Lumene Cosmetics And Skin Care Line Displayed At CVS
This end cap was used to launch the Lumene cosmetics and skin care line exclusively in CVS stores. The upscale look of the display communicates department store quality at mass prices.
Lighting is a key element in the display, and is used to draw attention to the display and reinforce the brand name. The brand name is hot stamped in holographic foil throughout the unit and screened on the back to be visible when walking down the aisle. Informational modules are integrated into the unit, with six brochure holders and interchangeable side graphics panels. Adjustable 1" graphic holders positioned as needed on shelves are used to define categories. Lip cubes contain changeable graphics, color chips and/or testers.
The Lumene Cosmetics end cap was created by Diam International, Woodside, NY.
ADAM Missing Child Fax Poster Program Expands Into RadioShack Stores
RadioShack Corp., ChoicePoint and the National Center for Missing & Exploited Children (NCMEC) announced the expansion of the ADAM missing child fax poster program into more than 7,000 RadioShack stores nationwide. This makes the consumer electronics retailer the largest single-source distributor of ADAM fax posters in the country. Using technology developed by ChoicePoint, each RadioShack store will now receive NCMEC faxes of high-risk missing children from their area and place them on prominent display in the window or at the checkout register.
“The ADAM fax poster program allows us to provide customers with yet another tool to combat crimes against our children,” said Leonard Roberts, CEO of RadioShack. “By combining our retail presence in virtually every neighborhood in America with ChoicePoint’s ADAM fax poster distribution system, we can’t think of a better way to support our corporate citizenship goal.”
Piggly Wiggly Opens ‘Flagship’ Store
Fresh Brands, Inc. has opened a “flagship” Piggly Wiggly Fresh MarketCircle store in Sheboygan, WI. The new 50,000 sq. ft corporate store will feature the company’s first Pig Stop® fuel/convenience store.
“Our new Pig Stop fuel/convenience store, our first combination fueling station and convenience store, will provide an added convenience for customers and an opportunity to increase sales at our adjacent Piggly Wiggly store,” said Elwood Winn, CEO of Fresh Brands.
The new store focuses on the fresh food departments, which include the new “Pampered to Perfection” produce department, fresh meats with a “butcher shop” appeal and an expanded deli. Natural lighting from multiple natural-light skylight domes complement the contemporary circular store layout.
MagneCorp introduces Hang-A-Hook, an adhesive backed PVC extrusion with a series of holes for hooks. Hang-A-Hook is positioned on the top portion of the window frame. Using double "C' hooks, the window sign can be displayed behind the glass with nothing touching the glass. For more information, contact MagneCorp, Inc., 1920 Annapolis Lane N., Minneapolis, MN 55441; (Tel) 763-383-1400, (Fax) 763-383-1500, (Web Site) www.magnecorp.com.
Marketing Communications offers an indoor pallet sign display. The stand is made from tubular steel and is fully adjustable from 48" to 72" in height. The sign panel has two channels. The bottom channel accepts spiral bound numeral tablets and the top channel holds promotional messages. For more information, contact Marketing Communications 4334 Brockton Dr. SE, Grand Rapids, MI 49512; (Tel) 800-942-9225, (Fax) 888-942-2647, (Web Site) www.gomci.com.
Pondanet, Inc. offers an all-in-one digital display advertising panel. Advantages include the ability to design and update the contents using Macromedia Flash; there's no PC or operating system to manage; easy content replacement; no need to purchase additional software; and low maintenance and power consumption. It is ideal for guiding and enhancing the customer buying experience as well as providing exceptional control of promotions. Models available include desktop, wall mount or kiosk in sizes 6.4", 10", 12", 15", 20", 30" and 42". For more information, contact Pondanet, Inc., 1415 Warner Avenue, Ste. A, Tustin, CA 92780; (Tel) 714-258-8282, (Web) www.pondanet.com.
