Koia, a leader and innovator in clean protein, has announced the debut of Koia Protein Pop, the first clear plant-based protein sodas to hit the U.S. market.
Available in four nostalgic flavors—Rocket Freeze, Sour Squeeze, Pink Twist, and Capri Splash—Protein Pop marks the next evolution of Koia’s leadership in better-for-you beverages and the rapidly expanding protein category. As protein consumption reaches an all-time high, consumer expectations are evolving. Today’s shoppers are no longer looking for protein only in focused formats—they’re also seeking lighter, more refreshing options that fit seamlessly into everyday moments. This shift is accelerating growth in both the better-for-you soda space and the fast-rising clear protein category, which is expanding more quickly than the overall protein market as it becomes embedded in regular, lifestyle-driven consumption.
Koia Launches Protein Pop