Kodak Debuts Universal Store Fixture Program
Eastman Kodak is using this universal store fixture, which can be modified for a specific retailer. The program is being used to replace Kodak's wide range of custom designs with a more flexible format that allows for custom configurations while maintaining a consistent brand image.
The system is comprised of a modular steel frame, pegboard and decorative trim panels. There are 40 standard configurations available from the stock components. An added feature of the program is the ability to change the look of the units in the field. The units ship KD and assembly in the field is accomplished without tools.
The Kodak Universal Store Fixture Program was produced by Mechtronics, Inc., a p.o.p. display firm based in White Plains, NY.
Stone Critters Displays Animal Collection
United Design is featuring its Stone Critters animal collection in this naturalistic, wood floor display.
The Stone Critters collection strives to capture an animal's distinct nature and identity.
Designs are filled with each animal’s characteristic personality in expression and pose. Designs are universally recognized for their precise detail and workmanship in portraying the animal’s true nature. Stone Critters animals average three to five inches in height. The display base contains space for additional stock.
Alexander Julian Featuring New Wallpaper Merchandiser
Alexander Julian is using this wallpaper merchandiser to introduce a new line of wallpaper and borders that would tie into the existing eight color groups previously developed by the Company.
A prerequisite was to have special colored textured doors and shelves, to be back lit against mostly non-lit similar displays. The unit was constructed using neutral colors on particleboard with a melamine finish. The addition of wire shelving, metal-hinged doors and a backlit silk-screened panel, created a consumer friendly merchandiser.
This merchandiser was created by CDA Industries, a Pickering, Ontario Canada-based point-of-purchase display firm.
Kwikset Introduces Titan Showroom Display
Kwikset Corp. wanted a display to be used in contractor showrooms that would highlight its lock products.
The “stairstep” section of the display provides a space to display the Titan oak display mounts. The stairs give added visibility to each of the mounts. The top section holds individual sample pieces of each product.
All the panels are interchangeable and removable. This allows for the addition of new products, and also gives the customer an opportunity to take a sample home on a trial basis.
The top header of the display has a light fixture. The lighting not only highlights the product, it provides a focal point to attract customers in a usually dark showroom atmosphere.
This Kwikset Titan Showroom display was designed and manufactured by Kosakura and Associates, a Santa Ana, CA-based point-of-purchase display firm.
Quaker Snacks Merchandised In Counter Display
The Quaker Oats Foodservice Division wanted to increase the sales of its bar products in university cafeterias.
This countertop display offers a distinctive design for Quaker Chewy and Quaker Fruit & Oatmeal bar products. Two stained wood “Q's” enclose a wire and metal frame that holds three levels of vac-formed trays.
The wooden Q’s have the Quaker name silk-screened across the bottom. The colorful graphic header features the Quaker logo and the Quaker Snacks heading in bold, attractive lettering.
Each unit comes with a set of three Chewy shelf strips and three Fruit & Oatmeal shelf strips that allow the user the flexibility to choose the product mix that best suits their customer base.
The unit holds 108 assorted bars and measures 18"h, 13.75"w and 13" d.
The initial order for 3,000 units was recently shipped to Quaker for dispersal to its customers nationwide.
The countertop “Q” rack was produced for the Quaker Oats Foodservice Division by Display Technologies, a College Point, NY-based point-of-purchase display firm.
Coastal Woodworks & Display, Inc., Nobleboro, ME, will be showing. This Head Penn Floor display designed to merchandise a very large inventory of America’s Best Selling Tennis Balls. The displays are being used in retail sporting goods stores and at tennis tournaments across the country. The unit is constructed of Eastern White Pine and is partially pre-assembled for fast installation at retail. To learn more about this display, contact Bill Bickel at POP Marketplace, Booth 8647; or call 207-549-4538.
New Paint Chip Display With Special Lighting
This paint chip display was designed for a major paint manufacturer and featured a new approach to lighting of the chips, providing the same intensity from the top to bottom of the display. The display showed the paint chips under natural light to show the chips true color. The display achieved all that was requested by the customer as well as increased sales of all types of paint across the board. The Paint Chip Display was created by Kosakura and Associates, 2215 S. Standard Avenue, Santa Ana, CA 92707.
Rigoni USA Display Rack
The design requirements for this decorative yet simple display rack were for a sturdy structure to support a variety of products, to be easily transported and assembled in the field. The display was to have a natural appearance coinciding with the company's line of natural food products. Although custom-designed, each section is cut on a CNC router from Baltic birch, fit together using standard hardware, and taking just minutes to assemble. Each shelf is able to support up to 150 pounds and has a branded graphic on the edge, which matches the main ID header graphic. The Rigoni USA display was designed and produced by Designers Group International, 7 Pendleton Hill Road, North Stonington, CT 06359.
Back to Top
To See previous issues of Creative Wood Displays, click here
To See Previous Issues of Online Weekly in Creative's Archives, click here.
To See other Creative Online Newsletters click here