sanford, president and chief executive officer of Jackson Hewitt Tax Service Inc. "We've got great, convenient Walmart locations throughout our nationwide system, tax pros ready to meet customer expectations and a new tiered pricing offer that we know will be attractive to Walmart customers and associates alike. On top of that, the powerful combination of products and services offered by Jackson Hewitt Tax Service and Walmart's MoneyCenters delivers to Walmart customers and associates not only the experience of tax refund joy, but also an overall experience of convenience, ease and value at tax time."

Kraft Foods And SodaStream Enter Strategic Co-Branding Deal
Kraft Foods and SodaStream International have formed a strategic partnership for the manufacturing, marketing, distribution and sale of Kraft Foods branded flavors for use with the SodaStream soda making system. This will be the first time that Kraft Foods flavors will be available specifically for use in a carbonated beverage. The initial Kraft Foods brands to participate will be several varieties of Crystal Light, a leading women's diet beverage, and Country Time, the number-one lemonade brand. One of the new carbonated choices will include an "All-Natural" lemonade.
"The carbonated market is an exciting segment for us," said Doug Weekes, Vice President, Beverages, Kraft Foods. "We're delighted to be working with SodaStream to help bring these terrific brands to consumers who prefer their beverages carbonated. It's a perfect marriage of our iconic brands and SodaStream's breakthrough technology."
Daniel Birnbaum, CEO of SodaStream, said, "Adding our sparkle to these popular flavors should attract a new audience to both Kraft and SodaStream, and increase awareness of the soda making category." The Companies plan to have the products available at retail during the second quarter of 2012.

Land O'Frost Partners With Blimpie To Bring Restaurant Sandwiches Home For Consumers Nationwide
Land O'Frost, the nation's largest family-owned packaged lunch meat company, has formed a national partnership with Blimpie, to offer the restaurant chain's signature meats in its popular Sub Sandwich Kits for consumers across the country. In these tough economic times, more and more consumers are choosing to recreate a restaurant sandwich at home. By teaming up with a reputable restaurant brand like Blimpie, Land O'Frost is now able to offer consumers an opportunity to make and enjoy their favorite restaurant sandwich at home.
Beginning in March, Land O'Frost will offer the four signature meats of Blimpie's most famous sandwich, Blimpie Best®, in its Sub Sandwich Kit product. Making six sandwiches, the kit contains Prosciutto Cotto Ham, Smoked Ham, Capacola Ham and Salami all interleaved with parchment paper for ease of separation and portion control. The product is gluten free and offers 14 grams of protein per serving.

Walgreens Debuts Chicago Flagship Store
Walgreens has opened its new two-story flagship location at the corner of State and Randolph on Chicago's historic State Street. The store features an extensive collection of innovative offerings, products and services unexpected from a drugstore. "This store brings together our most innovative, forward-thinking initiatives under one stunning roof, and we couldn't be more proud to make its debut in our hometown," said Walgreens President and CEO Greg Wasson. "Customers will be delighted by a drugstore unlike anything they've ever experienced."
The store's expanded and groundbreaking features include: An enhanced, state-of-the-art pharmacy. An iPad equipped health guide will help pharmacy customers navigate a wide range of health and wellness products, services and resources including immunizations and health tests. A Take Care Clinic offering a wide range of health care services. An Upmarket Café offering a barista preparing fresh brewed premium coffee and a bakery serving a range of fresh baked breads and pastries daily. A juice bar featuring fresh fruits and vegetables and made-to-order smoothies. The chocolate malted milkshake invented by a Walgreens soda fountain manager in 1922 also will be served. Or, customers can opt for self-serve frozen yogurt. A wide variety of fresh hand-rolled sushi and sashimi prepared daily.
Hundreds of fresh food items including produce and high-quality, on-the-go meal options such as wraps, sandwiches and salads made fresh daily. A Coca-Cola Freestyle machine dispensing 130 varieties of Coca Cola fountain drinks. A best-in-class wine selection boasting more than 700 fine wines will pair well with artisan and brie cheeses as well as an assortment of specialty meats, decadent chocolates and more. A LOOK Boutique beauty department featuring dozens of prestige and niche cosmetic, skincare and hair care brands not typically found in drugstores. Specially-trained beauty advisors are on hand to offer guidance finding the best solutions for individual needs. A Nail Bar will offer professional manicures. Expert shaping and grooming services will be available at the Eyebrow Bar. In addition, customers can try new cosmetic shades and styles at the innovative Virtual Makeover kiosk.

Kwikset And Belkin Partner To Extend Home Automation Offerings Giving More Consumers Access To Power Of Home Connect™ Technology
Kwikset® is forming a partnership with Belkin® and will be launching new products that leverage the power of Belkin's newly launched WeMo system. Through the Belkin partnership, Kwikset will empower any homeowner with a Wifi network the ability to monitor and control their door locks remotely from a smartphone. This collaboration will extend the capabilities of Kwikset's Home Connect Technology offerings and give consumers more peace of mind.
"Kwikset is thrilled about our partnership with Belkin, as it will allow us to launch remote access to our door locks that is simple to use, highly affordable and focused on giving homeowners peace of mind, no matter how far away from home they are," said Keith Brandon, Home Connect Marketing Manager, Stanley Black & Decker.
While the Kwikset Home Connect lock integration is currently still under development, Belkin's newly launched WeMo will give users of upcoming Kwikset Home Connect technology products a direct remote lock access solution. This capability will remove the requirement for homeowners interested in installing Home Connect technology to have a broader control platform already in place. Using Belkin's free WeMo smartphone app, Kwikset's products will have the ability to be locked and unlocked remotely, allowing controlled functionality and peace of mind to homeowners knowing their lock status from wherever they are. "Belkin's partnership with Kwikset will allow homeowners a smart, simple solution to extend the power of WeMo to their front door using technology that is familiar to the whole family," said Kevin Ashton, general manager at Belkin.