Pinquist offers the Prestige banner stand which displays two banners back to back. The banner stand has round tubing that telescopes in height from 35” to 70”. The unit displays banners up to 30” wide by 70” high. The stand weighs just 9 lbs. For more information, contact Pinquist Tool & Die, 57 Mesrole Ave., Brooklyn, NY 11222; (Tel) 718-389-3900, (Fax) 718-349-3168; (Web) www.pinquisttool.com.
Brightec Solutions has introduced a new luminescent film that delivers a longer lasting luminescence that is ten times brighter than traditional glow-in-the-dark products. With Brightec technology, the user can create brilliant, full-color products that appear normal in ambient light but become luminescent for up to 12 hours under darkened conditions. For more information, contact Brightec Solutions, 396 Washington Street, Wellsly Hills, MA 02481; (Tel) 508-647-9710.
Dr. Graphix Imaging produces the Rollrunner Rotating Display, an automatic multi-image display system that is eye-catching and helps eliminate a messy, cramped window. The Rollrunner display enables the promotion of up to 6 products in one window space. It contains an auto stop feature as well as bi-directional rotation. Rollrunner is lightweight, portable and compact and assembles in minutes. It is designed to fit onto any retail window frame, or it can be attached onto a window surface. For more information, contact Dr. Graphix Imaging, 2625 East Cedar St., Ontario, CA 91761; (Tel) 888-inkjet-3, (Fax) 909-923-8225, (Web site) www.drgraphix.com.
Clip Strip Corp. has introduced a new pole stand line featuring a large mobile tri-way sign hanging system, which accommodates 3-way signage. The line features 2-piece 6-foot length display poles stocked in 3 diameters. Base styles include the wire foot, which contains four legs, and is designed for use with litho poles. Other pole options include a pole foot that utilizes permanent adhesive plus a KD display base. The system is designed for floor, shelf and ceiling applications. Clip Strip also offers a small tri-way sign hanging system that supports panels from 10" to 24" wide. For more information, contact Clip Strip Corp., 343 South River St., Hackensack, NJ 07601; (Tel) 800-425-4778, (Fax) 201-342-1438, (Web Site) www.clipstrip.com.
Display Werks Inc. is offering its new 40" AMLCD for the digital signage market. The 40" liquid crystal display is one of the largest in production and is a cost effective alternative to plasma technology. “The 40" LCD rivals plasma technology in picture quality and longevity,” said Mark Harriman, President, Display Werks. “These displays consume less power, have a longer back-light life and are not as prone to image burn-in like plasma displays.” For more information, contact Display Werks, 2747 29th Ave. SW, Tumwater, WA 98512; (Tel) 360-705-4112, (Fax) 360-709-9552, (Web Site) www.displaywerks.com.
Prezenta has introduced ArchiForm, an injection molded modular sign frame system. ArchiForm’s molded parts feature a solid urethane core for durability and a “wooden” feel. The decorative gable top is easily removed so the message board can be interchangeable. For more information, contact Prezenta, 1502 N. 23rd St., Wilmington, NC 28405; (Tel) 800-891-1869, (Web Site) www.Prezenta.com.
Merchandising Inventives has introduced a Ceiling Track Banner Hanger for signage sized .010” to .375” thick. The banner hanger eliminates the need to drill holes or attach grommets. Made of rigid PVC, it comes in white and metallic gray. There is a choice of two banner clips to hang a banner flush to the ceiling grid or to hang the banner down from the ceiling. Customization of the Banner Hanger is available. For more information, contact Merchandising Inventives, 1665 S. Waukegan Blvd., Waukegan, IL 60085; (Tel) 847-688-0591, (Fax) 847-775-6974, (Web) www.merchinv.com.
Neon Source offers a 3-sided rotating light box available in many sizes and shapes in floor standing, wall hanging, or counter top versions. The unit allows for the promotion of 3 separate images of a specific brand or tri branding of 3 brands. The panels are easy to change for regional or theme promotions. The image panels are available as digital transparencies, screened panels or lenticular motion panels. Also available are 4-sided square rotating light boxes, and 2-sided elliptical shaped models. For more information, contact Neon Source, 3428 Pickwick St., San Diego, CA 92102; (Tel) 619-239-6366, (Fax) 619-239-6370, (Web Site) www.neonsource.com.
