Pricer has launched Pricer Avenue, its new shelf-edge communication platform. Pricer Avenue integrates seamlessly into the Pricer Plaza cloud ecosystem and complements Pricer’s wider electronic shelf label (ESL) portfolio. Its largeformat Floating Canvas displays, formed by linking multiple ESLs, deliver richer storytelling and clearer product information, helping shoppers make more confident decisions while reducing friction at the shelf. For more information, visit. (Web Site) www.pricer.com