Display Showcases Decorative Mirrors
United Design Corporation, Noble, OK, is using this unique display unit to showcase its introduction of the Looking Glass Gallery 2001 Premier Collection of Decorative Wall Mirrors. This collection of 32 mirrors and 8 companion wall sconces and wall pockets brings design and function to this essential home accessory. Mirror sizes range from 10x 10 inches to 21 x 28 inches.
The Looking Glass Gallery Collection redesigns the basic mirror to uniquely reflect the current trends in home accents and accessories. This collection's use of elaborate three-dimensional design in sculpted art, combined with the elegance of mirrored glass, makes each one a true reflection of beauty. Four, distinctive design themes are featured: Art Nouveau, Contemporary, Natural Reflections and Shabby Chic.
Merchandising the new Looking Glass Gallery Collection is made simple by utilizing its attractive, movable display rack. It is designed specifically for quick and easy in-store set up, and can be rolled from spot to spot within a store.
GNC Launches In-Mall Displays For ‘Hot’ Products
General Nutrition Centers is testing a new marketing concept that places cart kiosks in major malls nationwide, where GNC already has stores, increasing the visibility and accessibility of GNC products.
The cart kiosks will feature some of GNC’s best-selling products, including ArginMax, which is scientifically designed to support male and female satisfaction; and GNC's Scan Diet, a nutritionally complete meal replacement product for consumers who are striving to lose and/or maintain their weight.
Roberta Gaffga, GNC Sr. V.P., Marketing, said, “This is an exercise in one-on-one marketing that places a small selection of GNC’s hottest products right in front of consumers in major metropolitan malls. The cart kiosk program not only introduces consumers to our best selling products, it also serves as a roadmap pointing them to our stores in these malls. This is truly low-cost, consumer friendly marketing.”
T.M. Shea Products has introduced 2 different three sided grid systems for pegged plan-o-gram sections. The Power Tri-Grid comes in 4 stock sizes. The Spinner Grid stock size is 5”x36”. Both fixtures adjust horizontally from 12”-22” from the back wall and adjust in 2” increments. A wide variety of back plates and peg hooks are available. Custom signage can be applied and custom sizes/colors can be created. For more information, contact T.M. Shea Products, 1343 Rochester Rd., Troy, MI 48083, (Tel) 800-922-5233, (Fax) 248-589-1535 (Web Site) www.tmsheaproducts.com.
InterMetro Industries offers Super Lite, featuring the popular snake wire aesthetics, and durability of the Super Erecta Shelving System in an affordable P.O.P. display. For more information, contact InterMetro Industries, 651 N. Washington Street, Wilkes-Barre, PA 18705; (Tel) 570-825-2741, (Fax) 570-824-2704, (Web) www.metro.com.
Nashville Display offers its stock 24 pocket book/video easel display. The wire unit is very economical and its available at very short notice. A colorful header a top the display provides selling formation and attracts attention to the unit. For more information on stock displays, contact Nashville Display, P.O. Box 491, Nashville, TN 37202.
Art-Phyl Creations offers an extensive line of stock displays which may be configured as stationary or spinner racks for peghook items, tray and bin items, garment, literature of just about any product. Components include injection molded hubs, panels, trays and bins, bases, sign holders and header cards plus a wide variety of wire and plastic display hooks. Orders are packed out for fast delivery with header cards and instructions included. For more information, contact Art-Phyl Creations, P.O. Box 5457, Hialeah, FL 33017
Store-Rite, A division of E-B Display, offers the Huckster, a heavy-duty gondola merchandiser. The display is designed to be used as a free standing unit or as an in-line fixture where heavy product weight capability is required. The upper shelves are adjustable in 1" increments and mount both flat and angled downward for gravity feed. Offered in 54" height, 66" and up to 84" with an extender. It is available in almond color and walnut brown with a white peg panel. For more information, contact Stor-Rite, A Division of E-B Display, 1369 Sanders Avenue, SW, Massillon, OH 44647.
