In-Store Mobile Program Supports AVATAR Launch
Twentieth Century Fox Home Entertainment and JAGTAG have launched a mobile campaign for the release of AVATAR on Blu-ray disc and DVD.
The in-store program leverages JAGTAG’s 2D mobile barcodes in promotions at Best Buy and Kmart locations to offer AVATAR fans clips from the film immediately and the chance to opt-in for ongoing multimedia mobile content.
Every shopper with a cameraphone can snap a photo of the AVATAR-branded JAGTAG on the AVATAR display to receive ongoing AVATAR content throughout the year.
“With this new campaign, we are able to connect with consumers in-store in a new way, while extending the opportunities for engagement through an opt-in mobile update program,” said Mary Daily, Exec. VP, Marketing Fox Home Entertainment.
Disney Store Launches Magical New Store Design
Disney Store is poised to redefine children’s retail, launching a new store design in major markets across the U.S and Europe. More than 20 new and remodeled Disney Store locations are slated to open this year.
The innovative Disney Store design, unveiled for the first time at The Shops at Montebello in Montebello, CA, is a unique destination developed from a child’s perspective. The new store design integrates the latest technology to create an enhanced shopping experience inspired by Disney’s most popular characters and stories.
“We have infused Disney magic into all elements of this one-of-a-kind retail experience, and have selected prime retail centers to launch the Disney Store of the future,” said Jim Fielding, President of Disney Stores Worldwide. “Special features like the iconic Disney Princess castle with magic mirror and the Disney Store Theater are just two of the amazing elements in the new store.”
Jim Beam & Kid Rock Partner To Offer Music Downloads
Jim Beam Bourbon and musician Kid Rock are breaking new ground with a new campaign with Atlantic Records offering fans exclusive downloads of the new, unreleased song, “Times Like These” from Kid Rock’s upcoming album.
These downloads, available via tear pad or on special edition gift cartons of Jim Beam and Red Stag by Jim Beam, mark the first time a spirits brand and major record label have worked together to distribute new music via a non-traditional retail channel on a massive scale.
“Kid Rock’s unique blend of music is a great fit for Jim Beam. We are excited to take our relationship to the next level with this fully integrated program,” said Kelly Doss, Senior Director Bourbons, Beam Global Wine & Spirits. “Kid Rock music downloads are not available online, so this innovative offer rewards our mutual fans with an opportunity to download their favorite Kid Rock music to enjoy with a glass of their favorite Bourbon this summer.”
Ready-To-Go New Southern Comfort Lime Launches
Southern Comfort has launched Southern Comfort Lime, a perfectly mixed ready-to-pour version of the popular SoCo & Lime bar call. This on-premise solution will keep service easy and quick for bartenders in the demanding on-premise environment and deliver a consistent taste profile for consumers. Southern Comfort Lime is available in 750ml and 1L sizes.
“SoCo & Lime is one of the most popular and delicious ways to enjoy Southern Comfort. We have been able to create a perfect balance of these two great flavors and in the process made serving it simpler for everyone,” said Campbell Brown, VP, Director of the Americas, Southern Comfort.
Walmart Displays New Hi-Tech Entertainment Products
Walmart is displaying new products in its Home Entertainment departments featuring new technologies that keep Americans connected inside and outside the home.
“Customers will discover more high quality internet-ready home entertainment products, new wireless technologies and new mobile devices that offer simple, affordable solutions for creating a more connected life,” said Gary Severson, Sr. VP, Home Entertainment, Walmart U.S. “We also continue to design a well-defined shopping experience in Entertainment that enables customers to find what they need quickly, learn about new technology, compare prices among top brands, and every day find amazing value.”
Walmart will create a “New Technology” HDTV Center, rolling out to 1,200 stores, to showcase new ultra-thin backlit and edge-lit LED TVs. Walmart continues to invest in Blu-ray, now featuring special displays within a redesigned movie department, rolling out to all stores and introducing more new movie values.
Target Reinvents Electronics & Video Game Department
Target is reinventing its consumer electronics and video game department, with a new open layout that will provide an enjoyable shopping experience.
The video game section is being expanded by 30%, revealing a large, open guest friendly format that will include new product-accessible fixtures organized by platform and game genres. A majority of stores will be further enhanced with video game Learning Centers and Trial Stations. Target’s new video game Learning Centers will feature a 40" high definition touch screen where guests can read reviews, learn about game features, and receive recommendations on best sellers.
