O'Neill Clothing Flagship Store Opens In Anaheim, CA
La Jolla Group has opened its first O'Neill Clothing flagship store in Anaheim, CA. The 3,350 sq. ft. store displays the O’Neill brand message and features the latest O’Neill clothing, footwear, accessory and wetsuit lines. The store integrates cutting edge technology and uses many unique ecologically friendly materials.
“In designing O'Neill GardenWalk, we took the vision Jack O'Neill had in the 50's when he coined the term ‘surf shop’ by opening his first store in Santa Cruz, and molded it to the 21st century,” said Toby Bost, CEO of the La Jolla Group. “Every aspect of the store from the surf hut, to the wave structure, to the reclaimed wood and fixtures, captures the heritage of the brand and showcases the evolution of more than 50 years of product innovation."
The interior design of the O'Neill GardenWalk store is a product of Verdego Design. The wood wall panels, floor fixtures and frames within the store are made from recycled and reclaimed wood materials. The central area of the store is known as “The Hut,” where the design references the original Surf Shop opened by Jack O'Neill. An eco resin ceiling gives the feeling of being underwater.
“The Wave Wall” feature forms and curls over, giving shoppers the feeling of standing under a peeling wave. The “Wave Wall” is backed by a
large underwater image of a kelp forest supporting the ideals of the Jack O'Neill Sea Odyssey and underwater education programs.
Merrell’s First Flagship Store Opens In San Francisco
Merrell, a leader in performance outdoor footwear and apparel, opens its first-ever company-owned U.S. retail store this August in San Francisco's Union Square district. The 2,400 square foot flagship will showcase a complete selection of men’s, women's and children's merchandise.
The store’s interior design reinforces Merrell's dedication to the active outdoor market by featuring a combination of natural and technical materials that help bring the outdoor experience in a retail location. A color scheme of Merrell orange and muted neutrals complements the stone flooring and river rock baseboards and the vertical wood grain surfaces, grass panels and textural, recycled coverings and hardware for the store's footwear and apparel fixtures.
The Union Square Merrell store is designed as a cutting edge example of “evolved retail,” making it not merely a place to make a purchase, but also a crossroads for its customers. The Merrell store will deliver a consumer experience that goes beyond shopping whether it is by the staff that live and breathe Merrell's enthusiasm for active outdoor pursuits or by the community bulletin board inside the store that serves as a community resource and guide to the outdoors. Through sponsored events, bulletin boards, and seminars; the store will serve as a model for future Merrell store expansions. In addition to the active and casual footwear Merrell is known for, the flagship store will offer a wide selection of the brand's multi-use technical
jackets, fleece, long and short sleeve shirts, pants and hats as well as packs and bags.
FedEx Changes Name Of FedEx Kinko's To FedEx Office
FedEx Corp. will change the name of FedEx Kinko’s, the world’s leading provider of document solutions and business services, to FedEx Office. The FedEx Office name better describes the wide range of services available at its retail centers and takes full advantage of the FedEx brand equity.
The centers will be rebranded during the next several years.
“Kinko’s was primarily a copy and print-service provider when it was acquired in 2004,” said Brian Philips, CEO of FedEx Office. “The name FedEx Office more accurately represents our broader role of providing superior information and services through our company-owned, digitally connected locations around the world.”
Bacardi Opens First Store
The first-of-its-kind BACARDI concept store has opened in downtown Nassau, Bahamas. The two-story 3,300 sq. ft. themed retail outlet provides an unparalleled experience for spirits consumers - with its premium, sleek design in keeping with the Bacardi image - featuring the Bacardi portfolio of products at duty-free prices and for the first time, a variety of high-end BACARDI branded accessories. Also available at this one-of-a-kind store are premium spirits and branded items from other products in the Bacardi portfolio including GREY GOOSE vodka, BOMBAY SAPPHIRE gin, DEWAR'S Scotch whisky and CAZADORES tequila.
“With the opening of The BACARDI Store -- a truly unique retail destination -- we create a visitor experience that showcases the rich history, heritage and passion of the Bacardi spirits portfolio - for both visitors and those who call Nassau home,” said John Esposito, President & CEO of Bacardi U.S.A.
Vino Volo Expands Wine Tasting Concept To Detroit Metropolitan Airport
Vino Volo, a unique new airport concession concept recently landed at Detroit Metropolitan Wayne County Airport’s McNamara Terminal. Vino Volo is derived from “wine flight” in Italian. “Vino Volo is a completely new concept in wine retail and travel. We provide a unique wine tasting opportunity for air travelers looking for a place to spend their time before boarding,” said Doug Tomlinson, CEO of Vino Volo.
Each Vino Volo store combines a lounge, a tasting bar, and a boutique wine retail area into a sophisticated, post-security retreat for air travelers. Customers can order tastes of hand-selected wines from around the world served in a “tasting flight,” served in Riedel crystal glasses, on a tasting tray that displays information about each wine.
“Vino Volo’s inviting storefront uses natural woods, clean lines and sophisticated merchandising elements to draw customers,” said Tomlinson.
Clearr Corp. offers its Luminaire Ultra III ultra-thin backlit display which uses Cold-cathode fluorescent lamps (CCFL), which are energy efficient and cool operating. Power consumption and heat generation is reduced up to 80% compared to displays with conventional fluorescent lamps and ballasts. The life expectancy of the CCFLs is 40,000 hours (up to 9 years in a typical retail application), which is double that of conventional fluorescent. For more information, contact Clearr Corp., 6325 Sandburg Road, Minneapolis, MN 55427; (Tel) 800-548-3269, 763-398-5400; (Fax) 763-398-0134; (Web Site) www.clearrcorp.com.
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