Outwater Plastics Industries Inc.
Samsung Features Interactive Touchscreen Display
Samsung Electronics Canada wanted a unique and innovative concept to deliver strong branding within the retail environment. Holman, a Toronto, Canada-based P.O.P. firm, developed a solution that enriched the consumers experience by allowing them to test the features of the Samsung products displayed and receive product information, all in a fun and interactive way. The display featured a touchscreen device that simulated the Samsung Galaxy Tab. Customers could actually launch different demonstration videos that highlighted all of Samsung's unique features just like they would at home with their actual Galaxy Tabs.
The display showed consumers the best that Samsung had to offer and brought together all Samsung products within an in store environment that was extremely relevant to the customer. The displays were made to be durable and easy to install. All displays were sent to the retailers pre-assembled making the installation at retail simple and cost effective. The displays were rolled out to 150 Future Shops and 78 Best Buy locations across Canada.
Mineral Fusion Cosmetics Displayed At Whole Foods Stores
This Mineral Fusion cosmetic on-counter unit for Whole Foods provides flexibility for testing and merchandising of the product. Fabricated in lacquered white wood, acrylic and injection molded components, the clean lines of the display maintain the modern look of the Mineral Fusion brand. Updatable graphic strips, templates and drawer components allow the display to be easily updated. This display was manufactured in Asia, by RPG, (The Royal Promotion Group,) (www.rpg57.com), a New York City-headquartered display firm.
Half Pallet Display Outpost Created For K-Cup Products
Ardent Displays & Packaging, Inc. created this half pallet display outpost for K-cups beverage product to be sold near the Keurig beverage machines at retail, to increase product availability and sales. The convenience of locating the refill product near the beverage machines boosted beverage sales per machine.
The melamine and acrylic display structure features litho printed graphic panels in slip-in sign channels for seasonal changes as required. Displays were shipped to retail distribution centers nationwide pre-assembled except for graphic panels. Ardent Displays & Packaging, East Hartford, CT, (www.ardentdisplays.com), created this half pallet display.
Stride Rite Joins Sesame Street Family With New Footwear Collection
Stride Rite Children’s Group has introduced the Sesame Street by Stride Rite collection. The collection features tactile hair, arms that hug the foot and a detailed design that truly looks like the character itself that kids and moms are sure to love. The Sesame Street by Stride Rite collection is all about healthy foot development and includes shoe options within the Stride Rite Scientifically Tested Everyday Proven™ (STEP) System featuring Stride Rite’s Sensory Response Technology™ (SRT™).
STEP 1 Robeez by Stride Rite Pre-Walker features ‘best for baby’ comfort, style in ultra-soft flexible leather in three Sesame Street Soft Sole designs: Elmo, Abby Cadabby and Cookie Monster. STEP 2 SRT™ Soft Motion™ Early Walker enables children to better feel the ground, encouraging balance and comfort while learning to walk. STEP 3 SRT™ Toddler Off & Running enables children to better feel the ground beneath them, allowing them to quickly adjust to changes in terrain.
Trinchero Family Estates Holiday Display
This display was designed in collaboration with Trinchero Family Estates to provide a mass display that had the interchangeability of components and imagery for Halloween, Thanksgiving and the Christmas Holiday Seasons. The display was produced of custom molded foam for the brick columns, sheet metal bases, molded polyurethane for the gargoyles, routed and painted MDF for the header branding arch, with red Christmas ornaments, ghost and fall printed fabric overlays, Christmas wreaths with 6 LED lights and 3 season printed card sets for the columns. The Trinchero Family Estates Holiday Display was created by Harbor Industries, a Grand Haven, MI-based display firm.