Expand International has launched the Expand SmartStand, a display with a telescopic pole, enabling a flexible image size and height. Expand SmartStand has a small footprint and is available in single and double-sided versions. The telescopic pole makes it easy to adjust the height of the image. The height is adjustable up to 82 inches. It comes in widths of 23.5", 31.5" and 39.5". For more information, contact Expand America, 300 Long Beach Blvd., Stratford, CT 06615; (Tel) 203-870-2030, (Web) www.expandmedia.com.
Design Manufacturing, LLC produces Rhino Sign Holders used to protect promotional signage. Clear PVC sign card holders increase sales and decrease printing costs by keeping messages in place longer, while ensuring a clean, uniform look throughout aisles. Available with or without magnetic or adhesive tape, Rhino Sign Holders are designed to fit a wide range of applications including standard shelf channel and metal pallet racking. For more information, contact Design Manufacturing, LLC, 5858 Safety Drive, Ste. C, Belmont, MI 49306; (Tel) 616-647-2229, (Fax) 616-647-3225, (Web Site) www.designmfg.com.
Clearr Corp. offers MOVING PIX, a dynamic scrolling backlit display, available in indoor and outdoor models, in a wide variety of sizes and finishes. The image display time is adjustable from two seconds to two minutes per graphic. Graphics may be photographic transparencies, printed film, or printed paper. No tools are required for graphic or lamp changes.
The unit works with five graphic sizes from 11" x 17" to 48" x 72". For more information, contact Clearr Corp., 6325 Sandburg Road, Minneapolis, MN 55427; (Tel) 763-398-5400, (Fax) 763-398-0134; (Web Site) www.clearrcorp.com.
Custom Finishers/Eagle Laser offers CNC laser cutting services for wood, composites, plastics and steel using four high powered duel head systems. The company produces logos and letters using a variety of substrates. Litho sheets may be mounted then laser cut for durable affordable graphics. Many materials that are difficult to die cut may be successfully laser cut. For more information, contact Custom Finishers/Eagle Laser, P.O. Box 7008, High Point, NC 27264; (Tel) 336-431-7141, (Fax) 336-434-5868, (Web site) www.customfinishers.com.
Figra North America produces Visualum, a panoramic convex light box, which can display images either vertically or horizontally. Front opening aluminum latches make it easy to change graphics. For more information, contact Figra N.A., 89 West Rd., Londonderry, NH 03053; (Tel) 866-344-7262, (Fax) 603-432-5622, (Web Site) www.figra.com.
Outwater Plastics
Graphic Globe is a new information display system, which can promote a company’s message in a highly creative and visible format. Fully customized graphics, animation, and text can be vividly displayed on the full-color 360 degree sphere, and can be programmed to run at pre-determined times. Messages can be customized quickly and efficiently. The Graphic Globe works through the magic of persistence of vision. This allows the human eye to believe it is visualizing a graphic inside the globe while, in fact, it exists only in cyberspace. The globes are capable of wireless networking to other Graphic Globes, or may stand alone. They run on either AC/DC or long-life batteries, and can be operated remotely through Bluetooth™ technology. For more information, contact Graphic Globe, 11100 Astronaut Blvd., Orlando, FL 32837; (Tel) 407-856-4173,(Web Site) www.graphicglobe.com.
Blanc Industries Inc., a leading manufacturer of chalk art products, incorporates chalk graphics into displays, menuboards or in-store signage. Everything is done in-house from art creation, screen printing and digital printing to wood and metal work. For more information, contact Blanc Industries, 88 King St., Dover, NJ 07801; (Tel) 973-537-0090, (Fax) 973-537-0906, (Web Site) www.blancind.com.
