Trinchero Winery Debuts Barrel Display
Trinchero Winery has introduced new packaging and an innovative barrel display.
The three tiers of the Trinchero brand-Family Selection (super-premium coastal varietals), Mario's Reserve (ultra-premium Napa Valley chardonnay and cabernet) and the new RSVP (Reserve Single-Vineyard Properties) line-now feature elegant paper labels, tin foil capsules and the script signature of founder Mario Trinchero. These elements serve to visually link the brand’s three tiers while conveying to consumers the high quality of Trinchero wines.
To showcase its new packaging, Trinchero has designed a logoed barrel display featuring a circular metal rack holding 28 bottles and a double-sided accolade case card. The display is designed to be flanked by case stacks of Trinchero wines, affording the opportunity to highlight the winery’s elegant new case shipper.
Sunrise Stock Wood Rack
This sturdy stock wood rack holds a good supply of the product and features a colorful header to provide brand recognition. The unit offers good support for the bottles and allows for convenient access to the product from both sides. The Sunrise Stock Wood Rack was created by Coastal Woodworks, P.O. Box 137, Nobleboro, ME 04555.
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