“Target is committed to creating an intuitive and easy shopping experience,” said Mark Schindele, Sr. VP, Target. “Our guests have asked for additional product diversity and better access to games and information, and our new layout offers them just that.”
Nestlé Launches Global Modular In-Store Program
Nestlé has created a new Modular Merchandising system to meet retailers demands for more flexible displays.
The modular units are designed with expandable headers and shelves that can be grouped together to create floor displays, counter displays and under-counter displays. Headers and side graphics can be changed out to support seasonal promotions or new product launches. The units may be ordered in colors that match a particular brand’s packaging .
In the U.S. the system is being used to merchandise Nestlé’s Wonka brand. The company’s beverage unit, including the Nesquik and Nestea brands, is also employing the new displays.
The Nestle modular in-store display system, was created by Paramus, NJ-based LG&P In-Store Agency’s Toronto division.
Stride Floorstand Display Promotes 4-Packs
Cadbury Adams wanted to introduce a new 4-pack configuration of its Stride gum to generate added sales at the grocery store level.
This display was designed to work with Stride’s existing 3-pack configuration as well as the new 4-pack configuration.
The display communicates the “free 4th pack” offer to educate shoppers quickly about the value that was being offered.
The display comes fully assembled and is prepacked with product. The unit has a slender footprint to take up a minimum of floor space The versatile display can also be used as a power wing.
This Stride gum 4-pack display was created for Cadbury Adams by Rand Diversified, (www.rand-div.com), an Edison, NJ-headquartered p.o.p. display and packaging firm.
Bacardi Displays Ready-To-Drink Cocktails
BACARDI is introducing two new cocktail additions to its ready-to-drink portfolio; the Bacardi Classic Cocktail Pina Colada and the Bacardi Classic Cocktail Strawberry Daiquiri.
“Premium pre-mixed cocktails are growing in popularity, as more consumers shift their entertainment from bars to at-home,” said Gordon Chisholm, Brand Director, Bacardi Flavored Rums. “And true to our company's pioneering legacy it only makes sense that Bacardi has innovated an interesting twist on these legendary drinks. Both products have a key point of difference to the traditional versions: the Pina Colada has 0 fat because we use coconut water instead of cream, and the Strawberry Daiquiri does not require any blending: It was developed as a delicious ‘on the rocks’ liquid.”
Constellation Wines Displays blufeld Riesling
Constellation Wines U.S. has introduced blufeld, a medium dry Riesling from the Mosel Valley-Germany's most prestigious wine region. blufeld continues Constellation’s commitment to offer high-quality wine at an attractive price ($10.99).
Rebecca Stead, Marketing Manager for blufeld, said, “We saw the rising consumer demand for quality German Riesling from a known region and made the decision to create a truly phenomenal wine at an approachable price.”
In the highly competitive super-premium category, the imported Riesling segment grew by 9.1% in dollar sales in the past year. By comparison, Pinot Grigio grew by 2.8% and Chardonnay grew by 2.7%.
blufeld’s tall blue bottle evokes the blue slate of the Mosel. blufeld’s distinctive p.o.p. displays have a contemporary design that attracts attention.
Shaw Carpet Display Showcases Color Choices
Shaw is brightening floors across the country with Shades of America, a new carpet collection featuring more than 90 colors.
To help make the often intimidating process of picking out carpet easier for consumers, Shaw created the Shades of America Color Wall display. The wall features all 90 colors in the line, with samples of each shade in every style of carpet offered through the collection (plus the flexibility to easily change or add colors and styles). A cleverly concealed storage area is integrated into the wall’s warm, rich and sturdy design to stow carpet samples for shoppers to take home.
By displaying a full line of options in a well-organized manner, Shaw helps consumers feel more confident in the choices they were making.
The Shaw Color Wall Display was produced by Harbor Industries, (www.harbor-ind.com), a Grand Haven, MI-based point-of-purchase display firm.
California Paints Displays 20th Century Colors Of America
California Paints has released an authentic historic color program which includes its new 20th Century Colors of America color palette. California Paints partnered with Historic New England to introduce the most authentic historic color collection ever created.
“The 20th century palette is a road map to recreating the past through design,” said Maryellen Mantyla, Director of Marketing for California Products Corp. “Anyone looking to replicate an authentic interior or exterior color palette referencing the architectural styles of the twentieth century can do so with ease using this collection.”
California Paints supports the program at retail with a Colors of America Color Rack, color card, fan deck, and period color guide.