AXE Unveils First Ever Fragrance For Girls
Since the 2002 introduction, millions of guys and girls around the world have experienced the "AXE Effect," and now, AXE is making history again with the launch of Anarchy -an irresistible fragrance For Him, and for the first time ever, a limited-edition matching fragrance For Her. The AXE brand is about sparking attraction between guys and girls, and with products already enjoyed by both, Anarchy For Him and For Her are the first-ever pair of bodysprays to launch at the same time in mass market retail stores.
"The launch of Anarchy For Him and For Her represents a new evolution of the AXE brand," said Barret Roberts, AXE senior brand manager at Unilever. "We know guys love the smell of AXE and the confidence it gives them, and our success is, in part, due to the way girls have also embraced the brand." AXE Anarchy For Him and For Her are available as bodysprays, and Anarchy For Him is also available in a deodorant stick, antiperspirant invisible solid, shower gel and 2-in-1 shampoo + conditioner at most food, drug, club, value and mass retail outlets.

Bang & Olufsen Offers New EarSet 3i In North American Showrooms
Bang & Olufsen, the Danish provider of high end audio and video systems, has launched EarSet 3i in North America, a modern, mobile phone headset which allows for phone use and high quality music enjoyment while on the go. It is developed specifically for the newest generation of Apple devices and is intended for usage with Apple products exclusively. It offers additional functionality, compared to its predecessor - EarSet 3, with a newly featured operation button to navigate through desired tracks, playlists, etc. and also assists with call-waiting features, all with one step functionality and extreme ease-of-use.
"We are excited to expand our EarSet 3i offering to the dedicated iPhone/iPad version in two matching colors - black and white," said Zean Nielsen, President of Bang & Olufsen America, Inc. "We believe EarSet 3i will resonate with American consumers, as it offers an unrivaled design and sound quality, which Apple customers are accustomed too."

BODUM Pour Over Coffee Machine Introduced
BODUM®, a leader in home product design, revolutionizes coffee brewing with the introduction of the BISTRO Pour Over Coffee Machine. This ground-breaking machine electrifies and automates the manual "pour over" coffee brewing method favored by many baristas, taking the art of brewing coffee to the next level. The BISTRO Pour Over Coffee Machine is designed with ease of use and convenience in mind. Unlike many typical coffee machines, users can easily fill the removable water tank directly under a faucet or water dispenser and, when cleaning is needed, simply rinse it in the sink. A powerful, spiral 1450 watt heating element heats water in its tank, nearly reaching a boil. As the coffee brews, it is extracted into a vacuum-sealed thermo jug lined with a double-wall stainless steel interior that keeps coffee hot and aromatic for a long period of time. Featuring the signature BODUM locking-lid system, the thermos' spout remains closed so that heat does not escape until the coffee is served. Available in multiple colors, the BISTRO Pour Over Coffee Machine - with a rubber-coated exterior - exhibits the signature BODUM dotted touch pad design visible throughout the BISTRO collection.

CRAM Worldwide Is Unveiling 'Venu,' An Entertainment Game Changer
CRAM Worldwide has unveiled Venu, the world's first portable home entertainment system that uses high capacity secure hard drives to deliver entire libraries of content to your home. The Venu media player gives you hundreds of movies, thousands of songs, entire television series, all in the highest definition, instantly, to your smart phone, tablet, TV, computer or other device. Venu is completely portable and provides an "untethered" content solution; it streams entertainment locally from the secure, removable cartridge. Venu is a subscription-based service that, in exchange for a small monthly fee, offers consumers virtually limitless content. Users can choose to stock their libraries by ordering online and having their choices streamed to them or by mailing in their drive, after which they will receive a new drive loaded with their selections. CRAM anticipates that Venu will be available for consumers in the second half.
"Venu is the future of entertainment. It delivers quality, choice, convenience and portability. This is a game changer in how entertainment is delivered," said Keith Pagan, Chief Marketing Officer.

CLICK Espresso Protein Drink® Offers Simple Way To Lose Weight One Cup At A Time
CLICKco LLC has introduced CLICK Espresso Coffee drink nationwide, an innovative beverage that combines coffee and protein as a 1-2 punch for weight loss. CLICK President/CEO Walter Riglian explains that the protein is slow digesting, allowing the body to absorb more amino acids and peptides while offering a steady and prolonged supply of nitrogen to muscle tissues. Coffee, in addition to providing energy for exercise, is also a powerful anti-oxidant, which is important for recovery from exercise. Coffee also mobilizes free fatty acids, which help to burn fat during exercise. The CLICK line of all-in-one espresso coffee protein drink mixes, featuring mocha and vanilla latte, are packed with 15 grams of protein, 23 vitamins and minerals and two shots of espresso. Each serving provides hours worth of energy with only 120 calories and 6 grams of sugar. CLICK can be enjoyed hot as a coffee substitute or cold as a gourmet frappe drink.

General Mills Unveils New Dulce de Leche Cheerios
Cheerios is adding some excitement to breakfast tables everywhere with its newest cereal flavor, Dulce de Leche Cheerios. Traditionally used in Latin American desserts, dulce de leche is a caramel flavor now available in a breakfast treat that will help moms give their families a tasty and healthy start to the day.
"We are really excited about our new flavor as it combines a hint of the delicious caramel flavor rooted in Latin American culture to the already great-tasting, wholesome Cheerios we all know and love," said Jim Wilson for General Mills. "And the best part of our new breakfast treat is that Dulce de Leche Cheerios provides a healthy start to your day like any of our other Cheerios varieties."

