Verizon Wireless Displays Interactive PDA Wall
Verizon Wireless’ “Interactive PDA wall” was designed to display and demonstrate Verizon Wireless smart phones in an interactive environment that provides live product demonstration and video based simulated ownership experiences for each product.
The display utilizes MTI's FreedomT to provide loss-prevention and power for the live handsets, and Intuition LiftT, MTI’s pioneering SKU Activated digital signage solution. Shoppers can trigger different digital signage messages by lifting up different phones from the interactive display.
The Verizon Wireless Interactive PDA Wall was produced by MTI, an interactive merchandising and display firm headquartered in Hillsboro, OR.
New Displays Promote ‘Green’ GE Silicon II
Momentive Performance Materials, which was spun off from GE and licenses the name for its caulk products, is positioning its GE Silicon II caulking products as "green" with new packaging and point-of-purchase displays.
Caulking and weather stripping an average home with GE Silicone II can reduce total energy costs by 20%, according to the Company. Using silicone caulk cuts CO2 emissions and an entire home can be caulked for $25.
In addition, silicone caulk is among the most environmentally-friendly forms of pest prevention.
Point-of-purchase displays convey the environmental benefits of using this cost-effective, energy saving product to consumers.
Bold Point-Of-Sale Merchandising Promotes PEPTIME
PEPTIME® Energy Shots, from Indianapolis-based DMD Pharmaceuticals, has introduced a line-up of intense flavors, positioning itself as the “powerful, flavorful, sexy and fun” energy product of choice among consumers between 18-35 years of age.
Retailers will appreciate the product's small size, which equates to less stocking expense, a small retail footprint and merchandising catered to self-serve impulse purchases. In addition, PEPTIME® Energy Shots require no refrigeration.
Point-of-sale displays include aisle-toppers, high-resolution product signage and a wide variety of proven countertop dispensers to grab the attention of customers and help quickly convert consumer interest into sales.
West Marine Displays ‘Live’ VideoRay Underwater Robots
West Marine, a boating retailer, has installled two unique displays introducing exciting new underwater technology to the boating public. The VideoRay is an underwater robotic camera that allows people to see and explore underwater from the comfort of their cabin.
Randy Repass, Chairman of West Marine, said, “VideoRay’s underwater robots let boaters investigate and perform detailed inspections of the hull and running gear of your boat, and follow the anchor line to make certain your anchor’s securely set.”
Visitors to the West Marine stores can experience and control the VideoRay Explorer model in the new interactive displays.
New EyeSite Kiosk Offers Self-Service Vision Testing
SoloHealth, Atlanta, GA, has introduced its EyeSite self-service vision testing and patient referral kiosk that will be installed in high traffic retail environments.
EyeSite kiosks, free to consumers, are powered by sophisticated optical software and an interactive video interface. Through easy-to-use touch screens, users can accurately assess their distance and near vision. A printout indicates the results, provides eye health and product information, and refers the user to a participating eye care professional nearby.
SoloHealth will partner with leading vision care organizations and eye care professionals to refer these “screened” consumers to an eye care professional for a comprehensive eye examination.
PhotoChannel Launches PNI Gift Ordering Kiosk
PhotoChannel Networks has introduced its new PNI Connected Kiosk, an in-store to online print and gift ordering kiosk. The consumer can order prints and at the same time deposit their digital files into their online account. They may also access images in their online account for in-store printing and order gifts, calendars and photobooks that are not produced in-store.
Kyle Hall, CMO, PhotoChannel, said, “Considering the growth of the photo industry in gifting and other non-print items, we expect big things from this new kiosk.”
Sports Authority Offers Ski-Lift Ticketing Kiosks
Sports Authority is using IBM self-service kiosks to provide skiers and snowboarders a faster, easier way to purchase ski-lift tickets. The IBM AnyPlace Kiosks, running Livewire interactive software, installed in Colorado Sports Authority stores, reduce the amount of time ski-lift ticket-shoppers stand in line.
Previously, at resorts, customers would spend as much as 30 minutes waiting in lines. Using the self-service kiosks, shoppers at Sports Authority are now able to pay for and print tickets for up to 14 area resorts in less than a minute.
David Campisi, President, Sports Authority, said, “It has been a tremendously appealing program that our customers have quickly embraced.” Since installing the new kiosks, ticket sales have increased 500 percent over last year.
The self-service ski-lift shopping kiosks were developed by IBM in collaboration with Livewire International, Inc.
LeapFrog Offers Interactive Product Selector Display
The LeapFrog Product Selector Display is a new sales tool that attracts consumers by using dynamic interactive media and audio with an attract loop and a touch-screen interface to educate them on the variety of LeapFrog toy products available. At the touch of a button, consumers can locate the appropriate LeapFrog toy product for the intended child.
The display collects consumer data for the retailer and brand owner to enhance products and track which products generate the most interest. Content can be updated with new product introductions, seasonal product offerings and special offers from the brand owner or retailer.
