Mobile Media Station Helps Retailers Sell Mobile Content
ClearSky Mobile Media, Inc., Orlando, FL, is providing retailers with the ability to tap new revenue opportunities created by today’s new cell phones with its Mobile Media Station.
By providing a way for subscribers to select mobile content such as ringtones, wallpaper and games to download on their phones, retailers can tap what promises to be one of the largest aftermarket opportunities in wireless.
At the same time, the Mobile Media Station’s fun and interactive printing capabilities enable camera phone or digital camera owners to create memorable prints that will motivate them to come back time and time again. Using an intuitive touch screen interface, virtually anyone can learn about their mobile device and then make a purchase using the credit card swipe or optional bill scanner.
Polaroid Kiosk Produces Instant Digital Prints
The new Polaroid Instant Digital Prints Kiosk has the capability to print digital camera photos in seconds. As simple and fast as an ATM machine, the Polaroid Kiosk lets customers select, print and pay for 24 snapshots in less than two minutes.
The Kiosk is completely self-service. The digital prints look and feel like those from traditional 35mm film developing. Unlike traditional prints, Polaroid digital prints are tear-proof, waterproof and fingerprints can be wiped away.
Features include remote administration capabilities and reporting for chain-wide deployment. It can also offer credit card processing capabilities. The Polaroid Instant Digital Print Kiosk is ideal for retail establishments that welcome a self-service environment.
Mobile Merchandiser Features Garden Watering Tools
Dramm Corporation, a leading manufacturer of lawn and garden watering tools, is using this mobile merchandising display to maximize point of-sale revenue.
This innovative display doubled the amount of product that could be sold on a mobile merchandising unit. Since the unit ships unassembled, it was critical to design the racking system so it would be extremely easy to pack, ship and assemble.
The display has been shipped to independent lawn & garden retailers throughout North America, Europe, Australia and Japan.
The Mobile Lawn & Garden Watering Tool Display was produced by Designzoo LLC, a point-of-purchase display company located in Minneapolis, MN.
Nourison Introduces Accent Rug Display
Nourison has introduced a new accent rug merchandising unit for rug and floor covering dealers.
“The goal is to create a self-contained ‘drop in’ business for the area rug or carpet retailer,” said Gary Shafran, who heads Nourison’s accent rug division. The display has a footprint of less than 10 sq. ft. and provides an instant “add-on” to current area rug business.
The consumer now has an expanded view of the accent rug as a home decorative item because of its design versatility and the convenience of washability. Shafran said, “As area rug retailers became aware of this development, many felt their existing fixturing would not maximize the sales potential of these new products. We were therefore challenged to develop a display that would present the product to the consumer.”
Suzuki Develops Sales P.R.O. Kiosk
American Suzuki Motor Corp. developed the Sales P.R.O. kiosk as an interactive selling tool.
The unit provides a workstation for the sales professional. Several features were incorporated into the display to make it as user friendly as possible including a pullout keyboard tray, a comfortable standing height and a raised monitor.
The display is made out of powder-coated steel tubing and melamine clad MDF.
Suzuki re-ordered this unit based on substantial demand from its dealer network.
The Sales P.R.O. kiosk was produced by RP Creative Display, Inc., a point-of-purchase display firm located in Irvine, CA.
Mobile Merchandisers features a wide range of in-stock displays and custom fixtures in wire, tube, steel, sheet metal, wood and plastic. The Company specializes in the design of unique mobile store fixtures and point of purchase displays. For more information, contact Mobile Merchandisers, 2611 Henson Road, Mount Vernon, WA 98273; (Tel) 360-336-3187, (Fax) 360-336-5951, (Web Site) www.mobmerch.com.
Contour Paperboard Products now offers fiberboard shapes in half rounds and quarter rounds. The half round shapes have an inside radius of 19.75" and the quarter rounds have an inside radius of 19". Contour makes fiberboard tubes in 14 geometric shapes and over 157 different sizes. The tubes can be combined with plywood, solid stock or particleboard to create attractive displays. For more information, contact Contour Paperboard Products, W229 N1687 Westwood Drive, Unit D, Waukesha, WI 53186; (Tel) 262-896-2040, (Web) contourpaperboard.com.
Keebler Permanent Endcap
This display communicates excitement in a fun way by leveraging the "elfin" equity of the Keebler brand. The displays cuts through the retail clutter and showcases the brands by linking graphic images with national campaigns. The Keebler Permanent Endcap won a Gold OMA in the Grocery and General Merchandise Products category. It was created by Multi Dimensional Resources, Inc., 6ll Route 46, Hasbrouck Heights, NJ 07604.
Aqua Sphere Swim Center. This display is a permanent merchandiser which includes leveling glides on the legs for added stability. The objective for the Swim Center was to market water sports equipment at large retail outlets and specialty stores. The Swim Center uses a variety of materials and was created by Visual Marketing Inc., l54 West Erie St., Chicago, IL 606l0. SILVER AWARD.
J&J/Vistakon Acuvue Display Program. The Acuvue merchandising elements build interest in the brand, while offering a benefit to eyecare professionals. Acuvue colors were leveraged in terms of different types of office environments featuring a custom blue and silver color palette. Multiple manufacturing processes were combined to create the appropriate appearance. Two types of displays were created, one for freestanding use and one for countertops. Created by RTC Industries, Inc., 2800 Golf Road, Rolling Meadows, IL 60008. BRONZE AWARD.
Alpine Navigation Display. This display demonstrates the Alpine Car Navigation System. It is fully functional and interactive. Significant increases in Navigation sales were reported following the rollout of the display. Created by RP Creative Display, Inc., l7932 Sky Park Circle, Suite A, Irvine, CA 926l4. BRONZE AWARD.
Woodchuck 4 Tier Roll-About Display
This 4 shelf display merchandises Woodchuck ciders in a visible, appealing manner. It features a 4-color litho mounted die cut header sign and the brand logo on each shelf front for strong brand identity. The display holds 9 cases of product and allows the customer the opportunity to try/test a different product in the cluttered beverage category. The versatile unit can be moved around the store to cross merchandise. The Woodchuck 4 Tier Roll-About Display was created by Nashville Display, l4l5 Elm Hill Pike, Nashville, TN 372l0.
Energy Brands Wire Soft Drink Display
This all wire display features the product hanging by its neck on the unit. The display features highly visible and easily accessible multi-flavored soft drinks. The display has a 4-color printed header. The objective was to create high visibility placement in a compact footprint in supermarkets and conveniences stores for the product, an innovative and unique beverage line of a vitamin water. The display met with high retailer acceptance resulting in reorders from many distributors. The Energy Brands All Wire Soft Drink Display was created by NYSCO Products LLC, 2350 Lafayette Avenue, Bronx, NY l0473.
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