Sennheiser Headphones In Permanent Fixture
Sennheiser is merchandising its headphones efficiently and attractively in this permanent fixture at upscale electronic and audio retailers. The slender design complements the store environment and provides real function as consumers can test the Sennheiser headphones and appreciate their sound quality. Fluorescent lights illuminate the silk-screened styrene graphic panel and the metal arms allow for easy access to the product. Inside the unit an audio-cord retraction system maintains the unit’s neat, tidy appearance and electronic devices manage the sample Compact Disc audio. The self-contained demo unit ships efficiently with minimal set-up. The Sennheiser Headphones Permanent Fixture was created by Art Merchandising, 601 West 26th Street, New York, NY 10001.
Nature’s Herbs Health Care Center
These two revolving floor displays pack a powerful punch in very little space. The fixtures are pre-packed with a wide assortment of herbal products as well as literature to help customers make an educated choice. Shelves are Plan-O-Gramed for product via a vacuum formed shelf system. Merchandisers were engineered to assemble easily at retail and ship knocked-down to save on freight costs. The Nature’s Herbs Natural Health Care Centers were manufactured by Ettinger Displays Inc., 63 Oser Avenue, Hauppauge, New York, NY 11788.
Hunter Douglas Window Fashions Introduces The SoftSuede Display
This new SoftSuede Display features the Paramount Headrail System from Millenia Custom Vertical Blinds. The display measures 22 ¼" x 40 5/8" and features eight headrail finishes in four-inch samples. Each unit enables the customer to envision entire blind systems from the Paramount headrail...to color choices...to Vane aesthetics and feel to the PermaTilt wand control. A full operable model completes the vision and helps close the sale. A companion piece was also introduced at the same time, the YES Unit Upgrade kit which also featured the Paramount Headrail System. The Hunter Douglas Window Fashions SoftSuede Display was created by Thomson-Leeds, 450 Park Avenue South, New York, NY 10016.
Wal-Mart Gift Card Merchandiser
This merchandiser was designed to introduce customers to Wal-Mart’s new electronic gift card. The 4-sided fixture is constructed of powder coated 1" tubing and wire grid. Sheet metal sign channels hold graphics at the top, bottom and 4 corners. The carded product hangs on snap-on prongs which can be repositioned for different merchandise. The unit can be moved easily to various locations in the store to take advantage of seasonal high traffic areas. This fixture can also be re-signed and stocked with long distance phone cards. The Wal-Mart Gift Card Merchandiser was created by Thorco Industries, Inc., P.O. Box 110, Lamar, Missouri 64759.
Pepcid AC Permanent Floor Display
McNeil Consumer Products required a display design that would allow them to gain a secondary off shelf position. In the past, this product was only merchandised with conventional corrugated pre-packs that did not get longevity at the point of sale. Since heartburn is a year round problem, it was anticipated that an attractive permanent floor display would gain valuable long-term positioning. This display is manufactured in fabricated styrene. The clear replica of the stomach is thermoformed over the soothing blue graphics. The header card is easily interchangeable from an acrylic sleeve in order to adopt new promotional opportunities. The display holds 96 units in 5 sku’s. The Pepcid AC display was designed and manufactured by Point 1 Display Inc., 5454 Cote de Liesse, Montreal, Canada H4P 1A5.
Nautica Factory Store Point of Purchase Sign Program
Nautica clothing stores wanted to expand and remodel including its point of purchase signage. In today’s extremely competitive market place, studies have shown that quality corporation identification at the point of purchase allows the consumer to be aware of a product and more importantly increases sales dramatically. This program featured signs away form traffic areas made of Durafoam and other sings such as the one shown were made of wood. This eye catching Nautica sign enhanced the cash wrapping counter and created a perfect, permanent, point of purchase display. The Nautica Sign Program was created by Polyplastic Forms Inc., 49 Gazza Boulevard, Farmingdale, NY 11735.