The LeapFrog Product Selector display was installed in 600 mass merchants and toy retailers throughout the U.S.
The display was designed and engineered by DCI Marketing, a Milwaukee-WI-based point-of-purchase display firm.
POP Display Introduces Fisher-Price Smart Cycle
Fisher-Price’s Smart Cycle combines arcade-style learning games with a physical exercise component for active play.
This Power Endcap Display for Toys R Us is a fully functional, working model of the Smart Cycle toy. Children can pedal and play with this arcade-style toy in the store; parents appreciate the clear, informative details accompanying the display.
This display was created by Darko, Inc., a Twinsburg, OH-based p.o.p. display firm.
Green Earth Technologies Displayed At Ace Hardware
Green Earth Technologies is displaying its line of biodegradable automotive appearance and performance products at Ace Hardware stores.
The Green Earth Technologies line includesG-OILTM API TC Rated 2-Cycle Engine Oil; G-WASHTM Car Wash; G-GLASS™ Organic Glass Cleaner, Anti-Fog, and Hydrophobic Rain Repellent; G-WHEELTM Wheel Cleaner, and Brake Dust Shield; G-TIRETM Ultimate Tire Shine; and G-SCENTTM Odor Eliminator.
Mathew Benetti, ACE franchise owner, said “Green Earth’s line meets our standards for performance and quality,and is also the perfect jumpstart to the green side of our business.”
Jeff Marshall, President and CEO of Green Earth, said, “We are pleased to partner with ACE Hardware, and hope this will be the catalyst for relationships with additional locations around the country. There's no better place to introduce our products than through a retailer that is so in touch with local green initiatives.”
Clearr Corp. offers PrintFrame™ for stylishly displaying posters and prinit graphics. PrintFrame’s spring-tension, easy-open feature holds graphics firmly in place, and makes it easy to change graphics without tools. The display system is offered in many different sizes and shapes. Indoor and outdoor models are offered as are both single- and double-sided versions. The frames are offered in a wide range of colors and finishes. The double-sided PrintFrame unit is shown on a sturdy pedestal base. For more information about PrintFrame, contact Clearr Corp., 6325 Sandburg Road, Minneapolis, MN 55427; (Tel) 800-548-3269, 763-398-5400; (Fax) 763-398-0134; (Web Site) www.clearrcorp.com.
VKF Renzel U.S.A. offers its galvanized steel Banner Frame Slot System. The Banner Frame Slot System can be customized based on client needs. The U.S. division of VKF stocks various tube lengths and components allowing customers to custom build their Banner Frame Slot System to house any size banner. For more information, contact VKF Renzel, 2420 Oakton Street, Elk Grove Village,IL 60005; (Tel) 866-736-9351, (Web Site) www.vkf-renzel.us.
Testrite Visual Products offers Adjustable Width Large Format Banner Stands. These banner stands offer telescopic height adjustability from 36 to 96 inches. The Banner Stands are portable and set up in just 5 minutes. Two 3” x 16” formed steel bases provide stability. The banner stands are offered with standard and jumbo diameter tubing. Different models range in adjustable widths of 24” x 42” to 48” x96”. For more information about these Adjustable Width Large Format Banner Stands, contact Testrite Visual Products, 216 South Newman St., Hackensack, NJ 07601; (Tel.) 201-543-0240, 888-873-2735; (Web Site) www.testrite.com.
Macy’s Launches e-Spot Automated Retail Shops
After a successful two-year pilot of personal electronic automated retail shops with ZoomSystems, Macy’s announced the rollout of this technology to more than half of its full-line department stores. The new e-Spot automated shops offer the latest consumer electronics with touchscreen technology that processes the transaction. The machines will offer widely demanded brands including Apple, Sony, Canon and MyVu.
“Personal electronics are a massive business in today’s texting, downloading, YouTubing world,” said Chris Mizer, SVP, Macy's Customer Operations. “As we continue to expand the Macy’s brand as the premiere shopping and lifestyle destination, it became obvious that our customer was looking to us for this caliber of electronic product.”
Providing instant gratification faster than online purchasing, e-Spot automated shops can complete a transaction in less than two minutes.
EcoMedia Partnership With Kimco To Fund Environmental Programs
EcoMedia has launched a retail marketing partnership with Kimco Realty, a leading shopping center operator. The program provides opportunities for advertisers to reach consumers where they shop. A significant portion of ad revenues will help fund local environmental programs.
For more information, contact EcoMedia, New York City, (Tel) 212-699-6415; (Web Site) www.econzonemedia.com.
Category: Permanent Displays
Display Producer: Nashville Display
306 Hartman Drive, Lebanon, TN 37087
Home Depot is using this Magazine Display at its various locations. The display features 9 shelves and is constructed from wire, tubing and metal. It offers 72 facings. The display is a heavy duty, rugged display with a durable powder finish and can be set in place with a fork lift.