The new Diazit Tri-Motion Scrolling Light Box displays 3 images sequentially, allowing advertisers to build brand name and introduce new products in the same backlit sign. Tri-Motion displays can be wall, tabletop, or pedestal mounted. The images are 12"x18" and can be printed on desktop inkjet printers. Images can be changed easily without the use of tools. The image display time is variable from 5 to 25 seconds by simply turning a dial. For more information, contact Diazit Company, Inc., P.O. Box 276, Youngsville, NC 27596; (Tel) 800-334-6641, 919-556-5188, (Fax) 919-556-3757 (Web Site) www.diazit.com.
Crew Design debuts a patented POP-Up signage line. The Pop-Up display pops up instantly and practically sets itself up with no complicated parts or pieces required for assembly. Pop-Up display signs ship and warehouse completely flat, at a fraction of their overall display size. They are made with durable rip-stop nylon for indoor and outdoor applications. Many stock sizes are available and custom sizes or shapes can be produced. For more information, contact Crew Design, 391 Kent Cornwall Road, Kent, CT 06757; (Tel) 877-NOW-CREW, (Web) www.crewdesign.com.
William Merit & Associates has introduced The Aisle Invader® 2, which captures shoppers’ attention as it projects outward from the shelf into the aisle. It has an integrated living hinge and easily attaches under the shelf. For more information, contact William Merit & Associates, 2550 Via Tejon Suite 2D,Palos Verdes, CA 90274; (Tel) 310-373-0986; (Fax) 310-373-2943; (Web) www.williammerit.com.
Sterling Promotional Corp.
World Division prints outdoor banners, indoor banners, digital banners, roll banners, flags, pennants and decals. It offers screen printing, digital inkjet printing and dye sublimation on Polyethylene, Vinyl, Tyvek, Nylon, Polyester, Satin, Cotton Canvas and other materials. For more information, contact World Division, 11929 Denton Drive, Dallas, TX 75234; (Tel) 800-433-9843; (Fax) 800-433-9844; (Web Site) www.worlddivisionusa.com.
Adams Magnetic Products Co. Inc., has introduced Channel Assemblies with Hooks. Adams new magnetic Channel Assemblies with Hooks attract directly to ceiling cross beams, eliminating the need to remove and replace tiles to hide clip holding devices. ADAMS can make this new product in any color desired, and its off-white color coating acts as the perfect camouflage to keep the consumer’s attention focused on p.o.p. signs. For more information, contact Adams Magnetic Products Co., 2440 La Mirada Drive, Vista, CA 92083; (Tel) 760-597-9992; (Fax) 760-597-9993; (Web Site) www.adams-magnetic.com.
Banner Stands TO-GO provides banner stands and portable display solutions for point-of-purchase displays and trade show exhibits. The company offers a wide range of banner stands, from those designed to be lightweight and quick to set up to those designed for heavy duty performance. The line includes telescoping, retractable and two-sided banner stands. For more information, contact Banner Stands To-Go, 4815 Kelman Street, Dallas TX 75214; (Tel) 214-215-0430; 800-673-6888; (Web Site) www.bannerstandstogo.com.
Optikinetics Inc., offers Projection Clocks that project a logo or message where ever it is desired. This provides great flexibility. Messages and projection locations are easily changed, and the clocks help to attract shoppers’ attention. The clocks feature moving hour, minute and second hands. For more information, contact OPTI - The Americas, 116 Sylvia Rd., Suite A, Ashland, VA, 23005; (Tel) 804-752-2570 (Fax) 804 752-2888 (Web) www.optikinetics.com.
Commercial Cutting specializes in large format mounting and die cutting. The Company also offers engineering/prototyping services for Fomecore, corrugated, Coroplast, Sintra, Styrene, and chipboard. For more information, contact Commercial Cutting, 208 Central Avenue, Mansfield, OH 44905; (Tel) 419-526-4800, (Fax) 419-526-5328, (Web site) www.commercialcutting.com.
