Roxberry Launches Better-For-You Soda For Kids At Walmart Stores

Roxberry, the better-for-you soda for kids, is expanding nationally, becoming the first-ever kids’ beverage to enter Walmart’s Modern Soda aisle. While Modern Soda has transformed how adults shop for beverages themselves, kids have largely been left out.
Roxberry is now available at 2,200 Walmart stores, available in four-packs of 7.5oz cans in three playful fruity flavors: Pink Lava Strawberry Lemonade, Ocean Potion Fruit Punch, and Galaxy Gulp Citrus.
“The Modern Soda aisle has become a destination for parents, but until now, there hasn’t been something made just for their kids,” said Roxberry Co-Founder and COO Dan Haugen. “We created Roxberry so families wouldn’t have to compromise between what kids want and what parents feel good about. Launching in Walmart is a huge moment for us because it puts Roxberry right where families already shop, making those everyday choices a little easier and a lot more fun.”