The New 2013 Dodge Dart Is First Chrysler Group Vehicle Built On Fiat Group Architecture
The 2013 Dodge Dart breaks new ground with a savvy, modern, unmistakable Dodge design that delivers world-class aerodynamics. The Dodge brand's re-entry into the U.S. compact sedan segment is based off of the Alfa Romeo Giulietta. The 2013 Dodge Dart redefines performance with Alfa Romeo DNA, fuel-efficient powertrains and Dodge's passion for performance. Loaded with innovative technology, safety features and clever functionality, the 2013 Dodge Dart sets a new standard in the compact car segment. "The all-new Dodge Dart is a groundbreaking car that will surprise and delight customers who want a no-compromise, fun-to-drive car that's a great value," said Reid Bigland, President and Chief Executive Officer - Dodge Brand, Chrysler Group LLC. "With 12 exterior colors, 14 interior color and trim options, three powerful, fuel-efficient engines, three transmission choices, unsurpassed safety features and world-class aerodynamics, the new Dodge Dart sets a new standard for the compact car class."

LG Introduces Google TV
LG Electronics is introducing LG Smart TV with Google TV, which combines the familiarity of Google's Android OS with the convenience and comfort of LG's 3D and Smart TV technologies, offering consumers a new and attractive home entertainment option. LG Google TV's most attractive feature is its ease of use, thanks to the combination of its Android-based user interface and the Magic Remote Qwerty designed by LG. LG Google TV's user interface and main screen have been designed for convenient browsing and content selection. Multi-tasking is also possible, as the search, social networking and TV functions can be run simultaneously.

Logitech Redefines The Mouse With Logitech Cube
Logitech has unveiled the Logitech® Cube that re-imagines what a mouse can be. When used as a mouse, the Logitech Cube scrolls when you swipe your finger along the main panel, thanks to Logitech's Flow Scroll software that delivers a smooth scrolling experience similar to your favorite touchscreen smartphone. The Logitech Cube also comes with the tiny Logitech Unifying receiver, featuring Logitech Advanced 2.4 GHz connectivity and a small-enough form factor to stay plugged into your computer when you move around. This gives you the reliability of a cord with the convenience of wireless, along with the option to connect up to six compatible devices.
"With its sleek design, the Logitech Cube catches your eye immediately," said Todd Walker, brand manager at Logitech. "But it doesn't stop with distinctive design. The Cube has just the right set of features, whether you're working through an international flight or making a critical presentation - all in a beautiful tiny package."

New Ooma HD2 Handset Is First Home Phone With Smartphone Features
Ooma, leading provider of HD-quality free home phone service, has introduced a new cordless handset with superior HD Voice call clarity and smartphone features made possible by the Ooma cloud-enabled platform. The new cordless Ooma HD2 Handset features a two-inch color screen and picture caller-ID with the ability to automatically display Facebook profile pictures and online contact lists from Facebook, Google and Yahoo. Picture caller-ID and contact lists provide the ability to see a picture of the caller as the phone rings, download and scroll through contacts, and easily manage contacts using the My Ooma web portal. "Because Ooma is an Internet-based platform, it allows us to add innovative and useful features more typically associated with a smartphone and blend the mobile and home phone experiences," said Dennis Peng, Vice President of Product Management at Ooma. The Ooma HD2 Handset will be available in March 2012 at select retailers.

Paper Mate Brand Launches InkJoy For Unparalleled Writing Experience At Everyday Price
Newell Rubbermaid has launched Paper Mate® InkJoy®, which delivers the advanced writing performance of a premium pen at an everyday price. Consumers today expect a smooth writing experience even from a mass-market pen. Paper Mate InkJoy addresses today's consumers' needs with a pen that features a new ultra-low viscosity ink and proprietary ink delivery system to provide an unparalleled, effortless writing experience.
The Paper Mate InkJoy portfolio includes seven pen styles, ranging from the everyday 100 series to the more elite 700 series, with product features and pricing advancing as the design increases. The 100 and 300 series are available in 10 bright, modern colors. The 700 series is available in black, blue and red. The InkJoy portfolio is now available wherever office products are sold worldwide.
"Paper Mate InkJoy will forever change consumers' expectations of what a pen can deliver," said Scott Crist, Paper Mate's Global Director of Marketing. "InkJoy writes and feels premium but is priced for mass audiences worldwide."

New Starbucks Blonde Roast To Attract New Category Of Coffee Drinkers
Developed for customers seeking a premium light roast coffee, Starbucks has introduced Starbucks(R) Blonde Roast, available beginning January 2012 in two varieties: Veranda Blend and Willow Blend. To coincide with the January 2012 rollout of Starbucks(R) Blonde Roast, Starbucks will introduce new packaging that organizes coffees by roast -- Blonde, Medium and Dark, so customers can easily find the taste that appeals to them. Available beginning in January 2012 at Starbucks retail stores and in grocery stores, Starbucks® Blonde Roast will be brewed in stores and available in whole bean, roast and ground, as well as in Starbucks VIA® Ready Brew and K-Cup® Portion Packs.
"We recognized the unmet consumer need for a super-premium light roast coffee, and our coffee developers went to work to craft a great-tasting, quality lighter roast coffee we are proud to stand behind," said Cliff Burrows, Starbucks president of the Americas. "This is a significant opportunity for Starbucks to gain a greater share of the brewed coffee market - both in our stores and down the coffee aisle."

Seagate Showcases 4G LTE Mobile Wireless Storage Solution
Seagate Technology has collaborated with Verizon Wireless to provide the world's first 4G LTE mobile wireless storage solution. The 4G LTE-connected Mobile Wireless Storage technology has the ability to: Expand the storage capacity of your mobile device with enough space to enjoy over 300 HD movies on an iPad or Android tablet; Download music, movies and photos over 4G LTE and stream it all over Wi-Fi for up to three of your mobile devices; Use the lightning fast Verizon 4G LTE network to connect to an endless library of entertainment while on the go while it also provides Internet connectivity for up to three Wi-Fi enabled mobile devices.

