Blank Quilting Inspiration Center Debuts Nationwide
Quilters across the U.S. will find inspiration and easy access to the hottest designs on the market with the debut of the Blank Quilting Inspiration Center, which provides one-stop shopping for America's quilters patronizing independent fabric shops.
The Blank Quilting Inspiration Center is the in-store anchor of a major promotional push from Palatine, IL-based Responsive Marketing Communications.
As the Inspiration Center rolls out to more than 2,500 Blank Quilting independent retailers nationwide, the merchandiser will receive direct mail, trade and consumer advertising support targeting small, independent fabric shops.
The Blank Inspiration Center is constructed of durable steel with locking casters for easy placement anywhere in the retail environment. Every display will feature quilt project instructions, current promotional materials and the latest Blank fabric designs.
“The homespun feel of the traditional baker’s rack and with their smooth, elegant lines and soft curves were the inspiration for the merchandiser design,” said Carmen Bona, Director of Client Services for Responsive Marketing Communications. "We felt the design would strongly connect with the target audience at retail, given the homespun appeal of quilting. We used scalloped ornamental metal as a common element in five different sections."
“Because of the varying sizes of retail environments that were targeted as part of the promotion, from full-fledged traditional retail locations to boutique-style smaller shops, it was important that the display design accommodate a large amount of product in a small footprint,” said Rich Gausselin, V.P., Visual Marketing, Inc., manufacturer of the merchandiser. “We also made sure that the unit was easily updateable with information about new promotions and projects as part of the promotional cycle.”
Power-It-All Centers Launched At Circuit City Stores
Comarco and Kensington Consumer Products Group have rolled out Kensington’s Power-It-All centers, showcasing the full line of Comarco’s mobile power products in Circuit City stores.
Comarco’s power adaptors under the Kensington brand name enable consumers to charge multiple electronic devices, such as laptop computers, cellular telephones, and digital cameras with one compact power adapter.
The Power-It-All centers are “store-within-a-store” merchandising kiosks. “The store-within-a-store concept focuses the consumer on how this product portfolio can conveniently address their mobile power needs,” said Ian Lombard, Director, Product Strategy for the Kensington Technology Group. “It reflects our commitment to providing retailers with the added value of a powerful brand and effective merchandising solutions.”
Source 1 Ideal Store Program Supports Brand Image
The Ideal Store Program from Source 1, the aftermarket division of York International provides heating, ventilation and air conditioning (HVAC) parts distributors with a unified look to merchandise the Source 1 offering for the Luxaire, Coleman and York equipment lines.
The Ideal Store Program includes p.o.p. materials, lighted displays and signage, and shelving plan-o-grams.
“We wanted to dramatically elevate our parts business with both a merchandising package and parts offering that represented best in class in the industry,” said Renae Turnbaugh, Source 1 Marketing Manager. “The Ideal Store builds a consistent brand image for Source 1 and gives our distributors more reasons to buy all their parts through our buying group.”
Johnson Bros. Metal Forming Co. manufactures metal price card mouldings produced with or without weld beads and end radii. Existing tooling is available for 3"-3/4" card spacing in 2 7/8" long up to 20 feet long. Standard 1 ¼" card/label spacing can be produced and shipped immediately. Metal can be prefinished, brite for plating or plain for painting. For more information, contact Johnson Bros. Metal Forming Co., 5520 McDermott Drive, Berkeley, IL 60163; (Tel) 708-449-7050, (Fax) 708-449-0042, (Web site) www.JohnsonRollForming.com.
Design Concepts Manufacturing has introduced the AquaTruss light, a box truss with the addition of a built-in light column. AquaTruss is available with Aquallusion motion or in a static frosted acrylic column with either an LED lighting or a halogen lighting option. They are available in standard sizes from 6" to 8" in diameter x 10 ft. tall (available cut to size). For more information, contact Design Concepts Manufacturing, 1832 S. Division Ave., Orlando, FL 32805; (Tel) 407-841-7898; (Web) www.aquallusion.com.
Art-Phyl Creations has introduced the Kwik-Flip Wire Scanhook, a strong, heavy-duty wire Scanhook. The Kwik-Flip combines a heavy duty injection molded plastic keeper and a solid .218" dia. wire hook with a safety bend tip. The Kwik-Flip is available in 5 different sizes. It features 2 piece direct entry for easy installation. A label holder snaps on at the end of the hook and flips up and down easily enabling products to be loaded and removed. For more information, contact Art-Phyl Creations, 16250 NW 48 Ave., Miami, FL 33014; (Tel.) 305-624-2333; (Fax) 305-624-4093; (Web) www.art-phyl.com.
DSA/Phototech has introduced a line of illuminated radiused blade kiosks for indoor/outdoor applications. The system accommodates multiple graphic options and is designed for 90-second graphic changeout. The kiosks come in a variety of powder coat color finishes. For more information, contact DSA/Phototech Inc., 16961 Central Ave., Carson, CA 90746; (Tel) 800-327-3723, (Web) www.dsaphototech.com.
Four Winds Interactive offers its Interactive Media Station (IMS) and Overhead Play digital signage solution, designed to enable shoppers to fully evaluate media products prior to purchasing. The IMS allows shoppers (via touch screen and barcode scanning interaction) to preview music, games and video content with DVD-quality graphics and superior sound. The system helps create an interactive shopping experience that’s fun, effective and better than shopping for media online. For more information on the Interactive Media Station, contact Four Winds Interactive, 6355 Joyce Drive, Arvada, CO 80403; (Tel) 720-890-8000, (Fax) 720-890-8008, (Web Site) www.fourwindsinteractive.com.
Superior Wire Works designs and fabricates P.O.P. displays, and components in steel and stainless steel. The firm operates CNC programmable wire bending equipment and high production matt welding machinery, coupled with robotic assembly welding operations. For more information, contact Superior Wire Works, 112 Oakdale Road, Toronto, Ontario, Canada M3N 1V9; Tel: (416) 742-6841 (Web) www.superiorwireworks.com.
Tradeshow Multimedia Inc. has introduced Intouch3, an innovative product that allows multiple messages to be displayed simultaneously. Intouch3 is ideal for touch screen applications. The software allows for multiple messages on each of the 3 screens with time sensitive programming. For more information, contact Tradeshow Multimedia Inc., 701 Beta Drive, Ste.3, Mayfield Village, OH 44143; (Tel) 440-446-9483, (Fax) 440-446-1261; (Web Site) www.tmiexpos.com.
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