Sunglass Hut Opens New York Flagship Store
Sunglass Hut has opened a new Flagship store in New York City to provide a fun, innovative experience that celebrates fashion and shopping. Fifth Avenue passersby will be attracted by the entirely lit up building and will then be able to experience first hand an interactive motion touch screen. In addition, they'll be able to interact with additional screens inside: taking pictures of themselves, and ultimately playing them through a sensitive touch screen.
The Sunglass Hut Fifth Avenue Flagship store is 6,000 sq. ft. and spans two floors including a mezzanine level.
The ground floor features displays that will showcase the latest sunglass collections from leading brands. Full-length oversized mirrors will also allow consumers to try sunglasses on to complete their total look. The second floor, a dedicated VIP area, overlooks bustling Fifth Avenue, known for attracting global travelers and fashion focused consumers. A Sunglass Hut SocialSun station, the retailer’s proprietary interactive retail concept, will be a major feature.
N3L Optics Launches New Sport Sunglass Stores
Sport specialty sunglass retailer, N3L Optics, has opened two new interactive retail locations in Chandler, AZ and Broomfield, CO. The innovative new store design features an open flow format and experiential retail technology.
“Arizona and Colorado residents can get ready to experience a unique and personal high-tech shopping experience that will meet the needs of any sports enthusiast,” said Kendra Reichenau, Sr. VP, N3L Optics.
These new N3L Optics stores help consumers try before they buy using revolutionary equipment that simulates real life conditions, including: the Explorer Chamber, an Environmental simulator testing wind, light and UV reaction; the Newton Immersive Touch Display for comparing and selecting products by sport; and the Smart Mirror, a Motion sensor mirror that snaps pictures to share with friends.
New Nespresso Boutique Bar Heats Up Miami
Nespresso, a worldwide pioneer in premium portioned coffee, has opened its first Boutique Bar in Miami Beach.
The new Nespresso Boutique Bar joins Miami Beach’s premier pedestrian promenade as part of the 1111 Lincoln Road structure by famed architects Herzog & de Meuron.
“The opening of the flagship Nespresso Boutique Bar in Miami marks a new stage in the expansion of the brand on the international scene,” said Frederic Levy, President of Nespresso North America. "We are excited to further establish an even stronger brand presence in the U.S. and bring Nespresso to Miami’s discerning coffee aficionados." In 2010, Nespresso plans to expand its network of boutiques from 191 to more than 230.
The Nespresso Boutique Bar in Miami Beach is the latest indication of the brand's continued worldwide growth. Nespresso continues to be the fastest growing brand in the Nestle Group with an average annual growth rate of 30% since 2000.
Caribou Coffee Promotes New Brand Look In-Store
Caribou Coffee has undergone a makeover that will roll out during 2010 and into early 2011. The new brand look includes a new logo, color palette and design elements that bring fresh energy and broader context to the existing tagline: Life is short. Stay awake for it.®
“We saw an opportunity to better express who we are and what we believe in as a company across all interactions with our customers,” said Alfredo Martel, Sr. VP, Marketing. "The new elements of our brand give us an opportunity to do that and to ask our customers to explore and share what ‘staying awake’ means in their lives.”
The new look will be introduced via in-store elements such as napkins, cups, drink carriers, canteens and signage
A&E & Barnes & Noble Display “The Glades”
A&E Network has launched an innovative marketing partnership with Barnes & Noble to drive tune-in for its new original drama series “The Glades.” In a television and book industry first, A&E has transformed its pilot script of “The Glades” into both a physical and digital book for distribution through Barnes & Noble’s retail and digital channels.
“The Glades” book will be featured on displays in Barnes & Noble’s book stores, reaching millions of customers. A complimentary copy of “The Glades” will be offered to in-store customers, while supplies last.
“We’re excited to partner with Barnes & Noble on this promotion,” said Guy Slattery, SVP, Marketing for A&E. “‘The Glades’ book has all the ingredients to be essential summer reading and drive awareness for the series.”
“We are honored to partner with A&E to launch its new drama series with a book-centric promotion that taps our expertise, retail, online and digital channels,” said Patricia Bostelman, VP Marketing, Barnes & Noble. Fathom Communications developed the concept and managed the unique marketing initiative.
Postal Service Displays ‘Love Letters From Ella’ CD
On sale for a limited time on point-of-purchase displays at U.S. Post Offices nationwide, “Love Letters from Ella”is a collection of the jazz singer's most cherished love songs, recorded with some of her favorite collaborators -- including Count Basie and his orchestra, Joe Pass and Andre Previn.