Samsung Debuts Wi-Fi Video Baby Monitor
Samsung Techwin America, a leader in consumer video monitoring and security products, is introducing its Wi-Fi Video Baby Monitor. With convenience top of mind, Samsung will also provide free apps for mobile platforms, including Android and iOS, so that parents can see through the lens of the camera no matter where in the world they may be and from nearly any mobile device. The Samsung Wi-Fi Video Baby Monitor is an easy to use IP-based camera that features an effortless one-touch button that will automatically pair the device to a wireless home network in under 30 seconds. Users simply register their camera with SamsungSmartCam.com and are then able to view what matters most from right in their home or anywhere in the world by instantly transforming any Internet connected smartphone, tablet, laptop or computer into their own personal monitor. Thanks to a compact design that measures just 1.25" thick and 3.15" in diameter, the Wi-Fi Video Baby Monitor can be placed just about anywhere and also comes with a swiveling bracket which will allow parents to mount the device to a wall. In addition, for applications in low-light, such as monitoring a child during sleep, Samsung has included non-visible infrared LEDs which will allow parents to view their children in complete the dark. With an embedded mic and speakers, Samsung's Wi-Fi Video Baby monitor is also capable of two-way talk and can be configured to automatically record video when motion or sound is detected. The Samsung Wi-Fi Video Baby Monitor.

Toshiba Debuts New Smart Blu-ray Players
Toshiba's Digital Products Division (DPD), has launched its 2012 lineup of Smart Blu-ray Disc™ players, featuring an all new Aero™ Design and new capabilities that allow consumers to directly stream A/V media services and also connect to a home network. With 2D, 3D and Wi-Fi® connectivity options, Toshiba offers Blu-ray Disc player options to meet all home entertainment needs. Connecting a Smart Blu-ray Disc player to any TV instantly connects that room to the home network, and allows access to all of one's stored A/V content.
"Toshiba's new Smart Blu-ray Disc players double as both high-quality Blu-ray and DVD players and fully connected A/V streaming devices," said Scott Ramirez, vice president of product marketing and development, Toshiba America Information Systems, Inc., Digital Products Division. "With A/V streaming and MediaShare capabilities, Toshiba's Blu-ray Disc players bring Smart connectivity to any room in the home."

Vitamin Shoppe Launches TRUE ATHLETE™ Line Of Sports Nutrition Products
After listening to customers' sports, fitness and nutrition goals, The Vitamin Shoppe has developed a line of premium products for all active health-conscious individuals. TRUE ATHLETE is a new performance nutrition line to support training and lifestyle needs with the benefits from natural and safe products and is the only retailer line to become NSF® Certified for Sport, minimizing the risk of unwanted contaminants. The TRUE ATHLETE line includes five synergistic products that work together to help active people meet their fitness goals. The entire line of products contains no artificial colors, flavors, or sweeteners.

VIZIO Bursts Into the Computing Realm With Five Innovative And Sleek PCs For Entertainment Needs
Known for its HDTVs, VIZIO is now offering an innovative line of five premium personal computers designed to turn the PC market upside down and accommodate the entertainment needs and wants demanded by consumers. Set to launch with Windows 7 in spring 2012, the elegantly designed PCs will provide an innovative entertainment experience, complete with top notch 2.1 audio and video quality. The personal computing line consists of two all-in-one computers, two thin + light notebooks and one notebook. VIZIO's line was developed to raise the bar in personal and home entertainment while also keeping powerful performance at the forefront. Much like its entrance into the HDTV category nearly a decade ago, VIZIO believes it has identified a need in the PC world for a device that addresses a recent change in consumer behavior. Growing popularity in video streaming services has resulted in the need for personal computers that can stream content for a family movie night and put together an important business presentation the following day.

Tri Cascade Launches Comprehensive Home Energy Management System
Tri Cascade, an advanced energy-efficiency solution provider, has made available the elka 700-10, an energy gateway thermostat with energy in-home display. The elka 700-10 is one of the most comprehensive products of its kind that allows homeowners to more closely monitor and manage their energy usage. The elka 700-10 is built on a smart energy platform, allowing homeowners to reduce their energy consumption and costs by up to 35 percent in the first year. The smart energy in-home display of elka 700-10's household energy usage data provides profile reports and household energy use information while simultaneously calculating real-time energy load data such as kilowatts, voltage, amps and power from such household devices as an HVAC, pool pump, water heater and other electronic devices. The elka 700-10 features an LCD touch display built with Windows Embedded Compact 7, and is equipped with the latest Freescale i.MX28 technology, providing sophisticated remote management capabilities such mobile monitoring from iPhone or smart phones.

Innergie Introduces Lightweight And Compact PocketCell
Innergie, a leading provider of innovative consumer power solutions, is introducing PocketCell™, a lightweight and compact rechargeable battery bank that will add hours of life or charge virtually any mobile device including iPads, iPhones, Android, and Blackberry smartphones, iPods, media players, and more than 10,000 other portable devices. PocketCell is designed to provide consumers extended power or charging capability when battery power is exhausted or typical power sources are not available. PocketCell has a stylish design about the size of car key and weighs a mere 2.8 ounces.
"PocketCell answers the needs of consumers who rely on their portable USB devices to stay connected with work, colleagues, family, friends, and the world," said Tom Atkinson, Senior Director of Americas at Innergie. "Consumers are constantly concerned about losing that connection when their portable devices run low on power. PocketCell fits easily in a customer's pocket and provides peace of mind customers can trust to deliver extended use or charging for their portable devices when and where they need it most."

