Gong cha Announces U.S. Expansion

Gong cha, the world’s premier bubble tea brand with nearly 2,200 stores in 29 international markets, is accelerating its U.S. growth with major expansion plans across the Western U.S. With more than 200 of its 240 U.S. stores currently located east of the Rockies, the brand is now entering new markets including Arizona, the Pacific Northwest, and Hawaii, and ramping up development in California.
Gong cha is now positioned to scale significantly, with plans to grow to 200 stores across TRENDS California in the coming years. This effort is a key pillar of the company’s broader goal to surpass 500 U.S. locations by 2028.