Reese’s Chocolate Lava Big Cup, its new dessert-inspired offering, provides Reese’s fans with a rich experience in the form of an extra layer of chocolatey filling. Expanding on the success of Reese’s Caramel Big Cup, Chocolate Lava adds a decadent uniquely combined new product to the brand’s fan-favorite product portfolio. Emulating the decadence of the […]
Molson Coors is expanding its offerings in the non-alcoholic category. It has announced a strategic partnership with Naked Life, the No.1 non-alc RTD cocktail company in Australia, to bring its products to the U.S. market in 2025. Naked Life provides a better-for-you non-alc cocktail option, transforming classic cocktails and mixed drinks into versions that deliver […]
Baileys is reinventing the classic Churros pastry and transforming it from something you can dip to something you can sip with the introduction of new Baileys Cinnamon Churros Irish Cream Liqueur – a tantalizing blend of smooth Irish Cream, Irish Whisky, savory cinnamon, and warm vanilla notes. “We’re always seeking new ways to satisfy the […]
Stouffer’s is expanding beyond the frozen aisle with a new pantry staple, boxed mac and cheese, Stouffer’s Supreme Shells & Cheese. A first for the brand, Stouffer’s Supreme Shells & Cheese is supremely creamy and cheesy, offering 10% more cheese sauce than the leading shelf-stable shells and cheese product, to deliver a more cheese forward […]
Nike and Hyperice are joining forces to take warm-up and recovery to the next level. The two brands, known for their innovation in service of athletes, have created the Nike x Hyperice boots and vest – wearable technology designed to help athletes perform at their best throughout training and competition. The Nike x Hyperice boot […]
Continental Tires has launched a new premium flagship tire line, ExtremeContact XC7, the first product line fully equipped with ContiSeal and ContiSilent in all sizes. ContiSeal Self-Sealing Technology has brought the concept of “proactive safety” to a new level. The sticky viscous sealant layer on the inside of the tire is able to close up […]
Apple has announced AirPods Pro 2, which will introduce the world’s first end-to-end hearing health experience, delivering active Hearing Protection, a scientifically validated Hearing Test, and a Hearing Aid feature. AirPods Pro’s over-the-counter Hearing Aid capability is for users with mild to moderate hearing loss. Using the personalized hearing profile from the Hearing Test, this […]
Cabot has introduced Cabot Heat-Reducing Solid Stain + Sealer, which reflects the sun’s rays and can reduce surface temperatures by 20 degrees Fahrenheit. Cabot Heat-Reducing Solid Stain + Sealer comes in gallon sizes, and can be purchased nationwide at Lowe’s. “With temperatures increasing year-over-year, we saw a need for a product that would allow consumers […]
In 2018, PepsiCo disrupted the sparkling water category with the launch of bubly sparkling water. Now, the company is shaking things up once again with bubly burst. New bubly burst is a refreshing, flavor-forward, lightly sweetened sparkling water beverage with bold fruit flavors, bright colors, zero added sugar, and minimal calories. bubly burst is available […]
American Farmland Trust, a national nonprofit that helps to keep American farmers on their land, launched a new U.S. Farmed certification and packaging seal for products that derive at least 95 percent of their agricultural ingredients from farms in the U.S. Anheuser-Busch announced that it is the first-mover in adopting the U.S. Farmed certification and […]
GNC has launched an initiative to support individuals using GLP-1 agonists. GNC is the world’s first major retailer to establish an entire section dedicated to assisting GLP-1 users in managing the common side effects and challenges associated with treatment. The new support section will be featured in all 2,300-plus GNC U.S. locations. GNC’s new GLP-1 […]
Vericast, (www.vericast.com), has announced “nCountR”, the name of the company’s in-store retail media platform. Vericast’s nCountR is a digital platform disruptor that helps brands and retailers deliver the benefits of a traditional retail media network, but operating in the physical world where most retail transactions occur. The advertising platform is designed to seamlessly integrate in-store […]
Mother’s Cookies is helping families celebrate the end of the school season with its first-ever Stop and Taste the Frosting Summer Tour, a free mobile experience that brings exciting and engaging activities straight to families’ doorsteps and summer fun destinations. Families across the nation can interact with this one-of-a-kind mobile frosted fun house, filled with […]
Following the launch of its International Delight Cold Foam Creamer, the brand recently brought its newest foaming innovation to Coachella. The International Delight Cold Foam House invited fans to a multisensorial flavor journey through various immersive experiences that engaged the senses, brimming with free coffee and International Delight Cold Foam Creamer. “What better place to […]
Reser’s Fine Foods, Proud Sponsor of Good Times, is on a mission to spread joy and deliciousness to all. Reser’s is inviting fans to come enjoy the good times at some of America’s favorite events with its ‘Good Times Tour.’ Whether it’s camping, tailgating, or enjoying a day at the park, Reser’s Deli Salads and […]
Bandit Wines, a wine brand synonymous with adventure, has unveiled an Augmented Reality (AR) platform featuring a 360-degree video portal, an innovative step in consumer engagement. Developed by global production studio Aircards, and powered by Snap’s Camera Kit, this initiative lets users virtually tour America’s National Parks-from Yosemite’s glacier-capped mountains to the dramatic coastlines that […]
Sonoma County’s Rodney Strong Vineyards continues its annual sustainability sweepstakes this year with another environment-centric offering: $2,500 toward the purchase of an electric bike for 15 lucky winners of its 2024 drawing. To enter the sweepstakes, consumers can visit the Rodney Strong sweepstakes microsite or scan a QR code on sales displays at national and […]
Embrace the adventure, celebration and magic of the summer season with the newest wine releases from Jayson Woodbridge’s Summer Dreams. Following the release of his highly acclaimed Hundred Acre wines, the release of Summer Dreams Chardonnay, Sauvignon Blanc, Rosé, and four Pinot Noirs marks Woodbridge’s return to Burgundian varieties. The Pinot Noir releases include: Summer […]
Redhook Brewery, makers of pure Pacific Northwest ale, is introducing Big Juicy Ballard IPA, a higher ABV, high-octane juice bomb bursting with tropical hops and a lingering sweet finish. With an impressive ABV of 9.5%, this fourth edition embodies its commitment to delivering bold flavors and innovative brews that bring the highest quality and brewing […]
GALLO has entered into the beer category through a strategic partnership with the founders of Montucky Cold Snacks. Montucky’s American Style ‘Cold Snack’ is a light, sessionable lager, designed to be crisp, clean, and refreshing. Popular among outdoor enthusiasts and lovers of fun anywhere and everywhere, Montucky has an ABV of 4.1%, 102 calories, and […]