This special edition also boasts a full reproduction of Fitzgerald’s commemorative postage stamp. “Love Letters From Ella” also features the celebrated singer accompanied by the London Symphony Orchestra on a rendition of “Cry Me a River.” The CD is being sold on displays at 3,200 Post Offices across the nation.
Toys ‘R’ Us Stores Bring ‘Toy Story 3’ To Life
Toys “R” Us has created the ultimate “Toy Story 3” destination in all of its 1,300 toy stores around the world. Kids can “Live the Adventure” when they visit dedicated "Toy Story 3" boutiques, filled with the largest assortment of “Toy Story”-inspired toys, including action figures, construction sets, role play accessories, musical instruments and electronic devices.
“For nearly 15 years, kids and kids at heart have imagined that the toys they find in Toys “R” Us stores can come alive and have their own adventures thanks to the magical storytelling of the Toy Story films,” said Karen Dodge, Sr. VP, Chief Merchandising Officer, Toys “R”Us, Inc. “The powerful connection to toys evoked by the films match our brand perfectly, and to bring this playtime experience to a new generation of kids, Toys “R” Us stores are now showcasing a broad assortment of “Toy Story 3” merchandise, including dozens of items that can only be found in our stores.”
Mattel And WWE Launch Toy Line Worldwide
World Wrestling Entertainment and Mattel have debuted a comprehensive line of WWE action figures and accessories on store shelves worldwide. These two entertainment brands will bring the thrill of WWE home to the more than half a billion television households that view WWE programming worldwide.
“Mattel is excited to bring the iconic WWE entertainment brand to fans worldwide, through an authentic line of products that capture all the drama and excitement that makes the WWE a worldwide phenomenon,” said Tim Kilpin, GM, Mattel Brands’ Games Division.
LYSOL Displays No-Touch Hand Soap System
LYSOL, has introduced the No-Touch Hand Soap System, which helps stop the spread of germs by automatically sensing hands and dispensing antibacterial soap.
LYSOL Healthy TouchNo-Touch Hand Soap System Starter Kits are now available in Soothing Cucumber Splash scent and Cleansing Green Tea & Ginger scent (includes 1-dispenser, 1-8.5 oz. hand soap refill and 4 AA batteries). Hand soap refills (8.5 oz.) are available in three fresh scents: Soothing Cucumber Splash scent, Cleansing Green Tea & Ginger scent and Refreshing Grapefruit Essence scent.
Starter kits and hand soap refills are available at Wal-Mart and other grocery, drug and mass stores nationwide.
Interactive Display Promotes SnapStone Flooring
A unique flooring solution, SnapStone is a new porcelain tile that is permanently bonded to an interlocking tray with a rubberized base. As a floating floor, its benefit is that it can be installed over existing hard surfaces without the need for mortar or heavy underlayment.
SnapStone reached out to Pro-Motion Technology, Wixom, MI, (www.promotion.us), to create a fixture incorporating LCD/Media players and install them in 252 Menards locations as well as hundreds of specialty floor covering retailers. The Company is also launching a touch screen model in both Lowes and Avaire brand retailers.
“Marketing a new product, it's clear to us that incorporating an interactive component into our displays plays a large role in telling the SnapStone story, and ultimately driving sales,” said Matt Lessman, Marketing Manager, SnapStone.
New WD TV Live Plus HD Media Player On Display
WD has introduced the WD TV Live Plus HD media player, which makes it easy for Netflix members to instantly watch thousands of TV episodes and movies on their HD television set. The new Netflix interface enables members to add movies to their instant Queue right from their TV.
“The WD TV Live Plus HD media player is unique as it allows digital media buffs to play all of their own personal HD media stored anywhere on their network,” said Dale Pistilli, VP, Marketing for WD's branded products group.
7-Eleven Displays Zynga Game Cards
7-Eleven is partnering with Zynga to offer FarmVille-, Mafia Wars- and YoVille-branded items on many of the convenience retailer's products, including signature Slurpee® and Big Gulp® drinks in nearly 7,000 stores across the United States and Canada. The campaign will allow consumers to redeem exclusive virtual items within Zynga games.
“7-Eleven’s partnership with Zynga has launched one of the most unique campaigns in our history,” said Rita Bargerhuff, 7-Eleven Chief Marketing Officer. “It gives millions of loyal fans, who regularly play Zynga games, access to incentives on more than 30 products in our stores. The Zynga universe of gamers is vast, and we knew we had to come up with a promotion fit for this demographic. Attracting millions of consumers to 7-Eleven stores with exclusive items for Zynga games creates an additional opportunity for them to try our products.”