T.M. Shea Products Inc., offers PowerGrids/Swing grids, patent pending, used in pegged plan-o-gram sections where a retail or brand marketer would like to increase selling space for promotional sales. The power arms can be purchase with a variety of back plate styles from horizontally fixed to 120-220 adjustability. Power grids hold approximately 50 lbs. And are vertically stationary while swing grids can hold 28 lbs. maximum and swing back and forth to capture customer attention. Custom sizes and colors are available along with a variety of peg hooks and sign systems for specific customer needs. For more information, contact T.M. Shea Products, Inc., 1343 Rochester Road, Troy, MI 48083.
Duracell/Home Depot Rolling Rack
This almost 6' display guarantees a dominant presence in the Home Depot environment. Each of the display's six shelves restock easily with the selling trays provided to Home Depot containing 20-30 batteries each. The sturdy sheet metal shelves support the battery's weight. Casters allow the display to be easily relocated anywhere in the Home Depot stores even when fully loaded with hundreds of pounds of products. A metal X brace at the back of the unit guarantees stability. A sloped graphic panel provides consumers with product information, while the sloping design keeps the area from being used as a shelf. For easy installation, the unit ships fully The Duracell/Home Depot Rolling Rack was created by New Dimensions Research Corp., 260 Spagnoli Rd., Melville, N.Y. 11747
Ducane Outdoor Grill Accessories Display
This two-sided floor display is constructed of metal, wire and plastic. It features 4-color graphics on the curved plastic end panels and 2-color header signs. The unit offers a complete line of outdoor grilling accessories to major retail chains. The objective was to increase distribution and market share. The unit did help to increase distribution and sales. The Ducane Outdoor Grill Accessories Display was created by Nashville Display, 1415 Elm Hill Pike, Nashville, TN 37210.
Goodmark Slim Jim Handi-Pak Powerwing
This display was designed as a modular unit with the limited real estate of the convenient store environment in mind. Its versatility is perfectly suited to the needs of the retailer. The Powerwing itself can be displayed on a wire rack and houses four gravity-fed sleeves that can be removed and hung by themselves as mini-wings. Both options utilize the large graphic areas to tie in with the widely recognized Slim Jim marketing campaign elements. The unit is shipped pre-packed and is extremely easy to set up. The Goodmark Slim Jim Handi-Pak Powerwing was created by Triangle Display Group, 601 E. Erie Avenue, Philadelphia, PA 19134.
"Joy of Pepsi" Twin Tower Display
This display is large in size and capacity. The showcasing columns allow for cross merchandising with other products. The unit features multi-vision technology (MVT), a high impact signage system that moves printed inserts electronically behind a lenticular lens, rotating four different messages. The display is powder coated steel with gravity feed shelves. The "Joy of Pepsi" Twin Tower Display was created by Display Creations, Inc., 1970 Industrial Park Road, Brookly, NY 11207.
Kohler Aisle Display For “Big Box” Stores
The Kohler Company needed a display to help merchandise faucets in secondary aisle locations in the “Big Box” format stores. The display presents the quality Kohler brand at the point of sale. It is strong enough to hold a cast iron sink, maintain an inventory of faucets (adjustable shelves), is mobile (heavy casters are provided), and requires minimum set up. The display was designed and produced for Kohler by Mark Novak & Associates, Inc., 149 N. Northwest Highway, Park Ridge, IL 60068.
Jim Beam Floorstand
This display was created to provide a permanent floor display that would appeal to young, non-traditional bourbon consumers. The display merchandises any mix of product sizes in a small footprint and is shoppable on three sides making the unit retailer and consumer friendly. The contemporary floorstand design uses a red and black color scheme incorporating a high tech aluminimum finish to replace the traditional "wood" bourbon display image. The Jim Beam Floorstand was created by Flair Display Inc., 3920 Merritt Avenue, Bronx, NY 10466.
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