Creative Online

Creative Spotlight - 'Green P.O.P.'
February/March 2010



PepsiCo Unveils Energy-Efficient, HFC-Free Cooler

PepsiCo placed the first hydrofluorocarbon-free (HFC-Free) coolers in the United States at Sun Life Stadium in Miami during the Super Bowl, as part of a pilot project to reduce the carbon footprint of its refrigeration equipment. The new coolers use less energy than a 100-watt light bulb.

“PepsiCo is strongly committed to reducing its carbon footprint by reducing greenhouse gas (GHG) emissions in its coolers,” said Robert Lewis, VP packaging & equipment for PepsiCo. “Energy consumption accounts for at least 95 percent of GHG emissions in coolers, and introducing these energy-efficient, HFC-free coolers is the next step in PepsiCo’s strategic sustainability initiative to reduce harmful emissions from its refrigeration equipment.”



Phoenix Ink Introduces Ink Refill Vending Machines

Phoenix Ink has introduced ink cartridge vending machines to malls and universities to give consumers immediate access to low-cost, environmentally friendly ink cartridges in convenient locations. The vending machines also give universities another revenue stream to support higher education and help malls make more profitable use of their open space.

Sales are monitored 24 hours a day and stock selection can be changed to meet faculty or student needs instantaneously. Each cartridge purchased represents 2.5 oz of oil removed from a landfill. This reduces the carbon footprint of students, faculty and the University as a whole.



Winn Dixie Opens First GreenChill Certified Store

Winn-Dixie Stores has completed its brand-new store in Covington, Louisiana, which is also the first grocery store in Louisiana to receive the Environmental Protection Agency’s (EPA) GreenChill certification. The 55,000-sq. ft. supermarket features a 24-foot tall open entranceway highlighted by an outdoor farmer’s market featuring produce from local growers.

The store showcases Winn-Dixie's latest design concepts. At the entrance, a modern glass-front exterior overarches a covered walkway. Customers will experience: a large produce department featuring an outdoor farmer’s market; large, wine department; custom sandwich and sub shop; wood-burning rotisserie; wing bar; barbecue station; panini grill; salad bar; yogurt bar; peanut butter machine; lobster tank and freshly-prepared sushi; large meat department with carving station; full pharmacy, featuring a wellness center; and ready-to-cook meal center.



EVCARCO Launches Alternative Fuel Car Dealership In Fort Worth, Texas

EVCARCO, an American automotive dealership offering the latest in alternative fuel vehicles (AFVs), has launched its first dealership in Fort Worth, TX. Dale Long, CEO of EVCARCO said, “EVCARCO, in launching its first dealership, is illustrating the strong need in the market for a national dealership focused on alternative energy vehicles (AEVs). The key to EVCARCO’s success is our ability to provide the consumer with a series of options when selecting an AFV. The national dealership element of our corporation insures consumer confidence, lower pricing through volume and access to service and parts. We are giving the consumer a real choice when it comes to purchasing their AFV vehicle.”




Honda Begins Operation Of New Solar Hydrogen Station

Honda recently began operation of a next generation solar hydrogen station prototype, intended for ultimate use as a home refueling appliance capable of an overnight refill of fuel cell electric vehicles.

Honda’s next generation Solar Hydrogen Station produces enough hydrogen (0.5kg) via an 8-hour overnight fill for daily commuting for a fuel cell electric vehicle. The Honda Solar Hydrogen Station would enable users to refill their vehicle overnight without the requirement of hydrogen storage.

Designed to support the needs of the future owners of fuel cell electric vehicles, the Honda Solar Hydrogen Station was also designed to complement a public network of fast fill hydrogen stations. The combination of a fuel cell electric vehicle and the solar hydrogen station could help lead to the establishment of a hydrogen society based on renewable energy.



Convenience Drives Daily Food Choices For Most American Adults

Nearly one in three adults are “Convenience Consumers,” but their needs are varied, according to a recent study by The NPD Group. Convenience Consumers tend to fall into one or more of the following groups: younger adults, males, singles who have never been married, single-member households, working parents, parents with a young child, or lower-income households. Convenience Consumers feel their lives are hectic and that a dinner taking more than 30 minutes to make is inconvenient. While they believe convenient foods are more expensive, less healthy, and don't taste as good, they also say “convenience is worth paying for.”

The NPD report also found that while Convenience Consumers differ from other consumers in many ways, they are similar in some regards: two-thirds of them, on par with other consumers, say they enjoy cooking; and, like other adults, the majority of Convenience Consumers plan meals ahead of time. “Convenience has been a buzz word in the food and beverage industry, but it’s not a one-size-fits-all concept,” said Ann Hanson, Director of NPD’s food & beverage unit.



GE Launches Hybrid Water Heaters

GE’s new Hybrid Water Heater, which is up to 62% more efficient than a traditional electric water heater, is now available at Lowe's stores. By utilizing heat pump technology in combination with traditional electric resistance elements, the GE Hybrid Water Heater pulls heat from surrounding air and transfers it to the tank to heat the water.



Broan Introduces Solar-Powered Attic Fan

The new Broan® Solar-Powered Attic Ventilator (SPAV) is the premium solution for attic ventilation. The Broan SPAV is completely solar powered, requires no electricity or fuel, emits no pollution and costs nothing to maintain. Its high-end, whisper-quiet direct current (DC) motor is highly efficient and emits no ambient noise. The Broan SPAV's highly sensitive solar panels are able to power the ventilator even in times of low light.



Dow Debuts PowerHouse Solar Shingles

The DOW™ POWERHOUSE Solar Shingle installs and performs like a standard asphalt shingle while harnessing the power of the sun to offset a portion of a home’s energy usage. Jane Palmieri, Managing Director, Dow Solar Solutions, said, “The system intentionally mimics asphalt shingles in appearance, form and function, making it compatible with the vast majority of new and existing residential rooftops.”



Smart Planet Technologies™, has released new sustainability solutions for the packaging, display, and signage industries. EarthBoard® composite technology upgrades the print surface of recycled fiberboards for use in premium folding carton applications. EarthLiner™ is a new eco-friendly solution for barrier linings in corrugate packaging. EarthDisplay™ is water resistant and provides a more durable solution for temporary p.o.p. display and signage projects. For more information, visit (Web site) www.smartplanettech.com



Panel Processing,will be showing Eco-Finish Digital Print Media, the environmentally friendly alternative to plastic silk screen and digital print substrates. The new paint formula is especially made for high resolution direct to board digital printing. It is a water based paint, and works well with UV inks. Eco-Finish can also be applied to MDF create stunning effects on slatwall. For more information, contact Panel Processing at Booth 3112 at Global Shop, or call 800-433-7142.(Web Site) www.panel.com




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