Moet-Hennessy Featuring l0 Cane Rum Floor Stand
This display was created for Moet-Hennessy USA to merchandise a Super Premium Rum.
The display was constructed of wood, vacuum forming and powder coated steel. It is finished in a super high gloss white piano finish which really stands out in the retail store environment.
The bottles are angled to make the display easy to shop, while conveying the premium nature of the product.
The unit is on casters so that it can be placed anywhere it is needed in the store.
This 10 Cane Rum Floor Stand was created by Flair Display, Inc., a Bronx, NY-based point-of-purchase display firm.
Ariat Displays Western Boots &Apparel
Ariat International, a leading manufacturer of equestrian and western boots, needed a flexible tower display that could accommodate multiple combinations of product within a small space.
Concept Designs, a Palo Alto, CA-based display firm, produced a central powder coated steel frame with custom slat grid panels attached to the front and back. The slat grid panels accommodate many of Ariat's existing branded display elements, including pegs, waterfalls, and shoe shelves.
The compact 2'x2' footprint display is strongly branded with a double sided wood header that combines a silk screened Ariat word mark with a dome label of their "shield" icon.
Viatera Displays New Tile Designs
This display was created to introduce new tile designs and colors and draw the attention of consumers to the product.
The distinctive display holds 24 full size tile samples, 12 on each side, and is constructed from wire, metal and wood. The side panel signs and 4-sided header signs are interchangeable.
The metal parts have a silver powder finish. The display helped obtain new distribution and brought greater attention to the brand.
The Viatera Display was created by Nashville Display, a Lebanon, TN-based point-of-purchase display firm.
Detail Display Creations offers high capacity brochure and literature holders injection molded from durable, clear pastic. The displays are designed to snap-together for tool-free assembly. The displays are made in the U.S. to meet short lead times. For more information, contact Detail Display Creations, 145 Dixon Ave., Unit #223, Amityville, NY 11701; (Tel) 631-226-2440.
Midway Displays Inc. offers a patented Clipper Snap-Rack. This 72 clip display knocks down to save on freight cost. It snaps open for easy assembly. It’s also available in 60 and 108 clip floor displays, as well as 12 and 36 clip counter displays. The display can be customized with a header and company logo imprinted on the base. For more information, contact Midway Displays, Inc., 6554 South Austin Ave., Bedford Park, IL 60638; (Tel.) 708-563-2323; (Web Site) www.midwaydisplays.com.
Metkote Laminated Products is a premier manufacturer of pre-finished metal including Vinyl-Metal Laminates and Pre-Painted Metal. Prefinished metals provide the strength and flexibility of metal without the costly and time consuming post finishing processes required to create unique metal displays. Pre-finished metals can reduce lead times by eliminating the post finishing process, and they cut down on V.O.C. emissions by reducing in-house finishing. Pre-finished metal can be sheared, blanked, punched, drilled, beaded, roll-formed, crimped, stamped, drawn, embossed, and folded. For more information, contact Metkote Laminated Products, Inc., 1151 Union St., Taylor, PA 18517; (Tel.) 888-463-8568; (Web Site) www.metkote.com.
Marv-o-lus Mfg. Co., Inc., offers the CapTower, its fashionable tower of caps, which attracts customers, and saves precious floor space. Customers can easily see the logos they’re looking for and can easily access caps. 12 cap shelves are spaced 5½" apart. A weighted base prevents the tower from tipping over. The CapTower is available in a black finish with dimensions of 78"H x 10"W x 15-1/2" Deep. For more information, contact Mav-o-lus Mfg. Co., Inc., 220 North Wastenaw Ave., Chicago, IL 60612; (Tel) 800-236-0553, 773-826-1717, (Fax) 773-265-1800, (Web Site) www.marvolus.com.
JH&A Store Fixtures offers steel spinner racks, which can turn a 48” space into 84” of space for efficient merchandising. JH&A’s spinner can be custom designed to be free standing, or to be incorporated into a larger fixture. For more information, contact JH&A Store Fixtures, 8528 Line Avenue, Shreveport, LA 71106; Tel: (318) 861-3513; 800-426-5181 Fax: (318) 861-6707; (Web Site) www.jhafixtures.com.
Barnard Griffin Wines Launches Retail Promo.
Barnard Griffin Wines has launched a retail promotion featuring a branded metal sign designed to fit into the back of a stadium cut case of wine and designed to function as a header card for corrugate case displays.
Four case metal floor display racks were designed and customized to hold the metal tacker as the header card for the display. With its tulip motif, the brand also experienced incremental cross-display of the racks in the floral section of grocery stores. The metal signs were also designed for on- and off-premise wall displays. Signs worked well as consumer giveaways, making their way into consumers' home wine cellars.
The display program was created by Wines of Washington Promotion, a marketing agency based in Seattle, WA.
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