Fuddruckers P.O.S. Promotes Exotics Burgers
Fuddruckers is promoting its new line of burgers called Fudds Exotics, which are all-natural, free-range, grass and grain-fed game burgers and wild-caught salmon filet that are 100% antibiotic and hormone free. Fudds Exotics offer Fuddruckers guests the taste and adventure of game and wild-caught salmon for only about $8 a burger.
Fuddruckers is asking guests, “Are You Game?” to introduce Fudds ExoticsSM and convey the fun and adventure of this new category of burgers.
Papa Gino’s Beefs Up Menu With Angus Burger Line
After more than a decade, Papa Gino's is bringing back a line of burgers to its menu. Initially, Papa Gino's will feature three angus burgers, the Classic, Mushroom Swiss and a Bacon Cheddar. The Classic is a take on Papa Gino's famous Papa Burger that was popular from the 1970s through the mid 1990s. Papa Gino's brought back the burger line to diversify its menu and provide guests with more choices.
“We felt it was the right time to bring back the Papa Gino's Burger and provide our guests with another high-quality, reasonably priced menu item,” said Rick Wolf, CEO and President of Papa Gino’s, Inc. “Guests are looking for more variety in their dining, and we felt that the Papa Gino's Burger Line would complement our signature pizza portfolio and give our guests another reason to visit their local Papa Gino's restaurant.” In-store signage supports the new line of burgers as well as the Papa Gino's Facebook Burger promotion.
D&W Fresh Market Store Offers Old World Market Charm
The newest D&W Fresh Market at Knapp’s Crossing, in Grand Rapids, MI is a 50,000 sq. ft. state-of-the-art, energy efficient store, which blends the attributes of old world markets with specialty foods and destination departments, plus the convenience, time, and cost savings of a larger supermarket.
The outdoor market is stocked with crates full of fresh fruits, vegetables, hanging baskets, and colorful flowers. Inside, there is the sight and smells from the Old World Artisan bakery, fresh roasted coffee Starbucks bar, floral department, full service delicatessen, made-to-order sushi station, teas by the ounce, Greek olive bar, made to order pizzas and salads, Gelato and Sorbetto and more.
Dennis Eidson, CEO, Spartan Stores, said, “Time-crunched shoppers who appreciate quality foods and attractive presentations are going to be extremely impressed with everything the store offers.”
Twang Beer Salt Develops New Hanging Display
Twang Partners LTD, San Antonio, TX, is using this one-piece merchandiser to merchandise its Twang Beer Salt. The display strip attaches to the door of the beer cooler, so it's directly in the consumer's line of site. The display strips are shaped like a beer bottle and die cut with 12 individual tabs, which securely hold the 1.4-ounce longneck shakers in plain sight, like ornaments on a Christmas tree. Each tab is perforated to make for easy dispensing and refilling. Composed of 30-mil white high-density polyethylene (HDPE), the display is screen-printed using four-color process plus black with a 65-line screen and requires no special finishing other than die cutting.
Because it’s made of HDPE, the display has the added benefit of being fully recyclable. The display was created by WS Packaging at its facility in Algoma, WI.
NYKO Displays Power Charge Bases
NYKO is using this pallet display to merchandise its Charge Bases.
The displays were featured in mass merchandisers such as K-Mart, Sears and Costco. NYKO utilized two structurally different displays with five different sets of graphics to meet individual retailers’ needs.
The display graphics explained how the products worked, and the display held a large volume of product in a minimum of floor space.
These displays were produced for NYKO by Meridian Display, (www.meridiandisplay.com), a St. Paul, MN-based p.o.p. display firm.
ClearSounds Displays Assistive Device Product Line
ClearSounds has taken the thought process out of creating a Profitable Assistive Device Program. This new display comes loaded with top-selling products. Retailers pay one price and make an instant profit on each item sold.
This display, ideal for office product retailers, comes fully loaded with the following products: CS-TALK500ER - Emergency Response Amplified Talking Telephone with 40 dB gain, talk-back numbers and caller ID; NEW ClearTV 2.3MHz TV Listening System-- Wireless Infrared system works with any TV including LCD and Plasma. Amplified Cordless Telephone--Expandable with caller ID and vibrating ring signaler; DECT 6.0 Cordless Telephone with built-in Answering Machine; Amplified Power Neckloop 30 dB gain. Connects with cellular phones, home/office phones, iPods, laptops, etc.
