Creative Online

CREATIVE Sporting Goods Merchandising
October/November, 2008


Sterling Promotions



Fobus Holsters Sporting Goods Display

Fobus Holsters required a display to offer to independent sporting goods retailers nation wide. This display is used either on the counter or on pegboard. The unit combines offset printed laminated signs over a powder coated wire frame. There is a literature pocket on the front of the display for brochures. This display was created by Metaline, Displays with a Twist, 101 North Feltus Street, South Amboy, NJ 08879.



Avia wanted to introduce their new Performance Running men's and women's shoe line to the serious athlete and draw special attention to the new technologies incorporated into the latest line of professional workout shoes. The display featured a built-in, high-energy Plasma Spark Generator under the "hero" shoe platform and with the aid of a die-cut, reflective wedge of clear plastic, created the appearance of lightning-like sparks blasting up into the shoe. A Lumin-DiskŪ plasma generator was used to create the spark effect. This Avia display was created by Cornerstone Display Group, 13834 Del Sur Street, San Fernando, CA 91340.





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