Sennco’s new SODU stand alone power and alarm unit for handheld electronic devices provides a great turn-key solution for displaying Cellular Phones, GPS, eBook Readers, Tablets and many other electronic devices. The unit includes built graphics that can be easily changed or updated as products change. A built in retractable security solution provides power and alarm to the device. For more information, contact Sennco, (Tel) 866-736-6261; (Web site) www.sennco.com
Floor Stand Dump Bin
This modular floor stand dump bin display system features full color graphic panels that attract attention and provide strong branding support. This display is a significant upgrade over the standard corrugated grocery floor bin. This modular floor stand dump bin display system is available from Marketing Impact Limited, 50 Planchet Rd., Concord, On, Canada L4K 2C7; (Web site) www.displaypeople.com
Duracell Battery Center
Duracell created this Duracell Battery Center for Ahold’s Stop & Shop and Giant food stores. Duracell worked with Ahold to integrate the look of the displays into the Ahold store environments. This durable display, constructed of plastic, metal and wood, makes it easy for consumers to locate the correct Duracell battery for purchase. This display was created by New Dimensions Research Corp., 260 Spagnoli Road, Melville, NY 11747; (Web site) www.ndrc.com
Pilot From Bottle To Pen Display
This Pilot B2P from Bottle to Pen Floor Display was designed to educate shoppers on the Pentel product line made from recycled plastic water bottles. The display is constructed with die cut PETG, litho printed paperboard, and flexo printed corrugated. It is recyclable, reinforcing the environmental recovery statement of the Pilot product. This Pilot From Bottle To Pen Display was created by Ardent Displays & Packaging, 95 Leggett St., East Hartford, CT 06108; (Web site) www.ardentdisplays.com
Miller Wire Accessory Display
This powder-coated steel wire accessory display highlights four commonly purchased engine drive accessories right on top of the welding unit they fit. The stylized header features Miller's logo and tagline in its signature shade of blue, on a curve base that mimics the arc of a welding torch. The header, printed digitally and trimmed in faux diamond plate is made of Sintra PVC foam board. The Miller Wire Accessory Display was created by Menasha Packaging, 621 Wacker Drive, Hartford, WI 53027; (Web site) www.menashapackaging.com
Swiffer Walmart Endcap Display
Procter & Gamble’s Swiffer has developed this endcap merchandiser for Wal-Mart stores to replace four-way pallets. The display, constructed of MDF board, metal wire and plastic, merchandises both wet and dry Swiffer systems. This Swiffer Endcap Display was created by New Dimensions Research Corp., 260 Spagnoli Road, Melville, NY 11747; (Web site) www.ndrc.com
Georgeo Vodka Counter Display
This Georgeo Vodka Counter Display uses dramatic illumination to call consumers’ attention to Georgeo Vodka. The display highlights three different Georgeo vodka flavor offerings. This Georgeo Vodka Counter display was created by Displays by NHG, 16290 NW 13 Ave., Miami, FL 33169; (Web site) www.displaysbynhg.com
In Line Queue Management System
Outwater’s new In Line Queue Management System enables retailers to direct traffic at the checkout counter, while generating impulse purchases. The display showcases lucrative products and accessories that might have otherwise been overlooked elsewhere within the store. The In Line Queue Management System is modular so retailers can utilize the components within the system to meet their particular merchandising needs. The system comprises two sturdy and versatile Stanchion Posts with retractable belts and locking connectors as well as an easy to attach Slatwall Panel which accepts all industry standard fittings and hardware. The In Line Queue Management System is available from Outwater Plastics, 24 River Road, Bogota, NJ 07603; (Web site) www.outwater.com
HEB Electronics Display
HEB Grocery Stores is using this permanent display to merchandise electronics and gaming products. The displays are on casters so they can be easily moved to different locations within the store. The four-way display uses the VersaFlex light box from Walls + Forms for creating lighted headers and the VersaFlex frame for accommodating additional graphics. Removable plates enable ease of changing from product merchandising to graphics. For more information, contact Walls + Forms, P.O. Box 741112, Dallas, TX 75374.; (Web site) www.wallsforms.com
Tic Tac Modular Counter Display
Ferrero Canada developed this Tic Tac modular counter display to be flexible to adapt to new products and a wide range of different retail environments. The display is constructed with several different substrates. This modular Tic Tac Counter display was created by Marketing Impact Limited, 50 Planchet Rd., Concord, On, Canada L4K 2C7; (Web site) www.displaypeople.com
