Saint Spritz Leverages PINATA Platform To Drive Retail Execution

PINATA, (www.gopinata.com), the leading provider of software solutions for the alcohol industry, has reaffirmed its partnership with Saint Spritz. The brand has used PINATA to track consumer engagement and streamline operations across their in-store activations, and is expanding its use of the platform as it scales nationally.
Saint Spritz uses PINATA to measure the impact of their in-store activations. As the brand expands into new retailers and new states, the platform gives them visibility into consumer engagement across every market and every activation. It also streamlines operations, from reporting and cost tracking to coordinating their field team across a growing national footprint.
Mallory Vaughan Patton, Saint Spritz Co-Founder, said, “As we continue bringing our spritzes to more customers, PINATA helps us preserve the experience that defines our brand across every state and every shelf.”