Merchandising Inventives introduces its new catalog featuring stock displays and fasteners including: Ceiling Solutions; banner hangers, barbed cords, ceiling signage connectors, metal chain kits; Shelf Solutions; merchandising strips, shelf clips & hooks; Floor Solutions- stock corrugated displays; Display assembly hardware; and M.I. Plastics; slat wall shelving, card holders, merchandise easels and custom plastic fabrication. For a copy, contact Merchandising Inventives, 1665 South Waukegan Road, Waukegan, IL 60085; (Tel) 800-367-5653, (Web) www.merchinv.com.
MagneCorp offers a new brochure featuring numerous methods for holding signs and ladderless systems for hanging signs. For a copy of the brochure, contact MagneCorp, Inc., 1920 Annapolis Lane N., Minneapolis, MN 55441-3751, (Tel) 763-383-1400, (Web Site) www.magnecorp.com.
Figra North America has introduced two products to its line of quality, low cost, transportable banner stands. The new Visual Tower is a circular banner stand and Visual Curv is curved. Other displays include Visual Stand, Visual XPO, Visual Mate and the Company’s roll up display, Visual Reel. For more information, contact Figra North America, 89 West Road, Londonderry, NH 03053; (Tel) 866-344-7262, (Fax) 603-432-5622, (Web) www.figra.com.
TPR Enterprises, Ltd. manufactures the most complete and versatile fiber optic lighting product line for the exhibit and display industries. Available are point source, side glow, lenses, light sources, simulated neon, curtains and signs. The Company also provides complete design and engineering services. For more information, contact TPR Enterprises, Ltd., 644 Fayette Avenue, Mamaroneck, NY 10543; (Tel) 914-698-1141, (Fax) 914-698-9419, (Web Site) www.tprlights.com.
Outwater Plastics has released its 2004 Master Catalog to meet the requirements of any display industry professional. Each of the 40,000+ products contained within this 934-page catalog is represented with complete schematics and technical information, pricing, photos or drawings. For a free copy, contact Outwater Plastics 4 Passaic St., Wood-Ridge, NJ 07075; (Tel) 1-888-772-1400, (Web Site) www.outwater.com.
Clearr Corp. offers the TRIOLA, a motion sign with a “wave effect” that smoothly transforms three successive images. TRIOLA optimizes advertising space and increases visual impact. The blades are easily replaced to change graphics. The outer frame may be customized for corporate identity. A wide range of sizes is available. For more information, contact Clearr Corp., 6325 Sandburg Road, Minneapolis, MN 55427; (Tel) 763-398-5400, (Fax) 763-398-0134; (Web Site) www.clearrcorp.com.
Theatre Kiosk Sign System Is Launched
Nanonation has introduced an interactive kiosk that allows movie patrons to control the movie previews they view. The system utilizes multiple computers and projectors to display video and promotional content.
Nanonation, a Nebraska-based developer of interactive software and Douglas Theatre Co. combined to develop the next generation of dynamic signage. Patrons choose from current and upcoming movie trailers. The kiosk plays the multimedia clip and communicates wirelessly to a second computer controlling multiple projectors mounted in the theater’s lobby. The projectors run the chosen trailer on two large 89" screens that “float” suspended in the lobby area. Two smaller circular screens run motion-enhanced sponsor advertisements.
David Livingston, President Douglas Movie Co., said, “The kiosk signage system not only offers customers an engaging waiting experience, but offers our sponsors a more meaningful way to communicate and promote their efforts.”
ActionView Launches P.O.P Program With Sunoco
ActionView International has installed its first motion billboard at the Sunoco service station in Vaughn, Ontario. This pilot program will feature advertisements for products and services available in the convenience store-restaurant associated with the service station and is expected to lead the way in getting “pay-at-the-pump” customers back into the convenience stores.
The new motion billboard offers advertisers high quality colour resolution and impact at an economical price. The size of the backlit prints will be over 40 square feet and the new sign can display up to 6 interchangeable posters. The sign is fully programmable to optimize a wide variety of advertisers’ needs. Users of ActionView signs program their signs using a hand-held PDA that is Windows Pocket PC compatible.
For more information, call 1-888-889-0888, or visit the ActionView Web site at www.actionviewinternational.com.
