Archive by category Promotion Audit

A Survey of Current P.O.P. Programs in the Retail Store

Adidas Opens Soccer Flagship At American Dream Mall

Adidas Opens Soccer Flagship At American Dream Mall

Adidas has opened a new 9,000 sq. ft. store that is devoted to soccer at the American Dream Mall in New Jersey. Soccer fans, footballers, and those tuned in to fashion and culture will all have their soccer-related needs met in the new adidas store that offers premium performance apparel and footwear, athletic gear, and […]

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Culto Futbol Opens First U.S. Expansion Store

Culto Futbol Opens First U.S. Expansion Store

Culto Futbol, a sporting goods retailer offering fans authentic licensed products, exclusive releases from top brands, and curated in-store experiences, has opened its first U.S. expansion store on the Third Street Promenade in Santa Monica, California. Backed by Grupo Innovasport, a leading Mexican retailer specializing in sports apparel, footwear, and accessories, Culto Futbol opened its […]

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Dirty Mountain Dew On Display At Retailers Nationwide

Dirty Mountain Dew On Display At Retailers Nationwide

Dirty Mountain Dew, the first-of-its-kind dirty soda-inspired drink from Mountain Dew, is available on in-store displays at retailers nationwide in 20 oz. single bottles and 12-pack 12 oz. cans, alongside Dirty Mountain Dew Zero Sugar. No syrup, no custom recipe required – just Mountain Dew, done dirty. Dirty Mountain Dew reimagines the dirty soda space […]

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Red Bull Displays Sudachi Lime Summer Edition

Red Bull Displays Sudachi Lime Summer Edition

Red Bull has announced this year’s Red Bull Summer Edition Sudachi Lime. This limited-time offering is now available with and without sugar. At the heart of this flavor profile is a burst of citrus notes: zesty lime, tangy sudachi (a Japanese citrus fruit), and the subtle hint of pomelo – creating a symphony of vibrant […]

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Topps Displays Trading Cards At Best Buy

Topps Displays Trading Cards At Best Buy

This Topps display is designed to integrate with Best Buy’s side stock end-cap, where it is securely mounted to ensure stability in the high traffic Theater District space. The display includes two-part styrene construction consisting of a backer and base. The base is an inset wedge which allows product inventory to sit recessed within the […]

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CardVault By Tom Brady Announces San Francisco Flagship

CardVault By Tom Brady Announces San Francisco Flagship

CardVault by Tom Brady, the first national re – tailer dedicated to sports cards, trading cards, and collectibles, has a n n o u n c e d San Francisco as the location of its first flagship store and 12th location overall. Spanning more than 2,800 sq. ft., the San Francisco flagship is the largest […]

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Starbucks Brings Coffeehouse Experience To Chicago

Starbucks Brings Coffeehouse Experience To Chicago

Starbucks Chicago recently debuted a café makeover bringing a coffeehouse experience to Chicago. The redesigned Starbucks coffeehouses across Chicago and other markets feel warmer, more welcoming and rooted in their communities, turning quick stops into places to gather, work and linger. Softer seating, warmer finishes and cozy touches in the renovated Starbucks cafés invite customers […]

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Nespresso Opens New York City Flagship Boutique

Nespresso Opens New York City Flagship Boutique

Nespresso USA has opened its New York City Flagship, a uniquely crafted space in the heart of the city’s iconic Flatiron district. The first floor of the 13,900 sq ft space echoes Nespresso’s refreshed boutique design, while the lower level features two custom-curated spaces that enable visitors to experience Nespresso in an all-new way. On […]

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La Roche-Posay Announces Retail Expansion

La Roche-Posay Announces Retail Expansion

La Roche-Posay, the leading dermatologist-recommended skincare care brand, reinforces its mission to offer life-changing dermatological skincare at scale with its launch into Walmart. With its beloved skincare products now available in 1,460 Walmart stores across the U.S., the brand aims to expand access to its dermatologist-developed, clinically-proven skincare. “The decision to bring La Roche-Posay to […]

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Boka Places End-Cap Displays At Walmart Stores

Boka Places End-Cap Displays At Walmart Stores

Boka, the science-backed personal care brand redefining oral care through the power of nano-hydroxyapatite (n-Ha), has expanded nationwide into all 4,500 Walmart stores across the U.S. The rollout was supported by a month-long end-cap across 2,495 locations, increasing visibility for the brand’s modern, whole-body approach to oral care. Headlining the rollout is Boka’s Toothpaste for […]