NETGEAR Integrates Router And Network Storage Technology To Deliver Better Home Networking And Media Experience
NETGEAR® offers the new Media Storage Router (WNDR4700), which combines the premium features and sheer speed of the NETGEAR N900 router (WNDR4500) with integrated storage functionality that offers consumers an industry-leading backup, storage, streaming and wireless networking solution in a single, high-performance package. In a first for the consumer networking industry, the NETGEAR Media Storage Router also offers the ability to run downloadable applications from the NETGEAR Smart Network App Store. This enables NETGEAR to offer a broader portfolio of home networking services and features for consumers down the road. The NETGEAR Media Storage Router comes with an integrated 2TB hard drive that is consumer-upgradable at any time. The Storage Router also provides two high-speed USB 3.0 ports for adding more storage capacity or for converting existing external USB hard drives into networked drives, making it the most advanced combination of wireless router and storage available to consumers today. The NETGEAR Media Storage Router delivers up to 900 megabits-per-second of combined WiFi speed and greater WiFi range across both the 2.4GHz and 5GHz channels for maximum performance, even under the most demanding streaming and data management tasks.

Audiovox To Market And Distribute 'Tagg-The Pet Tracker'
Audiovox Electronics, a wholly owned subsidiary of VOXX International, will be marketing, selling, and distributing 'Tagg-The Pet Tracker™' to its broad retail base. Tagg-The Pet Tracker, developed by Snaptracs, gives the consumer peace of mind by letting them know their pet's location at any time. The stylish, lightweight Tagg™ tracker secures to the pets existing collar and uses advanced GPS technology and wireless capabilities for tracking. If the pet should leave the designated Tagg zone, the system alerts you via text and email so you can quickly find him or her, using a map on your mobile device or computer. You can also receive these alerts and track your pet on your iPhone or Android Smartphone using the Tagg app. Tagg is small and lightweight and designed to easily attach securely to your pet's existing collar. 'Tagg-The Pet Tracker' comes with a Tagg tracker, and docking station, collar clip assembly and power kit. The product will be available at retail in the first quarter of 2012 and Audiovox plans to market it though its substantial big box and regional retailer distribution partners, as well as to pet supply retailers.

The Tamaggo 360-Imager, With Patented Optics, Makes Affordable Advanced Technology Available To Consumers
Tamaggo, a consumer technology company based in Montreal, Canada, is introducing the Tamaggo 360-Imager in Q2 2012, the first consumer picture-taking device with fully integrated, built-in panomorph technology that lets users capture 360° high-resolution, navigable images with just one click.
"With patented ImmerVision Enables panomorph technology, the ergonomically designed, 14-megapixel Tamaggo 360-imager goes well beyond the 360° options in today's consumer marketplace," said Tamaggo Founder and President Jean-Claude Artonne. "Think about the images that you have been able to see in virtual tours," he explained. "Virtual-tour technology has been the province of professionals using expensive equipment; but the Tamaggo will finally put this capability into the palms of consumers." The Tamaggo, said Artonne, "knows" if it's being held to capture 360° or to capture panoramic images, an "intuitive" feature that is patent pending.

2013 Subaru BRZ Sports Car Makes U.S. Debut
The all-new, rear-wheel drive Subaru BRZ sports car is making its United States debut, arriving in Subaru dealerships this spring. The BRZ delivers pinpoint handling precision and an unmatched driving experience for sports car enthusiasts of all skill levels. Subaru developed the BRZ with the fundamental of sports car design in mind: low vehicle weight, an ultra-low center of gravity and precision steering. Utilizing Subaru's naturally aspirated 200 horsepower horizontally opposed (BOXER) engine design is a sports car that does not sacrifice everyday comfort and practicality. The all-new Subaru FA-Series 2.0-liter Boxer engine was engineered specifically for the BRZ to help achieve the car's "ultra-low center of gravity package." With 2+2 seating and folding rear seats, cargo space is sufficient to transport four race tires and tools to track days. Combined with the Subaru brand's renowned safety and quality, the BRZ is a sports car with practicality as well as performance.

SteelSeries Introduces Ion Wireless Gaming Controller
SteelSeries, a leading manufacturer of premium-quality, competitive gaming peripherals, has introduced the SteelSeries Ion Wireless Controller. Through a licensing partnership with Zeemote Technology, the SteelSeries Ion is designed to work fully with a PC, additionally the controller brings classic control schemes to touch screen devices like tablets and phones. The compact controller connects wirelessly through Bluetooth and can be easily customized and configured through its own application on the device.
Measuring only about the size of a standard deck of cards, the lightweight controller can be easily stored and carried. The SteelSeries Ion includes a rechargeable, lithium battery that will provide up to 20 hours of wireless use and can be plugged into a device for charge and play use and will be available in Q3.
Bruce Hawver, SteelSeries CEO, said, "Whether you're sling shooting birds or playing a word game with friends, there are games that are ideal for touch screen. Those types of games however, are not the only games available; there are a number of first-person shooter and RTS games that aren't downloaded or played as frequently as they could be, because the touch screen doesn't provide an optimal experience. The SteelSeries Ion provides the advantage for those types of games."

