Timex And Yahoo! Introduce Timex Internet Messenger Watch
Timex's new innovative Internet Messenger watch is currently arriving in stores, in conjunction with an agreement with Yahoo! Inc., making web-to-wrist connectivity a seamless reality for U.S. consumers. With the Timex Internet Messenger, Timex is the first to market a watch that allows the user to receive Internet e-mail, news, weather reports, sports scores, stock quotes and more, anytime and virtually anyplace in the U.S. Fortified with Yahoo!, the Timex Instant Messenger brings a wealth of Yahoo! Content and information right to consumers thanks to Yahoo! Alerts, just about everywhere they go.
"The Timex Internet Messenger isn't just about bringing a lot of technology to the wrist, it's about delivering real, useful innovations and features that makes everyday life a little easier," said Jan Mladek, Vice President of Marketing for the product. "Yahoo! adds the best of the Internet to the equation."
Tupperware And Target Announce Strategic Alliance
Tupperware Corporation and Target stores have announced a partnership to sell Tupperware products in SuperTarget stores. A special selection of approximately 50 Tupperware products will be available this fall at Tupperware product areas within all 62 SuperTarget stores nationwide.
"Three years ago Tupperware promised to re-invent direct selling and the in-home party through its Integrated Direct Access strategy," said Rick Goings, Chairman and CEO of Tupperware Corporation. "We are pleased to enter into this new strategic alliance with Target Stores to bring this added value and access to new consumers."
"SuperTarget is pleased to be the first national retail outlet to provide Tupperware products and services to its guests," said Gregg Steinhafel, President of Target Stores. "Target is known for its assortment of unique and exclusive merchandise, and our alliance with Tupperware reinforces this commitment to offering leading trends."
Build-A-Bear Workshop To Open In Downtown Disney District In Anaheim, CA
Build-A-Bear Workshop, Where Best Friends Are Made, is opening a flagship store this November in the Downtown Disney District at the Disneyland Resort in Anaheim, CA.
Build-A-Bear Workshop is based on the premise that nearly everyone, regardless of age, has a special fondness for stuffed animals. At Build-A-Bear Workshop, visitors, or Guest Bear Builders, create their own stuffed animals as they "choose, stuff, stitch, fluff, name and dress" their way through a series of bear-making decisions. A variety of inventive bear merchandise is also available to suit all "bear occasions."
Build-A-Bear Workshop's innovative store concept takes children's entertainment retailing to a new level, combining the process of making your own bear with the atmosphere and fun of shopping the way it used to be. Maxine Clark, Chief Executive of Build-A-Bear, and former President of Payless ShoeSource, knows what families want in a shopping experience, and the Workshop is her response to happy memories of shopping as a child. The Company currently operates 52 Workshops in 28 states across the country and plans to have at least 70 Workshops coast-to-coast by the end of 2001.
Forrest Gump And Russell Stover Join 'Together Again' For DVD Release
Russell Stover Candies and Paramount Home Entertainment have partnered for the release of Forrest Gump on DVD. The collector's edition DVD will include a Forrest Gump coupon for $1.00 off the Russell Stover one and a half-pound 'The Gift Box' featured in the movie.
"We are very excited to be associated with Forrest Gump," said John O'Hara, V.P. of Marketing for Russell Stover Candies. "When you think of Forrest Gump you think of boxed chocolates…and that's great for our industry. The release of Forrest Gump on DVD will give the category another huge boost and we are proud to be together again."
The release will be supported by a multi-million dollar advertising campaign from Paramount Home Entertainment and Russell Stover Candies as well as by in-store shelf-talkers on more than 35,000 Russell Stover fixtures. The Forrest Gump-Russell Stover coupon will be in-packed into 1.3 million Forrest Gump Collectors Edition DVDs and promoted on-pack with a printed sticker. To promote the sale of the DVD, coupons will be found in specially marked boxes of 'The Gift Box.'
Jaguar's X-Type Sponsors Janet Jackson Tour
Jaguar North America is sponsoring Janet Jackson's "All For Your World Tour 2001, which will highlight the new Jaguar X-Type.
"The X-Type represents more to Jaguar than just a new car," said Michelle Cervantez, Vice President of Marketing for Jaguar North America. "X-Type will bring a new, more diverse consumer into our showrooms. Jaguar's relationship with Janet Jackson is a powerful statement of our intentions to become more accessible to a new generation of Jaguar owners."
Jaguar's partnership with Jackson's "All For You World Tour 2001" provides billing in the tour title, inclusion in all tour advertising and promotion. At each venue, Jaguar will exhibit the new X-Type and display logos on screens, banners and signs.
Dockers Launches New Mobile Pant For Professionals On-The-Go
Designed to accommodate the on-the-go lifestyle of today's professionals, the Dockers Mobile Pant features "invisible" storage pockets for discreetly carrying high-tech gadgets, while maintaining the same comfortably tailored look and feel of classic Dockers.
"In the past couple of years, we have seen various belt clip and briefcase designs that allow men to conveniently carry their cell phones and PDAs, but now, with our new Mobile Pant design, the Dockers brand has taken convenience a step further," said Maureen Griffin, Consumer Marketing Director for Dockers.