Sears & Edwin Watts Golf Open ‘Store-Within-A-Store’
Sears Holdings has joined forces with Edwin Watts Golf Shops, one of the world's largest specialty golf retailers, to establish the first U.S. based “store-within-a-store” retail model for the golf industry. Edwin Watts will open 12 new service-oriented golf shops inside of existing Sears stores in key locations nationwide.
“This first-of-its-kind partnership with Sears is a significant development in the golf industry as it expands the access of service-oriented golf retail to all levels of golfers, while helping to drive new players to the game,” said John Watson, CEO, Edwin Watts Golf Shops.
Each Edwin Watts Golf Shop housed inside a Sears is designed as a specialty store format with footprints ranging from 2,700-3,000 sq. ft., while offering the familiar layout and shopping experience as the Company’s free-standing golf shops. The shops will be staffed by Edwin Watts Golf associates.
Golfsmith Launches ‘Free Golf Month’ Promo.
The economy, weather and several other factors have reduced the number of rounds of golf played by golfers in America in the past year and a half. In an effort to reverse this trend and make golf more affordable than ever, America’s largest golf retailer, Golfsmith, is partnering with more than 70 golf courses from coast to coast to launch "Free Golf Month" in the largest golf game giveaway ever. Some 50,000 rounds of golf are being given away to Golfsmith customers.
“We’re making golf affordable,” said Marty Hanaka, Golfsmith CEO. “With our ‘Free Golf Month’ promotion we’re providing our customers a free pass and access to our network of great courses while setting ourselves apart from the competition.” The promotion provides a free golf game valued at up to $100 with an in-store purchase of $99. Upon the transaction of $99 or more at any of Golfsmith’s stores, consumers will receive a voucher from a local course to play for free.
Mead Johnson Endcap Display Features Enfamil Baby Formula
Mead Johnson is using this five tray endcap display to feature its Enfamil baby formula. The display ready tray with graphic cube is designed to be shopped from all levels. The displays arrived fully loaded in a shipper to allow easy assembly in stores. This allows for versatile configurations that fit regional wide promotional efforts.
The display highlights Mead Johnson’s new Enfamil Premium formula, a unique, dual prebiotic blend, which promotes the growth of good bacteria throughout a baby’s digestive tract This display was created for Mead Johnson by Packaging Unlimited, Inc., (www.pkgunltd.com), a Louisville, KY-headquartered point-of-purchase display firm.
RevHoney Displays New Natural Honey U-Tubes As An Energy Booster
New U-Tubes, by RevHoney, are made with 100 percent real honey and natural fruit flavors. More than just an energy boost, they help promote metabolism, muscle recovery and regulate blood sugar levels.
Originally designed with endurance athletes in mind, such as runners and cyclists, U-Tubes can also enhance energy levels of novice through professional athletes in any sport. The honey is packaged in convenient one-ounce tubes to fit in a pocket, travel pack, purse or gym bag.
Flavors include Blackberry, Raspberry and Strawberry. U-Tubes have 80 calories, 20 grams of carbs and more than 41 amino acids, minerals, enzymes, and vitamins. Point-of-purchase displays are in stores to generate consumer awareness for U-Tubes. The displays may be placed on shelves or counters to generate impulse purchases.
HP Transforms Walmart Photo Departments
Walmart is rolling out the HP “Prints in Minutes” retail publishing service in 3,600 of its stores across the U.S. Customers will be able to take advantage of a fast, high-quality photo print service as well as a broad array of personalized printed merchandise, at “Prints in Minutes” kiosks.
The service features the HP Instant Print Solution, a self-serve system that lets consumers pick up orders for prints and creative products within minutes of ordering or at a later time by using a secure order storage feature.
Sony Offers Retailers New Photofinishing Kiosk
Sony has added features to its Sony PictureStation to meet retailers’ expanding digital photo printing needs. Sony’s solutions can be customized for different sales environments - a countertop unit in the form of the Sony SnapLab or a stand-alone PictureStation kiosk. Sony's system helps retailers offer everything from 4x6 photo prints to MemoryStick media, digital photo frames, Cybershot digital cameras, batteries and readable/writeable disks for sharing and storing photos.
Belinda Lopresti, Senior Marketing Manager, Sony’s Digital Photofinishing business, said, “This ‘Sony United” approach allows retailers to leverage Sony’s brand power, while increasing customer traffic and extending store visits. Lopresti said, “SonyPictureStation allows the smaller stores to offer the same top quality prints as mass retailers, and also a wider selection of digital photo-related accessories.”
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