Coors Light LED Subway Sign
Heritage Sign and Display created this Coors Light LED subway sign which features an acrylic face and back illuminated using energy saving LED illumination. The ultra slim design illuminates New York and the Coors Light logo calls attention to the sign. The sign can be hung in windows or on walls and replicates subway signs that New Yorkers see every day. The sign features long lasting and energy saving LED lighting. The signs were placed in windows around New York City and surrounding boroughs. This Coors Light LED Subway sign was created by Heritage Sign and Display, 344 Industrial Road, Nesquehoning, PA 18240; (Web site) www.popsigns.com
TM Shea Products offers End Cap Side Stackers,™ a combination between the methods of floor quarter pallet stack and PowerWing™ merchandising. Side Stackers offer flexibility by allowing for promotional merchandising of pegged, bottled, boxed and bulk products. They may be used at endcap sides, against walls and as check-out lane blockers. Accessories include peg hooks, shelves, clear dump bins, buckets and signs. Shelves can mount on an angle in 2" increments. The units, which are on locking casters, can feature custom graphics. For more information, contact T.M. Shea Products, 1950 Austin Drive, Troy, MI 48083; (Web site) www.tmshea.com
RPG, The Royal Promotion Group has introduced a line of stock displays that provide an elegant appearance, without the added expense of custom tooling. RPG offers stock counter, in-case, power wing and floor displays. This RF3 Floor Stand consists of injection molded trays and side panels for strength and durability. The 33.5" W x 14"D x 75" H unit may be customized with a full color header and printing on the shelves. This stock RF3 Floor Stand is available from RPG, (The Royal Promotion Group), 119 West 57th Street, New York, NY 10019;
(Web site) www.rpg57.com
Masonways Indestructible Cubes
Masonways produces 11 different size cubes designed to display products off the retail floor. The displays are easily customized with decals of a company image or logo. These display cubes can be used indoors and outdoors and are imperious to rain, dirt and chemicals. The cubes are easy to clean. These Indestructible Display Cubes are available from Masonways Indestructible Plastics, 580 Village Blvd., #330, West Palm Beach, FL 33409; (Web site) www.masonways.com
This sign frame, "ComboFrame" is an economical solution to displays and advertising in convenience and supermarkets. These "ComboFrames" are made of shatterproof ABS plastic and are virtually unbreakable. Another advantage of the "ComboFrame" line is the available mounting accessories. They can be mounted to walls and displays, hung from the ceiling or windows, attached to poles, etc. The "ComboFrame" is available in several popular sizes and 3 standard sizes. The insertion slot offers easy display of signage materials up to 3/32" thick. The "ComboFrame" Sign Frame is available from VKF Renzel USA Corp., 2420 E. Oakton Street, Unit U, Arlington Heights, IL 60005; (Web site) www.vkf-renzel.com
Hi-Impact Products is introducing a new way to put up signage with its patented Miracle-Sticks® which eliminates scotch tape from in-store signage. Just one roll puts up 500 signs. Miracle-Sticks® are neater, faster and cheaper than taping. For more information, contact Hi-Impact Products, 334 Cornelia, Suite 265, Plattsburgh, NY 12901; (Web site) www.hi-impactproducts.com
The Clarisonic interactive display and merchandiser encourages trial and provides information about the brand. The video, supported by an updateable flash card, provides a continual loop, with or without sound about the benefits of sonic cleansing. When in range of the display, the sensor activates the menu showcasing the 6 subcategories of the brand which are easily navigated with touch-screen buttons. The front of the unit holds 2 live devices, which are charged on the back of the unit as needed. Brushes are also merchandised on the unit. This display is fabricated in acrylic by RPG, (The Royal Promotion Group), 119 West 57th Street, New York, NY 10019; (Web site) www.rpg57.com
Henkel recently used this interactive shelf display to launch Purex Crystals™ laundry enhancer in Wal-Mart stores. These interactive displays brought excitement to the laundry aisle. They played an on-demand video communicating the product’s attributes, which helped educate consumers about the unique product form. Henkel was the first consumer packaged goods manufacturer to bring LCD screens to the center of the laundry aisle. This interactive Purex Crystal display was created by Zooka Creative, 155 C-2 Moffett Park Drive, Sunnyvale, CA 94089; (Web site) www.zookacreative.com
Back to Top
To See previous issues of Creative Plastic Displays, click here
To See Previous Issues of Online Weekly in Creative's Archives, click here.
To See other Creative Online Newsletters click here