Creative Online

CREATIVE Wire & Metal Displays
April/May, 2005



Sony Slimline PictureStation Kiosk Debuts

Sony Electronics has introduced the slimline PictureStation digital photofinishing kiosk, which is designed to take up about half the floor space of conventional kiosks.

The slimline model fits into an array of retail environments. It is just 17" wide, yet shares the same software features and ease of operation as the full-sized deluxe PictureStation.

The slimline PictureStation is capable of producing prints in just 8 seconds and 5x7 prints in only 15 seconds.

The generous screen size and menu-driven commands provide the ability to create layouts and collages, add text and even to modify images from color into black and white or sepia tone.



YesDVD Generator Kiosk Is Offered To Retailers

YesVideo, Santa Clara, CA, has introduced its YesDVD Generator digital kiosk for high-speed, in-store transfers of photos and video clips from digital cameras to DVD.

The YesDVD Generator digital kiosk will provide the fastest speed and most options for in-store transfers of photos and video clips from digital cameras to a Hollywood-style DVD.

Sai-Wai Fu, CEO of Yes Video, said, “With the YesDVD Generator digital kiosk, photo retailers now have an easy, affordable and timely way to upgrade their customers to a photo DVD, which is a superior solution to a picture CD.”

Onscreen instructions and simple touch-screen interface make the interactive kiosk system consumer-friendly.



Andiamo Luggage Display Stands Attract & Educate

Andiamo Luggage is using this banner stand as a “beacon” to attract customers to the product. The display also helps to convey the upscale brand image.

The display stand provides features and benefits of the product and serves to educate the consumer at the point-of-sale. The banner and display stand have been very well received by retailers in upscale luggage shops.

This Andiamo Luggage banner and display stand were created by RP Creative Display, a point-of-purchase display firm located in Irvine, CA.



Safari Adventure Outpost Sales Center Introduced

Safari Ltd. recently introduced the Safari Adventure Outpost display, a one or two sided unit offering retailers more versatility and sell-thru in just 5 sq. ft. of floor space.

The Outpost display is constructed of durable see-through plastic shelving, which allows for an unobstructed product view. The sturdy steel frame offers multiple shelf and peg hook combinations that will accommodate a variety of loose replicas, peggable items and boxed products. It also contains step-riser inserts, movable divider sections and adjustable peg hook sections as well as full-color “Adventure Outpost” signage. The mobile display includes easy rolling casters, which lock in place.

Additional component sections and inserts give the retailer the opportunity to customize the sales center.



Bridge Metal Industries offers a brochure on its sheet metal, tubing and wire fabrication capabilities for the display and fixture industries. With its new 80,000 sq. ft. facility, Bridge offers state-of-the-art tubing, stamping, lighting and powder coating. For a copy, contact Bridge Metal Industries, 717 South Third Ave., Mount Vernon, NY 10550; (Tel) 914-633-9200, (Web) www.bridgemetal.com.



Staples Digital Camera Fixture. This is a proprietary power and security system. As new cameras launch with increasingly more demanding requirements, new voltage is added with a simple, inexpensive power connector that supplies the precise voltage needed. Batteries are needed saving cost and maintenance time. The system utilizes an internal plunger and any removal of product activates the alarm. Consumers benefit from a more reliable demo as a result of a more robust powering system. Created by Diam International, 26-45 Brooklyn Queens Expressway West, Woodside, NY ll377. BRONZE AWARD.



Staples Front Entrance Kiosk. This display provides a permanent Information Center that contains space for coupon pads, rebate slips, weekly flyers, promotional posters, information brochures and a counter area to fill out the coupons. The display is placed near the store entrance to attract consumer attention when entering the store. Created by Artisan Complete, l00 Bentley Street, Markham, Ontario Canada L3R 3L2. SILVER AWARD.



Schieffelin & Co., Inc. Navan Vanilla Liqueur Floor Display

This display was designed to gain floor space and support the super-premium positioning of this new product introduction. The display was required to have high impact to reinforce the high end new product. The unit uses aluminum, laminated particle board and Acrylic. The background is a clear Acrylic. The design of the display uses the design of the logo on the label as the main focus, the "V" in Navan. The Navan Vanilla Liqueur Floor Display was designed by Flair Display Inc., 3920 Merritt Avenue, Bronx, New York l0466.



Cavit Wine Collection Rack

This display was designed for Palm Bay Imports, a distributor of Cavit Wines in the US marketplace. The rack incorporates a butcher block top, chrome frame and locking industrial wheels, as well as the cotton canvas market umbrella. The footprint and versatility of this display allowed Cavit Wines to increase its retail distribution and gain valuable real estate in the mass distributors, grocer and discount drug distributors. The Cavit Wine Collection Rack was created by Sterling Promotional Corp., 30l0 Westchester Avenue, Purchase, NY l0577.



Coca-Cola Company "Treat Yourself Light" Promotion

This promotion was themed for the Coca-Cola Company's portfolio of diet soft drink and light beverage products. The objective of the promotion was to increase product sales and loyalty by leveraging the trend toward health and wellness oriented products. The display was also designed to build acceptance and placement among retailers by answering their need for market differentiation. The display received a high level of acceptance by retailers and boosted sales and profitability for the Coca-Cola diet portfolio. The "Treat Yourself Light" Display was created by RTC , 2800 Golf Road, Rolling Meadows, IL 60008.



Miller Power Table™

Miller is using this attention-grabbing Power Table™ to merchandise its Beer brands. The display maximizes the brand and may be used indoors or out. It features high impact graphics and offers unlimited impressions. The sturdy table is constructed to provide a long-lasting display. The Miller Power Table™ is available from Xtra Lite Display Systems, 345l West Burnsville Parkway, Suite l00, Brunsville, MN 55337-4287.












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