Olive Young Debuts In Pasadena, CA

YOUNG, Korea’s leading beauty and lifestyle retailer, has opened OLIVE YOUNG Pasadena, its first brick-and-mortar store in the U.S. The 8,647 sq. ft. OLIVE YOUNG Pasadena marks a significant milestone in OLIVE YOUNG’s global expansion. Inspired by the fast-moving beauty culture and retail energy of Seoul, the store offers a highly curated assortment of trending K-beauty, wellness, and globally popular brands across skincare, makeup, hair care, wellness, and lifestyle categories.
Customers can explore products curated by OLIVE YOUNG. The assortment brings together emerging viral hits, innovative skincare and beauty products, and bestsellers loved by Korean consumers,
alongside globally recognized brands that already resonate with local shoppers. Backed by OLIVE YOUNG’s data-driven curation, the selection reflects current Korean beauty trends while offering immersive in-store experiences designed to make beauty discovery more interactive, personalized, and accessible.
OLIVE YOUNG is designed to deliver a personalized beauty shopping experience by creating category-specific zones throughout the store, where each space is tailored to help customers easily discover products based on their individual needs