The Dockers Mobile Pant features seven pockets, each with a separate and distinct function in mind, that collectively allow men to lessen the clutter in their briefcases and around their beltlines. To demonstrate this real-life application of the Mobile Pant for professionals, Dockers has partnered with Compaq and Motorola to showcase the unique design and functionality of the pant with their newest high-tech products. Multi-faceted, co-marketing programs, including web site promotions and sweepstakes, will promote the Dockers Mobile Pant, Compaq's iPAQ Pocket PC and Motorola cell phones.
Georgia-Pacific Launches Quilted Northern Fresh & Moist Wipes
Georgia-Pacific has introduced Quilted Northern Fresh & Moist Wipes, antibacterial, flushable moist wipes designed as a supplement to dry tissue. "Now, families can enjoy a fresher clean-something more than dry tissue alone can provide," said Jill Mattos, Director of Marketing. "Quilted Northern Fresh & Moist Wipes are the perfect solution. They are effective, gentle on skin and easy for families to use at home or on the go." Quilted Northern Fresh & Moist Wipes are sold at retailers nationwide in 50 sheet tubs and refill packs.
Georgia-Pacific Launches Quilted Northern Fresh & Moist Wipes
Georgia-Pacific has introduced Quilted Northern Fresh & Moist Wipes, antibacterial, flushable moist wipes designed as a supplement to dry tissue. "Now, families can enjoy a fresher clean-something more than dry tissue alone can provide," said Jill Mattos, Director of Marketing. "Quilted Northern Fresh & Moist Wipes are the perfect solution. They are effective, gentle on skin and easy for families to use at home or on the go." Quilted Northern Fresh & Moist Wipes are sold at retailers nationwide in 50 sheet tubs and refill packs.
Miller Promotes S. Abrahamian To Director National Accounts
Miller Brewing Company has promoted Stephen Abrahamian to Director of National Accounts-clubs, mass merchandisers, drug stores and military. In his new position, Abrahamian will be directing all national sales related activities supporting those classes of trade. Since joining Miller, he has held a number of positions, including Chain Sales Manager and Business Development Manager in the Southern Pacific Marketing Region.
AutoZone Names L. Kranc Sr. V.P. Marketing
AutoZone, Inc. has named Lisa R. Kranc to the position of Senior Vice President, Marketing, reporting to Steve Odland, Chairman, President and CEO. Kranc began her career in brand marketing with The Clorox Company and held various brand management and senior marketing positions with Alberto Culver and Cadbury Schweppes. Most recently, she was Vice President of Marketing for Hannaford Bros. At AutoZone, Kranc will be responsible for leading the marketing team and her position is a new one at AutoZone.
Wolverine World Wide Appoints M. Hebreard Marketing Manager, Harley-Davidson Footwear
Wolverine World Wide, Inc. has appointed Michael Hebreard to the position of of Marketing Manager for the Harley-Davidson footwear division of the Wolverine Footwear Group. Hebreard joins Wolverine from marchFIRST, Inc., Grand Rapids, MI, where he was a Brand Building Manager.
ING Americas Names J. Pedrick Sr. V.P. Of Marketing, U.S. Retail
ING Americas, the North and South America headquarters for Amsterdam-based ING Group, has named Jim Pedrick as Senior Vice President, Marketing, for its U.S. Retail Financial Services operation, which covers ING's wide range of life insurance, annuities, mutual funds and other investment products and services. Pedrick joins ING from Charles Schwab where he spent five years as head of Strategic Marketing. Pedrick's primary responsibilities in his new position include developing and executing strategic initiatives to help ING establish a leadership position as a customer-focused organization.
Entolo Appoints T. Vogt Chief Operating Officer
Entolo, one of the nation's leading trade show, retail, custom design, fabrication and product management firms, well known for its work with clients including Callaway Golf, Gateway, Nike, and Honeywell, has appointed Thomas Vogt as its Chief Operating Officer. Vogt was formerly Executive Vice President with GES Exposition Services, Las Vegas. In this new position, Vogt will apply his skills to maintaining consistent quality operations that will inspire customer satisfaction while building a strong foundation. He will also assist Tom Van Hercke, CEO, with the growing company, which is located in Minneapolis, MN.
John Stark Printing Names B. Crawford Sales Manager, Packaging Division
John Stark Printing Company has named Brian Crawford Sales Manager of its Packaging Division. Crawford has ten years experience in the printing industry as a packaging specialist. Stark, one of the nation's largest producers of point of sale and packaging materials, is headquartered in St. Louis, MO, with sales offices in Kansas City, Orlando, Winston-Salem and Hickory, NC.
ExhibitPro, Inc., Columbus, OH, has expanded its capabilities to provide full service custom-built trade show exhibits. Services now available include marketing, designing, fabrication, installation & dismantle, warehousing and show management. This expanded service offering is a natural fit for ExhibitPro, which has been providing exhibits and large format graphics for ten years to the portable, modular and custom modular marketplace. Ed Miller, President, ExhibitPro, said, "From simple table tops to elaborate custom exhibits, ExhibitPro is the one source for all exhibit solutions. This allows our clients to grow with a single vendor with whom they already have a trusting relationship. In addition, we can ensure a consistent look and feel for all or our clients' exhibit properties. However, the biggest benefit for our clients is that we are able to offer hybrid solutions that combine modularity with custom features that will provide our clients flexibility, along with financial savings."
Outwater Plastics
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