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Coors Banquet Makes Its National Sports Comeback

Coors Banquet Makes Its National Sports Comeback

Coors Banquet is building on its growth with its “Start Your Legacy” campaign. Banquet will also build momentum with up dated heritage packaging, music festival merch, and an integration in the upcoming new Yellowstone series “Dutton Ranch.” “We say ‘legacy’ a lot when we talk about Banquet, but after 150 years of being brewed in […]

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Crazy Mountain Displays Premium Non-Alc Brew

Crazy Mountain Displays Premium Non-Alc Brew

Crazy Moun tain is a premium non-alc lager-style brew for those who want to live healthier, founded by George Cloon ey, Rande Gerber, and Mike Meldman. “We wanted to create a beer that lets you enjoy the moment, as well as the morning after,” said lifestyle visionary Rande Gerber. “Something real, refreshing, and crafted for […]

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Build-A-Bear x Hello Kitty Expands Nationally

Build-A-Bear x Hello Kitty Expands Nationally

Build-A-Bear Workshop and Sanrio, the global lifestyle brand best known for Hello Kitty, have announced the national expansion of the Build-A-Bear x Hello Kitty and Friends Workshop with new locations at American Dream in East Rutherford, NJ, and Mall of America in Bloomington, MN. The first Build-A-Bear & Hello Kitty and Friends Workshop opened in […]

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Melissa & Doug ‘Blockables’ Display Encourages Engagement

Melissa & Doug ‘Blockables’ Display Encourages Engagement

When Melissa & Doug launched the Blockables line, the goal was to create a retail display that reflected the playful nature of the product while giving kids a place to interact with the blocks. This display, created by Creative Displays & Packaging, (www.creativednp.com), a Sparta, NJ-based p.o.p. display firm, is a giraffe-inspired permanent fixture that […]

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Apple Sainte-Catherine Store Opens In Montreal

Apple Sainte-Catherine Store Opens In Montreal

The new Apple Sainte-Catherine has opened its doors for customers in a reimagined space in downtown Montreal. Situated in a historic building , Apple Sainte-Catherine more than doubles the size of the store’s previous location. “For 20 years, we’ve been proud to be part of the downtown Montreal community,” said Deirdre O’Brien, Apple’s Sr. V.P., […]

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Diamonds International Debuts Breitling Watch Shop-In-Shop Aboard Oceania’s Allura Ship

Diamonds International Debuts Breitling Watch Shop-In-Shop Aboard Oceania’s Allura Ship

Diamonds International recently debuted a newly refreshed Breitling watch Shop-in-Shop aboard Oceania’s Allura ship, which offers guests a modern environment to explore one of Switzerland’s most celebrated watch brands, Breitling. Designed with clean lines and premium finishes, the space showcases Breitling’s signature blend of technical excellence and timeless style while enhancing the overall onboard retail […]

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Zales Unveils ‘The Edit’

Zales Unveils ‘The Edit’

Zales is ushering in a new era of jewelry shopping with the launch of The Edit, a next-generation retail concept that blends style, storytelling, and premier service. The Edit introduces a fresh, modern approach to jewelry discovery, one that’s more personal, inspiring, and intuitive. The space champions the spirit of self-purchase and self-reward, creating an […]

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Wayfair To Open First Florida Store

Wayfair To Open First Florida Store

Wayfair will open its first large-format store in Florida at Galleria Fort Lauderdale. The new location will span 94,000 square feet across two levels, marking a significant milestone in Wayfair’s continued physical retail expansion. “As we continue to grow our retail footprint, entering Florida with a namesake store is an exciting next step for Wayfair,” […]

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Urban Outlet 50,000 Sq. Ft. Flagship Opens In South Orange County, CA

Urban Outlet 50,000 Sq. Ft. Flagship Opens In South Orange County, CA

Urban Outlet has opened its largest retail concept to date: a 50,000+ square foot Urban Outlet flagship in the heart of South Orange County, California. Urban Outlet is designed as both a physical showroom and a digital platform for the future of retail, integrating real-time inventory visibility and endless-aisle technology to expand selection beyond the […]

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