McDonald’s Opens “Town Center”
McDonald’s USA has opened its first “town center” restaurant with features found in no other McDonald’s. Located in suburban Columbus, OH, the family themed restaurant includes a first-of-its-kind interactive, miniature drive-thru for kids, a karaoke booth for customers to record CDs, and a separate area for adults to eat and gather. The town center was created to resemble a town center with an outdoor park and a raised stage. The restaurant makes extensive use of interactive “edu-tainment” activities.
The front counter is designed to resemble the original 1950s McDonald’s. There is a merchandise area where customers can purchase McDonald’s apparel and souvenirs. The McTreat Center will feature another McDonald’s first-Lavazza specialty coffee, imported from Italy in addition to ice cream and desserts.
Starbucks Launches . Summer Heat Relief Tour.
Starbucks Coffee has launched the Summer Heat Relief Tour 2002, which will take place in select cities across North America throughout the summer. A fleet of Starbucks Chill Patrol vehicles will comb summer festivals, beaches and city streets offering samples of indulgent and refreshing blended drinks, including Frappuccino Blended Beverage and Tazo Ice Blended Tea.
The fleet,which consists of 12 vehicles, visits summer events in select cities across the continent. The vehicles feature a vibrant new design reminiscent of summer and the new blended beverages found at Starbucks retail stores.
CATEGORY: Inflatables
DISPLAY PRODUCER: Alvimar Manufacturing Co.
51-02 21st Street, Long Island City, NY 11101-5875
The Burger King Inflatable helmets create in-store excitement during the entire football season. Football is a popular theme for P.O.P. promotions. Inflatable helmets can be custom imprinted with a company's name or logo. They are available in sizes 6", 16" 23" and 30". A minimum order is 500 pcs. And extra large 10 helmets are also available with an internal air blower. Minimum 1 unit.
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