A Survey of Current P.O.P. Programs in the Retail Store
MTN DEW & Circle K have released MTN DEW Purple Thunder, a new beverage that combines blackberry and plum for the ultimate berry combination, available only at Circle K. “We are thrilled to offer MTN DEW PURPLE THUNDER as an exclusive flavor at Circle K,” said Kevin Lewis, Chief Marketing Officer for Circle K parent […]
Zevia, the plant-based, zero sugar, naturally sweetened beverage company, has added two new limited-time flavors, Fruit Punch and Orange Cream. These limited-edition nostalgic flavors are available for a short time this summer at select retailers. “We are thrilled to launch our limited-time summer flavors,” said Paddy Spence, CEO of Zevia. “At Zevia, we focus on […]
The Costa Coffee BaristaBot combines exceptional coffee with technology for a customized coffee experience. Fully customizable, gourmet espresso drinks on-demand are made with freshly ground Costa Coffee and fresh milk. An intuitive mobile app and fully embedded payment platform deliver personalized, touchless customer service. Once customers create their perfect cup, they can save and name […]
Hudson, a travel experience leader with more than 1,000 stores in airports, commuter hubs, and tourist destinations across North America, has entered into an agreement to operate and develop Starbucks locations in U.S. airports. Hudson’s first two Starbucks licensed stores are set to open at pre and post-security locations in LaGuardia Airport. “We’ve worked very […]
Reese’s is bringing the Reese’s Stuff Your Cup experience to Times Square. Visitors can now have the Reese’s experience of a lifetime. Reese’s Stuff Your Cup is a one-of-a-kind experience where Reese’s fans are invited to dream big and make their own one-pound, over-the-top Reese’s Peanut Butter Cup creation, featuring Reese’s peanut cup butter directly […]
Ghirardelli Chocolate Co. has reopened its flagship Chocolate Experience Store, in San Francisco’s Ghirardelli Square. “We are thrilled to unveil the Chocolate Experience Store to our community of chocolate lovers and hometown of San Francisco,” said Justin Reese, VP of Retail and eCommerce at Ghirardelli Chocolate Company. “Our premium chocolate, the historic architecture and the […]
HAUS LABS BY LADY GAGA a new, ground-breaking, clean, prestige makeup brand is on display exclusively at SEPHORA. The clean and colorful makeup assortment – 90 SKUS in seven key categories – promises no-compromise color backed with HausTech Powered skin-loving, futuristic formulas. The initial assortment includes game-changing all over paints (for eyes, lips, cheeks), next […]