New Technology Helps Target In-Store Ads
Captive Audience has developed a sophisticated technology that is making it easier for supermarkets to capture the full power of electronic digital signage (EDS) by allowing the stores to target their messages to reflect specific dayparts, weather, demographics, or in-store marketing tactics. It is available to both retailers and manufacturers who might wish to cross-promote products throughout the store.
For example, evening messages, posted in the deli where waits can be long, might suggest dessert from the bakery, or remind consumers about milk for the next day's breakfast. “Our system can be programmed to run certain messages in all the stores, and, at the same time, store-specific promotions in just a few,” said John Ward, Captive Audience. Wakefern Foods has been among the first to adopt the technology.
For more information, contact Captive Audience, 1 Industrial Drive, Vernon, NJ 07462; (Tel) 973-209-3400, (Web site) www.get-ca.com.
New Trash Receptacle Ad Medium Features Backlit Revolving Panels
Direct Site Media offers a unique way to deliver a message with its trash receptacle can featuring three different, backlit revolving panels. By targeting consumers where they shop, Direct Site Media offers marketers flexibility, frequency and reach.
For more information, contact Direct Site Media, 40 Richards Ave., Norwalk, CT 06854, (Tel) 203-852-0362, (Web Site) www.directsitemedia.com.
Red Lobster Opens Restaurant In Times Square
Red Lobster has opened a prototype restaurant in Times Square in New York City.
“At our new Times Square Red Lobster, we will bring the flavors and the feelings of the seaside to New Yorkers, as well as to all the visitors who make Times Square one of the most popular locations in the world,” said Edna Morris, President. “People who love Red Lobster in their hometowns now have the opportunity to visit their favorite seafood restaurant right in the middle of the city.”
Highlights of the new Times Square Red Lobster include: Outside the restaurant when guests approach, a 10-foot revolving neon lobster will greet them. Additionally, a 60-foot curved sign on 7th Avenue, with full- color LED lighting, will project animated video footage, such as flowing ocean waves.
Two 420-gallon fish tanks are located near a glass elevator on the first floor. The third floor is the main area of the restaurant, accommodating 280 guests. Decor includes: Glass on the walls that creates the illusion of water through the use of colored lights and a patterned design.
A dramatic 10-foot by 11-foot water wall, separates the kitchen from the dining area. A school of custom hand-blown glass fish, which descend from the ceiling, appear to be floating through the use of projected lighting.
“We know our guests have an emotional attachment to the ocean,” Morris said. “This urban restaurant fully captures the spirit of our new, award- winning Coastal Home design and creates an atmosphere where our guests can relax and enjoy the food they love with the people they love.”
Carvel Unveils Dynamic New Store Prototype
Carvel Corp., has launched a new store prototype in Vero Beach, FL. Created by Columbus, Ohio-based design firm, WD Partners, the new concept is a blend of Carvel’s 69-year heritage and contemporary, family focused fun. The interior was designed to emphasize Carvel's high quality, freshly made products in all four ice cream lines (soft serve, traditional hand-dipped, ice cream cakes, and take-home novelties).
“From the aroma of flowing chocolate and freshly baked waffle cones to the smiling faces of our retro clad team members, our newly-designed store builds upon the freshness and passion of the Carvel brand, and brings that excitement to life,” said Carvel President Steve Romaniello.
The store offers an old-fashioned marquee for custom birthday messages, a visible cake-making station, a historic brand wall, and interactive children’s toys embedded in the counters. Interior features include an open ceiling, a bright color palette, nostalgic ice cream parlor furniture, and a wood-like floor. To further enhance customer experience, designers created two zones within the store: the “take it” zone and the “make it” zone.
The “take it” zone offers pre-packaged cakes at the front of the store for customers that are in a hurry. The “make it” zone is where customers can decorate their own ice cream creation by using a sprinkle tower or watch waffle cones and other treats being dipped in a three-tier chocolate fountain dipping station.
The new design is part of the company’s aggressive nationwide expansion plans since its purchase in 2001 by Roark Capital Group in Atlanta.
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