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La Roche-Posay, the leading dermatologist-recommended skincare care brand, reinforces its mission to offer life-changing dermatological skincare at scale with its launch into Walmart. With its beloved skincare products now available in 1,460 Walmart stores across the U.S., the brand aims to expand access to its dermatologist-developed, clinically-proven skincare. “The decision to bring La Roche-Posay to […]
Boka, the science-backed personal care brand redefining oral care through the power of nano-hydroxyapatite (n-Ha), has expanded nationwide into all 4,500 Walmart stores across the U.S. The rollout was supported by a month-long end-cap across 2,495 locations, increasing visibility for the brand’s modern, whole-body approach to oral care. Headlining the rollout is Boka’s Toothpaste for […]
Coors Banquet is building on its growth with its “Start Your Legacy” campaign. Banquet will also build momentum with up dated heritage packaging, music festival merch, and an integration in the upcoming new Yellowstone series “Dutton Ranch.” “We say ‘legacy’ a lot when we talk about Banquet, but after 150 years of being brewed in […]
When Melissa & Doug launched the Blockables line, the goal was to create a retail display that reflected the playful nature of the product while giving kids a place to interact with the blocks. This display, created by Creative Displays & Packaging, (www.creativednp.com), a Sparta, NJ-based p.o.p. display firm, is a giraffe-inspired permanent fixture that […]
Unidos offers a stackable, foldable, easy to assemble display system. The display packs flat for efficient shipping. It is modular to adapt to a variety of store types and space allocatons. It can hold a significant product weight and is designed for 12+ months of store life. For more information, contact scott.bronenberg@unidos.in. (Web Site) www.unidos.in
Avocados From Mexico is once again taking its national shopper campaign to the end zone for the Big Game. This year, the brand is teaming up with iconic tight end, broadcaster and 4x Big Game champion, Rob Gronkowski, to help shoppers get ready for their Big Game parties. As part of the brand’s national shopper […]
This year, the Target holiday shopping experience started with an unmistakable and iconic red and white swirl of peppermint. It led shoppers on a Target Experience Is Magical This Holiday Seasonjoyful path through everything Target had to offer this holiday season, with the pattern seen throughout its stores and extended to its marketing billboards and […]
Target is displaying two exclusive Taylor Swift releases available only at Target. The official “Taylor Swift | The Eras Tour Book” provides a behind-the-scenes look at the making and performance of Taylor Swift | The Eras Tour, including never-before-seen photos and personal reflections written by Taylor. “The Tortured Poets Department: The Anthology” album on vinyl […]
Cree LED has launched its new CV28D LEDs with FusionBeam™ Technology, a groundbreaking advancement for the LED signage market. The CV28D LED combines the latest through-hole and surface-mount (SMD) RGB LED technology, delivering superior directionality, image quality, and resolution in a durable, easy-to-assemble package. This innovation provides new levels of clarity and contrast versus current […]
Coors Light and Miller Lite are tying into football season with a marketing blitz that includes new ads, packaging that highlights major partnerships, and a suite of new retail displays. “With Miller Lite representing 16 NFL teams and Coors Light’s dozens of alliances with top college football schools, the brands aim to have a strong […]
Avocados From Mexico is partnering with football, food and reality TV star, Jesse Palmer, to encourage shoppers to host a Better Bowl – a game-day viewing party made better with guac. The campaign includes QR codes on in-store displays that shoppers can follow to score chances to win exciting prizes, including cash back on avocado […]
Main St Group, (www.mainstgroup.com), recently created this display for the Jack Daniels brand. Its mission was to design a display that grabs attention and increases sales. The display’s theme was “Buy a Jack and get a free six-pack of mini Coke cans.” The standout display highlights the Jack Daniels brand and the refreshing taste of […]
D.S. Smith has introduced DD Wrap, an innovative and sustainable shelf-ready packaging solution. The DD Wrap packaging is customized for a variety of packaging solutions and is created from a single piece of cardboard without perforation at the front side to improve visibility and appeal at the point of display. It is easy to open […]
Bay Cities, (www.bay-cities.com), a Pico Rivera, CA-based p.o.p. display firm, designed and produced this Barbie Movie-themed display train for Mattel, in all its “Barbie pink” glory. The display required them to precisely print, manufacture and combine multiple pallet displays to create an extended display opportunity showcasing some of the latest Barbie merchandise – from dolls […]
Fujitsu, a prominent manufacturer of heating and cooling systems for residential and commercial use, introduced a new product, Kagami, a convenient wall-mounted controller compatible with both residential and commercial HVAC systems. Fujitsu turned to Sutherland Packaging, (www.sutherlandpackaging.com), a Green Township, NJ-based p.o.p. display firm to create an attractive at distributor display. In a tight time […]
Coors Light has launched a summer promotion as “The Official Beer of Everything Unofficial.” QR codes located on both the primary and secondary packaging unlock experiences and the chance to win prizes for consumers all summer. “We’re celebrating those unofficial moments that make summer the best time of year,” said Lindsey Wesloski, Associate Marketing Manager, […]
Lesser Evil, a company on a mission to refresh the entire snack world with healthy treats, is going big time with their organic Himalayan pink salt popcorn. Partnering with Universal Studios they have created a specially branded bag and tie in with the release of the Jurassic World Dominion movie. Unicorr Packaging Group, (www.unicorr.com), North […]
Plastiprint has introduced P.O.P. Paper Board, an environmentally responsible paper-based rigid board. This rigid paper board is a fully recyclable alternative for structural signage in the wide format marketplace. POP Paper Board offers a bright white dimensionally stable and rigid surface for indoor and short-term outdoor point-of-purchase and signage applications. It incorporates 10% post-consumer waste […]
Soluria required merchandising interruptive integration in the mouth guard section for its Guard Health mouth guard. The objective was to create a relevant placement within the sports retailer. The unique suspended placement system was not the only requirement for the project. The graphics and print quality were also a top priority. The multi-tiered design allowed […]
The Balm Cosmetics approached Marketing Impact Limited to develop floor stand display with a minimal footprint to be used in secondary locations of Lawtons Drugs. MIL created a design using printed corrugate and pegboard. Adjustable shelves are installed by store associates and can be raised and lowered to accommodate layout and planogram updates. This display […]