Medtronic Launches First-Of-Its-Kind mySentry Remote Glucose Monitor
Medtronic has launched the first-of-its-kind mySentry™ Remote Glucose Monitor, which allows a parent or caregiver to monitor a patient's glucose level from another room. The remote glucose monitor also marks the launch of a new category of Connected Care solutions that will provide people with diabetes and their caregivers convenient options to access their diabetes management information. mySentry allows caregivers to see real-time insulin pump status and glucose trends, as well as hear alerts and alarms, at their bedside while an adult or child with diabetes sleeps in his or her own room. This could be especially useful for parents, who could be alerted through a predictive alarm in the middle of the night if their child's glucose levels are falling, allowing them to take action to prevent an episode of low blood sugar (hypoglycemia).
"The mySentry Remote Glucose Monitor is the first step toward our vision to develop an entire category of Connected Care products that help people more proactively manage their diabetes by making it easier and more convenient to access the wealth of information captured by our integrated insulin pump and continuous glucose monitoring (CGM) system," said Greg Meehan, Vice President and General Manager of the Continuous Glucose Monitoring business at Medtronic.

flipflop Wines Adds Six New Varietals
flipflop wines has extended its wine line with six new varietals, which include Malbec, Sauvignon Blanc, Sweet Red, Bubbly Chardonnay, Bubbly Moscato and Bubbly Pinot Grigio. In addition, flipflop will launch several of their existing varietals in the 1.5 liter size in several states across the country.
"We observed there was a need for everyday wines and bubbly that are expressive and well balanced, but also moderately priced and can be enjoyed at any occasion," said Todd Ziegenfus, senior marketing director flipflop wines. "We like to say we create seriously good wines, but that we don't take ourselves too seriously in the process - flipflop's new varietals embody this philosophy perfectly."

Audiovox Launches Car Connection
Audiovox Electronics, a wholly owned subsidiary of VOXX International, has launched Car Connection, a location based service system that will utilize Sprint's Nationwide Network in the U.S.A. 'Car Connection' is a new plug in On-Board Diagnostic (OBDII) device that will allow consumers to monitor, manage and maintain not only their own and other family drivers habits, but also vehicle performance and maintenance. Car Connection features include the ability to disable text messaging in the vehicle as well as the ability to monitor drivers to detect reckless driving habits, a vehicle locator, geofencing and speed alerts. For consumers and fleet owners alike, there are automobile maintenance alerts and reminders as well as driver safety alerts. The systems also include driver coaching and allows for partnering with insurance companies to offer Usage-Based-Insurance (UBI) discounts. Car Connection is a small module that fits in the palm of your hand and plugs in under the dash in the OBDII portal...which makes it a complete DIY product.

Smart Balance Promotes Peter Dray To Chief Innovation Officer
Smart Balance has promoted Peter Dray, previously Executive Vice President, Operations and Product Development, to Chief Innovation Officer. Dray is a 24-year veteran of Smart Balance and GFA Brands, acquired by the Company in 2007, and played a central role in building both the Weight Watchers and Smart Balance brands. Dray developed, optimized, and now manages the supply chain and innovation for the Company.

Universal Republic Records Appoints Jim Roppo EVP Marketing
Universal Republic Records has expanded its marketing team with the appointment of respected industry veteran Jim Roppo as Executive Vice President of Marketing. Roppo will lead marketing, digital, video and artist development initiatives for Universal Republic's all-star roster of multi-platinum, legends and superstar artists. As part of his duties as head of marketing, Roppo will also work closely with Universal Republic's innovative imprints and digital business ventures. Most recently, Roppo was Senior Vice President, Sales, Island Def Jam Music Group.

Vitasoy Appoints Susan Rolnick VP/Sales & Marketing
Vitasoy-USA, North America's leading tofu and Asia pasta innovator, has appointed Susan Rolnick as Vice President, Sales & Marketing. In her previous position as Vitasoy's Marketing Vice-President, Rolnick's key accomplishments included the successful new product launches of TofuPlus and Super Hummus. "Rolnick launched products that have become game changers for our industry," said President/CEO Walter M. Riglian. "In the year ahead, Vitasoy will launch major new products in both the US and Canadian markets. We are fortunate to have her as an integral part of our strategic management team." (Web site) www.vitasoy-usa.com

Wingstop Promotes David Vernon To SVP Of Development
Rapidly-expanding Wingstop, which recently opened its 500th restaurant, has promoted David Vernon to Senior Vice President of Development. In his new role, Vernon will oversee the franchise development, construction and real estate departments. Jim Flynn, Wingstop president and CEO, said, "As our new senior vice president of development he will be even more involved in spearheading the company's overall growth and development as we open 60 new restaurants in 2012." (Web site) www.wingstop.com

RBM Technologies Announces Executive Appointments To Drive Retail Technology Innovation
RBM Technologies, provider of the only retail communications platform that ensures store compliance with fixture-based planograms and localized execution, has appointed Dan Wittner to Executive Vice President and Chief Operating Officer. In the newly created position, Wittner will lead RBM's operations, as well as oversee marketing, business development and client implementations. RBM also promoted Neil Cook to Chief Engineer, where he'll be responsible for leading the development team for RBM's flagship product, Visual Merchandising Manager (VMM). Cook, has been integral in delivering continuous innovation for RBM's SaaS-based platform to meet the evolving needs of retailers. Implemented by some of the world's largest retail brands, RBM's VMM is a Web-based in-store visual merchandising management solution that empowers store managers of large retail chains with instant directives on where, when and how to merchandise, right down to the fixture level. (Web site) www.rbmtechnologies.com

Adams Magnetic Products Co. Offers FoilMAG foil tape
Adams Magnetic Products Co. has expanded its magnetic receptive products offering with FoilMAG foil tape, which is a shiny, silver, ferrous metal tape with transparent pressure-sensitive rubber-based adhesive. It attracts magnets, matches up with 1/2 and 1" wide magnet strip, and is only .010" thick to maintain a low profile. FOILMAG works great in interchangeable graphics, menu boards, point of purchase displays, package closures, and more. For more information on Adams' FoilMAG ferrous tape, visit (Web site) www.adamsmagnetic.com, or call (Tel) 800-747-7543. (Web site) www.adamsmagnetic.com