Bath & Body Works "Beautiful By Nature" Playstation
This display was designed to serve as a completely interactive, free-standing play station for the color cosmetic line "Beautiful By Nature". The three nested tables have a flexible design that can be used in a number of different configurations to accommodate various retail space sizes. The table and bench are fabricated in white lacquered wood with brushed aluminum tops. The modular displays hold both testers and open sell merchandise. The product is broken down into categories (eyes, lips, nails, etc.) to make it easy to use. The displays are fabricated in white powder-coated metal with injection molded cavities and aluminum face bevels. The playstations feature additional components including mirrors, tissue boxes, etc., an overhead sign and individual marketing/sales signs. The Bath & Body Works "Beautiful By Nature" Playstation was created by The Royal Promotion Group, 119 West 57th Street, New York, NY 10019.
Mission Hockey BiltRite Glove Display
This display was designed to present Mission Hockey BiltRite Gloves in a new and innovative manner on a slatwall display as a merchandiser and stocking vehicle. This laser cut metal display and logo have a black powder finish and the 2-dimensional logo sign has a red and white powder finish. The unit is 11" wide x 15" high x 16" deep. The display obtained new distribution and additional space in the best specialty hockey stores and increased sales significantly. The Mission Hockey BiltRite Glove Display was created by Nashville Display Mfg. Co., 1415 Elm Hill Pike, Nashville, TN 37210.
Nioxin Research Labs Full Line Floorstand
The Niocenter is a four tray floorstand that holds the entire Nioxin product line. The objectives of this unit was to obtain full line placement in beauty and hair salons projecting the upscale image of the brand. The unit has to be merchandised from both sides, and/or sit against a wall. Easy access to all product has to be a primary function. The unit is manufactured with a wooden base laminated with a wood burl vacuum formed trays with acrylic under supports, metal uprights and a Pet G Header is silkscreened one color. The display received tremendous retailer acceptance and placement. Impulse sales were generated due to product visibility and easy accessibility. The Nioxin Full Line Floorstand was created by P.O.P. Displays International, 26-45 Brooklyn Queens Expressway West, Woodside, NY 11377.
Grand Marnier Counter Display
This display is designed to secure premium countertop space, drawing the customer’s attention, while at the same time providing security. The customer was looking for a creative design of a "Clerk Security Display" for the high end brand. They wanted a visually appealing "upscale" look using minimal space. The display uses limited, premier counter space in a desirable location near the cash register. The display features a Mahogany stained wood base with screen printed logo and copy on the face of the base. Laser is featured in the display. There is a locking security door with screen printed acrylic on the from of the unit. This is an upscale piece using multi-media (acrylic, wood, brass) in functional harmony that complements the high quality of the brand. The Grand Marnier Counter Display was created by Acrylic Designed, Inc., 100 River Street, Springfield, VT 05156.
Finlandia Martini Glass Case Stacker
This display was designed to provide a unique, eye-catching centerpiece for stacking displays that would boost brand recognition in liquor stores. The giant martini glass features a clear vacuum formed top and sturdy PVC base that allows the retailer to fill the martini glass with a variety of seasonal promotional props to customize the display. The tall stem provides plenty of clearance for stacking cases of product under the martini glass. The unit’s recognizable martini glass shape and prominent Finlandia logo help the display attract attention and form a cognitive link between the product and its use as an ingredient in martini drinks. The versatile unit proved popular with shop owners because it allows them flexibility in designing their own in-store displays. The Finlandia Martini Glass Case Stacker was created by Heritage Frame & Glass Creations, P.O. Box 158, 344 Industrial Drive, Nesquehoning, PA 18240.
Fuji Photo Film USA, Inc. Sam’s Club Photo Pick-Up Center
Fuji Photo Film approved a new Pick-Up center for Sam’s Club that would improve member satisfaction and decrease the amount of damage to the Pick-Up Centers. Sam’s Club operates a 100% self-serve photo processing service nationwide through its stores, and members use drop boxes to leave their film and processing requirements. The Pick-Up Centers were previously made form wood which often became quickly damaged. Fuji’s goal was to develop a Pick-Up Center which would be very durable and member friendly. This all steel and wire Pick-Up Center is both durable and lightweight. This Pick-Up Center’s four casters make it easy to move throughout stores and the wire baskets reduce cleaning requirements. The Fuji Photo Film Sam’s Club Photo Pick-Up Center was created by AMD Industries, Inc., 4620 W. 19th Street, Cicero, IL 60804.
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