LaMotte Offers Insta-Test Water Test Center Display
LaMotte Company, Chestertown, MD, is offering swimming pool and spa supply retailers this attractive Insta-Test Water Test Center Display, to help promote its fast and accurate water test strip for swimming pools.
The Water Test Center allows retailers to merchandise the entire line of blister-carded Insta-Test strips along with economy DipCell test kits.
The space-efficient, vibrant merchandiser holds up to 100 units of product and its dimensions are 65" tall, 18" wide and 14" deep.
The durable display offers prominent brand identification on all sides. The merchandiser also highlights LaMotte Company’s offer of free 24 hour/7-day-a-week internet tech support.
New Fresh Produce Fixtures Promote Sportswear
Fresh Produce is a 30-year-old company with a captivating line of lush colored sportswear for females of all ages and young boys.
In keeping with its contemporary look, Fresh Produce is offering retailers 10 different display fixtures to choose from. The fixtures are made from powder coated metal, painted bead board and banded birch plywood with clear rubber casters.
The Fresh Produce fixtures were designed and produced by PUSH Display Group, a point-of-purchase display and retail fixture firm located in Broomfield, CO.
Disney Store Unveils Fantasy Themed Retail Environment
Disney Store has opened the first in a series of remodeled Disney Store locations designed to capture the fun of Disney in greater detail than ever before.
Dubbed “The Mickey,” the new Disney Store prototype in Trumbull, CT is designed to transport guests into a world of classic Disney magic, with imaginative settings and displays. Plans call for the renovation of 30 stores in North America this year.
From the bright red entryway shaped like Mickey's iconic silhouette to the "Twirl Here" icon on the floor outside the Princess-themed girls' dressing area, the 5,000 sq. ft. space is designed to give families an authentic Disney experience. An 11’ high “Sorcerer Mickey” is featured in the store’s center, with an elliptical ceiling and sparkling, lenticular lighting overhead. There is a media wall area with kid-friendly, Donald and Daisy "duckbills" as seats. Tinkerbell flutters over a fantasy-themed dressing area with décor inspired by The Disney Princesses and Peter Pan-themed characters.
Disney Store worked with St. Louis, MO-based Kiku Obata Company on the “Mickey” store design.
Download & Go Stations Open At f.y.e. Stores
Trans World Entertainment Corp. has partnered with WideRay to launch “Download & Go” mobile entertainment stations at TWEC’s f.y.e. retail locations in New York, Los Angeles and Boston.
The mobile entertainment content available from WideRay includes music, video games, ringtones and wallpapers. Games will be offered and can be paid for in-store through f.y.e.’s point-of-sale system. To receive the mobile content from the “Download & Go” stations, customers need a Bluetooth- or infrared-enabled mobile device. Once inside the store, customers with mobile phones will be automatically sent a wireless message with the content offer.
Fred Fox, Exec. V.P., Marketing, TWEC said, “Our partnership with WideRay will enable f.y.e. to reach customers with exciting entertainment choices.”
Wooden Wine Armoire Displays Peter Click Selections
This elegant wooden wine armoire with a mahogany finish is perfect for displaying the high quality, boutique Australian wines of Peter Click Selections from The Click Wine Group.
Peter Click Selections is a principal component of the Click Wine Group portfolio that focuses exclusively on importing high-end, boutique and family owned wines from Australia.
The wooden wine armoire creates additional display opportunities and provides prominent brand identification. It takes up minimal floor space with its compact size and maximizes storage with its sleek design that holds up to six cases. The lower cabinet stores up to two additional cases.
Zalia Cosmetics Displayed In Victoria’s Secret
This multi-functional table display was designed for the Zalia Cosmetics presentation in Victoria’s Secret stores.
The display was designed with sections for color array, product testing, accessories and special promotions for the Zalia brand.
Striking color acrylics identify the Zalia brand. Strategically-positioned testing areas allow for shopping ease.
Versatile product presentation trays permit seasonal product changes.
The graphic logo header, mirrors and seating area create a distinctive image yet tie into the overall theme of Victoria’s Secret Beauty.
This table display was created to provide the maximum function in the minimun space for Zalia Cosmetics by Retail Solution Center, a point-of-purchase display firm located in Freeport, NY; (Web Site) www.rsc-ny.com.
Kodak In-Store Campaign Honors Rusty Wallace
Eastman Kodak and NASCAR have teamed up to offer 12 collectible NASCAR prints, including four of the retiring #2 driver Rusty Wallace, at more than 22,000 KODAK Picture Maker kiosks nationwide.
The campaign is part of Eastman Kodak’s larger company-wide focus on its digital capabilities.
When the Kodak Picture Maker is idle in stores, a looping video will encourage consumers to purchase the collectible photos. Additionally, point-of-sale materials support the promotion.
Kodak has been an official sponsor of NASCAR since 1987.
Marketing communications agency Eric Mower & Associates, based in Atlanta, GA, developed the in-store promotion for Eastman Kodak.
Fresh From Florida Floor Display
This permanent floor display was ordered by the Department of Agricultural & Consumer Services of Florida for the Kash n' Karry supermarket chain to promote and market the produce industry of Florida. Magnets with pictures of different produce are included to show which specials are "Available This Week." The board also includes a write-on surface allowing the chain to change the prices and messages easily on a daily basis. It is also two-sided with the second panel being printed in Spanish, for the large Hispanic population in the target market area. The Appalachian wood provides a very sturdy base and frame for the display. For more information, contact Heritage Sign & Display Inc., 344 lndustrial Road, Nesquehoning, PA l8240l.
Hostess/Frito-Lay Lunch Center For Supermarkets
A special display called, The Lunch Center, was distributed to supermarkets to provide a one-stop shopping merchandiser. The Lunch Center featured a major display of chips and shelves alongside of the chips allowed the retailer to stock the unit with his own choice of lunch foods which included bread, peanut butter, jams, etc. For more information contact Point l Displays Inc., 8479 Devonshire Place, Montreal, Quebec, Canada H4P 2K1.
Goldie Playstation Flagship Fixture
Goldie, a new third party cosmetic brand was launched exclusively at Bath & Body Works stores. The launch featured special displays and fixtures for both flagship and core stores. Shown is the 7 feet open sell table system which was developed for the flagships and for core distribution a tower was developed to achieve the same results in a smaller foot print and budget. The display represents the creative vision of Goldie while providing testers, stock and product information. The Goldie Playstation program was designed and manufactured by The Royal Promotion Group, ll9 West 57th Street, New York, NY l00l9.
Heartland Whiskey Display
This display was produced for Brown-Forman brands and was created to enhance the promotion of their multiple product line. The display features an all-wood construction as well as a genuine whisky barrel base and multiple tiers to prominently display each brand. It also features attached acrylic brochure racks for additional product information or promotional offers. A compact footprint as well as the circular product display area accessible from multiple angles, makes it a versatile unit for retailers. The display also offers a full color multiple product image at its peak for additional branding purposes. The Heartland Whiskey Display was created by Heritage Sign & Display Inc. 344 Industrial Road, Nesquehoning, PA 18240.
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