MultiTouch, Ltd. Introduces MT550W7 MultiTaction® Cell 55"
MultiTouch, Ltd. has introduced the industry's most advanced interactive display, the MT550W7 MultiTaction® Cell 55" Full HD LCD Embedded Windows™ 7 unit. Running on the Intel® Core™ i7 processor, the MT550W7 is designed specifically for single-display installations, while retaining the capability to stack many Cells together, and requires less physical space and complexity. The MT550W7 is the second product released using MultiTouch's MultiTaction® platform. MultiTaction builds on MultiTouch's patented optical imaging technology Computer Vision Through Screen for multitouch displays and provides the world's most advanced set of touch, gesture and object recognition capabilities. The MultiTaction Cell 55" is a Full HD display that is four inches deep on the sides and eight inches deep in the middle, can accommodate unlimited numbers of touch points and an unlimited number of concurrent users with full hand recognition. The new 55" Embedded MultiTaction Cell is targeted for demanding public installations in retail space, museums, and exhibitions. The combination of the advanced interaction features and ultra-fast 200 fps tracking enable the most engaging interactive user experiences to be developed and deployed. Full networking capabilities allow for cloud applications, social network integration as well as remote management and monitoring. For more information on MultiTaction, visit (Web site) www.multitaction.com

Touch Revolution Adds To Product Line
Touch Revolution, which provides high-quality, projected capacitive (P-Cap) multi-touch display solutions, recently debuted two new additions to its product line, the NIMble™ 7 HMI open frame embedded touch computer and the NIMble DMS (Device Management System). NIMble 7 HMI and NIMble DMS bring easy to deploy and manage touch computer solutions to Digital Signage, Retail, Point-of-Sale, and Kiosk markets. The NIMble 7 HMI open frame touch computer is a complete, easy-to-integrate module with an intuitive touch screen interface that supports a myriad of I/O devices. The open frame form-factor allows simple mounting into virtually any enclosure making it easy to successfully deploy in a secure manner. NIMble Device Management System (DMS) is an easy-to-use system for secure networked management and control of NIMble devices. NIMble DMS provides the centralized control needed to effectively deploy multiple screens which are missing with the iPad. Tom Leonard, President of Touch Revolution, said, "NIMble provides that same intuitive touch interface as consumer tablets, but adds the commercial features required to overcome their limitations. By using standard open source Linux and Android development environments, we empower developers to take touch technology to places that just weren't possible with existing solutions." For more information, visit (Web site) www.touchrev.com

Sharp Launches Large Touch-Screen Interactive Display
Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation, is furthering its reputation as a world leader in large-screen interactive touch-panel display systems with the launch of an 80-inch class (80" diagonal) interactive display system, AQUOS® Board, a complete solution to facilitate global collaboration in a way that's never been seen before. The 80-inch class AQUOS Board combines a high-performance interactive display with a well-designed, comprehensive system for uniquely collaborative sessions - and continues to set a new standard in price-performance for touch-screen displays. Designed to optimize and integrate a wide range of applications companies need in order to think big and disseminate information on a global scale - such as work group collaboration, video conferencing, interactive signage and video walls - the AQUOS Board delivers more than double the screen area of a 55-inch class display. For more information on the AQUOS Board PN-L802B, contact Sharp Electronics Corporation, Professional Display Division, Sharp Plaza, Mahwah, N.J. 07495-1163; (Tel) 866-4-VISUAL (866-484-7825), (E-mail) ProLCD@SharpUSA.com, or (Web site) www.sharpusa.com

Exceptional 3D Introduces Its New Patented glasses-free 3D
Exceptional 3D has expanded its patented glasses-free 3D product-line with the introduction of their 55-inch auto-stereoscopic 3D digital display. Key auto-stereoscopic 3D features include the delivery of clean, crisp and eye-catching no-glasses 3D content that will enhance the experience for bigger audiences in any public space or vertical market. The 55-inch glasses-free 3D commercial-grade models are ideal for digital signage applications. The new 55-inch glasses-free 3D display offers a 1080p high-definition resolution, and its commercial-grade LCD panel is designed for digital signage use. Keeping consistent with the Exceptional 3D business model, these large format 3D displays are also carrying the same future-proof capability for playing both 3D content, as well as legacy 2D content in sequence or at the same time. For more information, visit the Exceptional 3D web site at or call (Tel) 800-314-9122. (Web site) www.exceptional3d.com

Ford Exhibit Takes Attendees To "The Cloud"
The Ford show display at the 2012 North American International Auto Show will give attendees a view from above of what may be in store for the future of in-car vehicle technology. Ford's Living Connected Experience will give visitors a peek of what might be in store for new vehicle technologies. Leading up to their visit to "the Cloud," groups of 12 visitors are guided through five stations that explain how Ford technology is addressing future trends, including Changing Population Demographics, Emerging Technologies and Living Green. The group will then board a 20-foot-tall elevator that takes them into "the Cloud," where visitors enjoy a 360-degree film showcasing the future of in-vehicle technology from Ford. The interactivity on Ford's 2012 show stand extends beyond the Living Connected Experience. Through the use of augmented reality, visitors can drive with Motorsports star Ken Block, take a ride in a Mustang on the dyno, or use trivia to plan out their next great "Escape." "We are constantly challenging ourselves to come up with new and exciting ways to engage our visitors from the moment they step foot on the Ford show stand," said Darrell Bryja, director of Global Auto Shows and Events. "Auto shows offer us valuable time with customers to inform them of Ford's newest products and technologies."