Category: Banner Stands
Display Producer: Pinquist Tool & Die
63 Meserole Avenue, Brooklyn, NY ll222
Pinquist is introducing its new "Heavy Duty-Outdoor Rolling Banner Stand". The unit is completely adjustable, with heights reaching up to l2 feet. Display your banner HIGH above the competition. This Banner Stand can withstand the outdoor elements of wind and weather.
Category: Permanent Displays
Display Producer: Nashville Display
306 Hartmann Dr.,Lebanon, TN 37087
This unique display holds 24 drivers, and features strong branding with excellent brand recognition. It is constructed from wood, metal and plastic and the design motif used on the base and header provides an upscale appearance.
Category: Permanent Displays
Display Producer: Nashville Display
306 Hartmann Dr.,Lebanon, TN 37087
This is a four-sided A-frame rolling DVD floor display. The 50 pocket unit, was designed for grocery stores and has a small foot print. It is constructed from wood, wire and metal and has a plastic sign holder. There are l5 pockets on each of the 2 main sides, and a l0 pocket hang-on unit on each side. The display is 27" x 12" x 60" high, including the 7" high header sign.
Category: Permanent Displays
Display Producer: Sterling Promotional Corp.
3010 Westchester Avenue, Purchase, NY l0577
This Coveyrun Cart was used to display its line of wines in a display that could be moved around and placed in a variety of locations most convenient for the retailer. The cart is a fabulous display piece and serves as a dealer incentive.
Category: Permanent Displays
Display Producer: Santa Cruz Icon
244 Larita Drive, Ben Lomond, CA 95005
The Fluke Mobile Merchandiser encourages customers to interactively "test" Fluke products by getting them out from behind a sales counter where they are traditionally merchandised. The shelves are covered in a Formica laminate and have the operational test tools secured with a retractable cable. The shelf design enables the test product to be easily changed with the accompanying product description card sliding into a clear pocket. Some products have a test cable or other related item included to show the operational use of the tool. The main display cabinet merchandises product on wire grid hooks, secured behind a locking clear door. The header signage is tailored to specific retail channels. Colors, graphics and rugged construction complement and reinforce the Fluke brand.
Category: Merchandising Systems
Display Producer: T.M. Shea Products
984 Livernois Road, Troy, MI 48083
T.M. Shea Products TM Shea products, offers the most comprehensive Gift Card Display Program available, with 12 displays designed to capture impulse sales in dozens of locations throughout a store. Most of the designs are patented. The displays include shelf displays, checkout counter displays, end cap rails, power wings and open floor displays.
Category: Permanent Displays
Display Producer: Marv-O-Lus Manufacturing
220 North Washtenaw, Chicago, IL 60612
The economical Model #1630 16-Shelf (Slanted) Island Merchandiser features a 1" square, 18-gauge, tubular frame that is durable enough for use as a permanent store fixture. Holes on upright tubes are spaced every inch for greater flexibility. The 2-piece vertical poles knock-down for low-cost shipping. The display includes a 7"H x 11"W sign holder and locking casters. The display is 60"H x 52"W x 26" deep
Category: Permanent Displays
Display Producer: Cornerstone Display Group Inc.
13834 Del Sur St., San Fernando, CA 9l340
This Sanyo Easy Street Display and Merchandiser promotes Sanyo's latest line of portable navigation systems. The eye-catching endcap easily interacts with customers using two live Easy Street GPS Navigation demonstration units shown directly above the promoted product. The display utilizes a powder-coated metal support structure with digitally printed side panels, header and shelf liner.
Category: Permanent Displays
Display Producer: Demand Driven Displays
455 Kiolstad Drive, Placentia, CA 92870
This permanent Dasani display provides retailers with great flexibility to merchandise different combinations of Dasani packages at the end-of an aisle. The display provides strong Dasani brand identification on all sides. The unit is designed to support a great weight of products. It also features angled shelving so it is easy to shop.
Trion Industries, Inc. has done a study on "Green Fixtures" The Effects of Shelf Management Systems on Freezer Energy Conservation. A typical 5-door freezer was monitored for 10 days in the "before" mode and a similar l0-day period "after" installation of an EWT Expandable Wire Tray Shelf Management System unit was used. Remote sensing units were used to monitor aisle traffic and the number of times freezer doors were opened and average freezer temperature. Merchandising efficiency and cooler efficiency increased substantially. For more information on the Study and the Shelf Management Fixture, contact Trion Industries, Inc., 297 Laird Street, Wilkes-Barre, PA 18702.
Midway Displays offers the Clipper™ Snaprack, an eco friendly unit. Its patented design allows it to fold and pack in a small carton. It is fully recyclable reducing solid waste. The smaller carton reduces freight cost and also offers labor and fuel cost reduction. The unit is available in floor and counter with various bases available, even with logos. For more information, contact Midway Displays, 6554 South Austin Avenue, Bedford Park, IL 60638.
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