NRG Exhibits At CES
NRG recently debuted its eye-popping energy exhibit at the Consumer Electronics Show In Las Vegas. The exhibit is packed with energy-themed eye candy like the new prototype DeLorean electric vehicle, an electric vehicle charging station, a huge wheel and specially equipped mountain bikes where visitors can generate energy to benefit charities, solar panels, intelligent thermostats and The Smarter Home on Wheels, a giant, rolling demonstration of today's top energy-efficient home appliances, home automation and personal energy management solutions. In addition, custom-built digital experiences and social media tie-ins enable visitors at CES along with those online to contribute to charities tied to the exhibit's theme of "The power to change life. The energy to make it happen" as well as enter into a sweepstakes to drive the one-of-a-kind DeLorean electric vehicle. "CES is the perfect place for NRG to demonstrate how consumers can use smart energy products and services, solar energy and electric vehicles to build a more sustainable energy lifestyle," said Karen Jones, Chief Marketing Officer of NRG. "Working with our subject matter experts and internal creative teams, AIM has helped us to create a truly unique exhibit." "Our goal was to create an immersive experience that would appeal to different customers and be able to live beyond the 4-day trade show," said Jeff Symon, Chief Creative Officer of AIM, the marketing firm and brand experience agency that created it. "We wanted to not only create an engaging brand experience for those visitors at CES but also be able to amplify NRG's brands across multiple platforms and multiple audiences. Through the ability to repurpose the physical assets we created as well as through the social media sphere we were able to maximize NRG's overall investment." (Web site) www.nrg-exhibits.com

Frederick Wildman And Sons Supports Turn The Towns Teal Wine Campaign For Ovarian Cancer Awareness
Wildman's TRAPICHE, the leading wine name in Argentina, and FOLONARI, the pioneer household Pinot Grigio brand, are conducting wine promotions in stores this September in support of National Ovarian Cancer Awareness Month. "We are so grateful for the tremendous support of retail and distributor partners across the United States," said Richard Cacciato, President of Frederick Wildman and Sons. "The Turn the Towns Teal campaign will continue saving lives with this essential awareness campaign. Our efforts in 2010 were so successful-we raised over $10,000-we are hopeful the national campaign will increase those numbers to greater levels!"
Supermarkets and retailers will see 'teal' everywhere. Ribbons on trees across towns will complement ribbons and information cards on wine store shelves. As in 2010, for every bottle of Trapiche and Folonari sold, a donation of .50¢ will be made to the Turn The Towns Teal, Inc.® organization-up to $10,000 per brand. Wine lovers will quickly become aware of ovarian cancer month through 'neckers' found on every bottle of Trapiche and Folonari , each depicting precise information on symptoms every woman needs to know. (Web site) www.frederickwildman.com

McKinney Group Account Director Jim Reath Named Director Of Retail And Shopper Marketing
McKinney has named Jim Reath Director of Retail and Shopper Marketing. Reath will partner with McKinney President Jeff Jones to formalize the agency's rapidly expanding retail and shopper marketing capability. He previously held the position of Group Account Director at McKinney. Reath joined McKinney in 2010 from Y&R Chicago, where he was chief marketing officer and head of the agency's Sears account. (Web site) www.mckinney.com

Downy Unstopables Partners With SCVNGR To Take Over Las Vegas
To target a younger, more tech-savvy audience, Procter & Gamble's new Downy Unstopables brand partnered with mobile gaming application SCVNGR to take over Las Vegas with a 2-hour scavenger hunt amongst dozens of cultural landmarks and tourist sites. Product spokesperson, Amy Sedaris, recently kicked off the event cheering on 436 event participants as they ran around the city in teams of two, using the SCVNGR app on their phones to complete quick, engaging Downy UNSTOPABLES- themed challenges, all while competing to win the jackpot cash prize. The event was designed to prove how the freshness of Downy Unstopables, an in-wash scent booster with 3 times the scent of traditional liquid Downy fabric softener, is so feisty that it can even stand out in the highly-sensorial city of Las Vegas. (Web site) www.scvngr.com

Madison Square Garden And Duracell Powermat Announce New Arena-Integrated Marketing Partnership
The Madison Square Garden Company and Duracell Powermat have formed a new arena-integrated marketing partnership making Duracell Powermat the official wireless charging partner of Madison Square Garden, the New York Knicks, New York Rangers and New York Liberty. The partnership will place Duracell Powermat wireless charging systems throughout The World's Most Famous Arena, including integration in the Arena's currently underway comprehensive, top-to-bottom Transformation, allowing Knicks and Rangers fans to always be powered up when attending games and other events at the Arena.
The industry-leading wireless charging system will be showcased throughout The Garden, including product integration into the new suites and club spaces, as well as a dedicated "Duracell Powermat Powerzone" where event attendees can charge their electronic devices during events. Duracell Powermat receivers will also be available for purchase at the retail stores within Madison Square Garden, so fans can continue to charge their wireless devices with ease outside of The Garden.
"Enhancing the fan experience by integrating state-of-the-art technology is a key component of Madison Square Garden's Transformation," said Scott O'Neil, president, MSG Sports. "The event experience is incredibly social today, with fans constantly using their phones to share content and information, and connect with one another. This partnership with Duracell Powermat will ensure that fans at Knicks and Rangers games will always be charged up while watching their favorite teams and never miss the chance to share their experience with friends."
"2012 will be a pivotal year for Duracell Powermat as we embark on an ambitious undertaking to bring accessible power to networked venues in well-known consumer locations. As one of the most iconic arenas in the world, Madison Square Garden is a fitting venue to kick off this exciting initiative," said Ron Rabinowitz, CEO of Duracell Powermat.

Outwater Plastics

Books

Click On Image To View Digital Edition

January 2012 Issue

November 2011 Issue

September 2011 Issue

July 2011 Issue

May 2011 Issue

March 2011 Issue

January 2011 Issue

November 2010 Issue

September 2010 Issue

July 2010 Issue

May 2010 Issue

March 2010 Issue

January 2010 Issue

November 2009 Issue

Back to Top

To See Previous Issues of Online Weekly in Creative's Archives, click here.

To See other Creative Online Newsletters click here

Home Page | Inside Creative | Advertiser Index | Fax Response | Media Kit | Newsletters| Online Weekly| Library of Ideas | Online Weekly | Linkedin Group| 2012marchissue.html|

SUBSCRIBE TO CREATIVE MAGAZINE

The Web Creativemag.com